Social Media & Content · pricing
DALL-E pricing
DALL-E publishes 2 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
- Entry price
- $0.04/per-image
- Model
- Usage-based
- Tiers
- 2
- Free tier
- Not on record
DALL-E plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Standard | $0.04/per-image | 1 | Entry tier |
| HD | $0.08/per-image | 2 | +$0.04/per-image, 2 more features |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Standard
$0.04/per-imageThe entry tier. It covers 1024x1024 resolution.
HD
$0.08/per-imageOver Standard, this tier adds:
- HD quality
- 1792x1024 resolution
What the product covers
The full DALL-E feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Core
- Text-to-image
- Prompt refinement
- Multiple aspect ratios
- HD quality
Integrations
- OpenAI API
- ChatGPT integration
Platform
- Web support
- Api support
- Chatgpt support
People bring DALL-E in for ai tools management, workflow automation, reporting. If that is not the job you are buying for, the alternatives to DALL-E are worth a look before you commit to a tier.
How that compares in Social Media & Content
Too few social media & content tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| DALL-E (this page) | $0.04/per-image | usage-based | - | |
| Talkwalker | On request | subscription | - | vs DALL-E |
| Opus Clip | Free, then $15/month | freemium | - | vs DALL-E |
| Midjourney | $10/month | subscription | - | vs DALL-E |
| Runway | Free | subscription | - | vs DALL-E |
| Brandwatch | On request | subscription | - | vs DALL-E |
| Mention | Free | freemium | - | vs DALL-E |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the DALL-E badges page.
Before you pay for DALL-E
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 2 tiers between $0.04/per-image and $0.08/per-image, with the jump itemised above. With no free tier on record, the cheapest way to answer the rest is to compare DALL-E against the tools that do have one before committing.
DALL-E runs on web, api, chatgpt, and is published by OpenAI of San Francisco, California. The full record is on the DALL-E review, and the rest of the category is under best social media & content tools.
DALL-E pricing questions
- How much does DALL-E cost?
- DALL-E publishes 2 tiers, from $0.04/per-image for Standard up to $0.08/per-image for HD. The cheapest paid tier is $0.04/per-image.
- Does DALL-E have a free plan?
- Not on the record we hold: DALL-E is listed as usage-based. Whether a free trial is offered is not something this record captures, so check the vendor's site.
- What is the difference between Standard and HD on DALL-E?
- HD costs $0.08/per-image against $0.04/per-image, and adds hd quality, 1792x1024 resolution.
- Is the HD plan on DALL-E worth it?
- That depends entirely on whether you need what it adds, which on the published record is hd quality, 1792x1024 resolution. It costs $0.08/per-image against $0.04/per-image for Standard. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
- Which social media & content tools can I use without paying?
- 3 of the 7 social media & content tools listed alongside DALL-E have a free tier: Opus Clip, Runway, Mention.
- What am I actually paying for with DALL-E?
- The record lists 9 features across 3 areas: core, integrations, platform. In practice it is brought in for ai tools management, workflow automation, reporting.
- Does DALL-E charge per user?
- The record carries a price and a billing period for each of its 2 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these DALL-E prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare DALL-E against before paying?
- The closest social media & content tools in this directory are Talkwalker, Opus Clip, Midjourney, Runway. Each has a side-by-side comparison with DALL-E covering price, platforms and features.
