Influencer Marketing · pricing
Influential pricing
Influential publishes a single tier. Below is what it costs, what it covers, and how that compares with the influencer marketing tools listed alongside it.
- Entry price
- On request
- Model
- Subscription
- Tiers
- 1
- Free tier
- Not on record
Influential plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Enterprise | On request | 5 | Entry tier |
What the product covers
The full Influential feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Core
- Creator discovery
- Campaign management
- Content tracking
- Audience analysis
- Performance analytics
- ROI measurement
- Content library
- Advanced reporting
Integrations
- TikTok
- YouTube
- Salesforce
Security
- SOC2
- GDPR
- Data encryption
Deployment
- Cloud deployment
Platform
- Web support
- Api support
Localization
- English language support
People bring Influential in for matching brands to creators using audience and performance data, running large brand influencer campaigns as a managed engagement. If that is not the job you are buying for, the alternatives to Influential are worth a look before you commit to a tier.
How that compares in Influencer Marketing
Too few influencer marketing tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Influential (this page) | On request | subscription | - | |
| Collabstr | Free | transaction | - | vs Influential |
| Brandbassador | $599/month | subscription | - | vs Influential |
| AspireIQ | On request | subscription | - | vs Influential |
| Billo | $59/one-time | usage-based | - | vs Influential |
| Captiv8 | On request | subscription | - | vs Influential |
| Afluencer | Free | subscription | - | vs Influential |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Influential badges page.
Before you pay for Influential
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: a single tier at On request. With no free tier on record, the cheapest way to answer the rest is to compare Influential against the tools that do have one before committing.
Influential runs on web, api, and is published by Influential of San Francisco, CA. The full record is on the Influential review, and the rest of the category is under best influencer marketing tools.
Influential pricing questions
- How much does Influential cost?
- Influential publishes a single tier, Enterprise, at On request.
- Does Influential have a free plan?
- Not on the record we hold: Influential is listed as subscription. Whether a free trial is offered is not something this record captures, so check the vendor's site.
- Which influencer marketing tools can I use without paying?
- 2 of the 8 influencer marketing tools listed alongside Influential have a free tier: Collabstr, Afluencer.
- What am I actually paying for with Influential?
- The record lists 20 features across 6 areas: core, integrations, security, deployment, platform, localization. In practice it is brought in for matching brands to creators using audience and performance data, running large brand influencer campaigns as a managed engagement.
- Does Influential charge per user?
- The record carries a price and a billing period for each of its 1 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Influential prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Influential against before paying?
- The closest influencer marketing tools in this directory are Collabstr, Brandbassador, AspireIQ, Billo. Each has a side-by-side comparison with Influential covering price, platforms and features.