Softwr
Billo logo

Billo

Custom video ads made by real creators

As of 30 August 2026, Billo starts at $59/one-time. Billo is a UGC video platform that connects brands with creators who produce authentic video content for ads. Softwr lists it under Influencer Marketing. Billo is made by Billo Inc., launched in 2020, available on Web, iOS, Android.

Overview

What Billo does

Billo is a UGC video platform that connects brands with creators who produce authentic video content for ads. It specializes in unboxing videos, testimonials, and product demos. Brands receive professional-quality UGC at scale for use across TikTok, Instagram, Facebook, and other platforms.

What people use it for

  • Video ads
  • Unboxing videos
  • Product demos
  • Testimonials
  • Social content

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Billo.

  • UGC video pricing as captured 1 January 2023 started as low as $59 per video (promotional price), compared to a stated agency average of around $500 per video

Cross-shopped

What people choose instead of Billo

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

Pricing

What Billo costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Starter

$59 /per-video

  • 60-second videos
  • Standard creators
  • 2 revision rounds
  • Content license

Premium

$99 /per-video

  • 90-second videos
  • Verified creators
  • 3 revision rounds
  • Raw footage

Enterprise

On request

  • Volume discounts
  • Dedicated manager
  • Custom requirements
  • Priority delivery

Capabilities

Features

  • UGC video creation

  • Creator matching

  • Product shipping

  • Content revisions

  • Raw footage

  • Content licensing

  • Fast turnaround

  • Quality control

  • TikTok

    Integration with TikTok

  • Instagram

    Integration with Instagram

  • Facebook

    Integration with Facebook

  • YouTube

    Integration with YouTube

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

Does Billo offer a free tier or require payment to start?

Billo offers a 'Sign up for free' option for both brands and creators, indicating a free tier is available. However, detailed pricing information is not available on the homepage.

Source
What promotional offers does Billo currently have?

Billo is currently offering a Black Friday promotion with +$300 bonus to creator balances for creator videos.

Source

Behind it

Who makes Billo

Company
Billo Inc.
Based in
Vilnius, Lithuania
Share

Keep looking

Where to go from Billo

Best Influencer Marketing software for

Compare Billo with

Other Influencer Marketing software

  • The partnership management platform

    From $30/mo12 researched notes
  • Affiliate and influencer marketing for e-commerce

    From $99/mo11 researched notes
  • Enterprise influencer marketing intelligence

    11 researched notes
  • The all-in-one creator management platform

    Free, then $200/mo11 researched notes
  • Content at the speed of culture

    6 researched notes
  • Get UGC and influencer content that converts

    From $500/mo12 researched notes
  • Connect with creators who love your brand

    From $460/mo10 researched notes
  • UGC and influencer marketing suite

    5 researched notes
  • Connect with creators to grow your Shopify store

    Free plan10 researched notes
  • Influencer marketing meets social scheduling

    Free, then $18.75/mo9 researched notes
  • Native advertising and influencer platform

    7 researched notes
  • Creator marketing that drives results

    4 researched notes
  • AI-powered influencer discovery through content analysis

    From €499/mo15 researched notes
  • Influencer intelligence and discovery

    Free plan6 researched notes
  • Performance-based influencer marketing platform

    From $599/mo7 researched notes
  • The influencer marketing platform for data-driven teams

    11 researched notes
  • AI-powered influencer analytics and insights platform

    9 researched notes
  • Creator-first influencer marketing platform

    Free plan8 researched notes

Softwr does not host reviews and shows no star rating for Billo, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

More on Billo

Best Influencer Marketing software alternatives

Influencer marketplace and management platform

freemium

Employee and influencer advocacy platform

subscription

Build authentic influencer relationships at scale

subscription

AI influencer marketing and e-commerce platform

subscription

Blockchain-powered influencer marketing network

subscription

Audience intelligence for influencer discovery

Content at the speed of culture

subscription

Compare Billo with alternatives