Veterinary · head to head
Onward Vet vs VIA Veterinary

Onward Vet
Veterinary
Small-vendor cloud practice management sold on flat subscription with unlimited users
- From
- On request
- Rated
- -

VIA Veterinary
Veterinary
Medically oriented veterinary practice management, now owned by Antech and Mars Veterinary Health
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Onward Vet the vendor is small, so support depth, release pace and the ability to absorb a serious outage are all limited compared with IDEXX, Covetrus or the larger cloud vendors.; VIA Veterinary the vendor is owned by Mars Veterinary Health through Antech, the same group that owns Antech Diagnostics, Banfield and VCA, so a practice is buying its record system from its diagnostics supplier and its competitor in the consolidation market.
- They diverge on capability: Onward Vet covers Flat practice subscription, VIA Veterinary covers Clinical flowsheets.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Onward Vet and VIA Veterinary actually diverge.
| Attribute | Onward Vet | VIA Veterinary |
|---|---|---|
| Platforms | Web, iOS, Android | Windows, Web, iPadOS |
Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Veterinary).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Onward Vet
- Flat practice subscription
- Cloud hosted
- Medical records and SOAP
- Estimates and treatment plans
- Client communication
- Laboratory integration
Only in VIA Veterinary
- Clinical flowsheets
- Integrated SOAP
- DICOM imaging
- Laboratory results
- VIA Cloud
- VIA Touch
- Multi-site
- Open standards integration
What people use each for
The jobs each tool is most often brought in to do.
Onward Vet
- A clinic with a large rota of part-time technicians and receptionists where per-seat pricing is disproportionatenot VIA Veterinary
- A single-site practice leaving an ageing on-premise system that no longer wants to maintain a servernot VIA Veterinary
- A new practice that needs a working record system quickly without a long configuration projectnot VIA Veterinary
- A cost-sensitive clinic that wants cloud practice management without paying for integration breadth it will not usenot VIA Veterinary
VIA Veterinary
- An emergency and critical care hospital that runs on treatment flowsheets and a live whiteboard rather than an appointment calendarnot Onward Vet
- A multi-doctor specialty referral practice needing DICOM imaging and lab results inside the medical recordnot Onward Vet
- A practice already committed to Antech diagnostics that wants first-party laboratory and imaging integrationnot Onward Vet
- A multi-site hospital group consolidating separate practice management installations onto one systemnot Onward Vet
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Onward Vet
- The vendor is small, so support depth, release pace and the ability to absorb a serious outage are all limited compared with IDEXX, Covetrus or the larger cloud vendors.
- The integration catalogue is short, so specialist imaging, communication or wellness plan tools that connect to ezyVet or Provet Cloud may need manual handling here.
- Reporting is basic, so a practice that wants production analysis by veterinary surgeon, detailed inventory valuation or multi-site consolidation will be exporting data to a spreadsheet.
- There is no on-premise option, so a clinic with an unreliable internet connection has no fallback when the link goes down and the appointment book becomes unreachable.
- Concentration risk is real with a supplier of this size: acquisition, a change of direction or a funding problem would put your record system into other hands, so test the data export before committing.
VIA Veterinary
- The vendor is owned by Mars Veterinary Health through Antech, the same group that owns Antech Diagnostics, Banfield and VCA, so a practice is buying its record system from its diagnostics supplier and its competitor in the consolidation market.
- No pricing is published at all, so licence, implementation, conversion, hardware and support costs all arrive through a sales process and cannot be compared against alternatives before you engage.
- It remains substantially a Windows on-premises product with a cloud option layered on, so hardware, network and backup remain your operational problem in the traditional deployment.
- Integration depth with IDEXX diagnostics is the obvious risk given the ownership, and a practice with in-house IDEXX analysers should test that path explicitly rather than assume parity with Antech.
- The clinical emphasis means front-of-house and client engagement features, including online booking and marketing automation, tend to arrive through third-party integrations rather than natively.
Pricing, plan by plan
Onward Vet
On request- Onward Vet$undefined/year
- Quoted as a flat monthly practice subscription
- Unlimited user accounts
- Cloud hosting, backup and updates included
VIA Veterinary
On request- VIA Veterinary$undefined/year
- Pricing available only through a sales process
- On-premises or VIA Cloud deployment
- Implementation, data conversion and training quoted per hospital
Which should you pick?
Choose Onward Vet if
- You need flat practice subscription.
- You work on Web, iOS, Android.
- You also want cloud hosted.
Choose VIA Veterinary if
- You need clinical flowsheets.
- You work on Windows, Web, iPadOS.
- You also want integrated soap.
Questions people ask
- Is Onward Vet or VIA Veterinary better?
- Neither clearly leads. Onward Vet starts at On request and VIA Veterinary at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Onward Vet or VIA Veterinary?
- Onward Vet starts at On request and VIA Veterinary at On request.
- Does Onward Vet or VIA Veterinary run on more platforms?
- Onward Vet runs on Web, iOS, Android. VIA Veterinary runs on Windows, Web, iPadOS.
- What is Onward Vet best used for?
- Onward Vet is most often used for a clinic with a large rota of part-time technicians and receptionists where per-seat pricing is disproportionate, a single-site practice leaving an ageing on-premise system that no longer wants to maintain a server, a new practice that needs a working record system quickly without a long configuration project, a cost-sensitive clinic that wants cloud practice management without paying for integration breadth it will not use. Of those, a clinic with a large rota of part-time technicians and receptionists where per-seat pricing is disproportionate and a single-site practice leaving an ageing on-premise system that no longer wants to maintain a server are not what VIA Veterinary is typically brought in for.
- What can Onward Vet do that VIA Veterinary cannot?
- Onward Vet covers Flat practice subscription, Cloud hosted, Medical records and SOAP, Estimates and treatment plans. VIA Veterinary covers Clinical flowsheets, Integrated SOAP, DICOM imaging, Laboratory results.
Answered from the vendors’ own pages
Onward Vet: How is it priced?
As a flat practice subscription with unlimited users, quoted rather than published, which is why it suits clinics with many part-time staff.
VIA Veterinary: Who owns VIA?
VIA Information Systems is an Antech company and part of Mars Veterinary Health, the group that also owns Antech Diagnostics, Banfield and VCA.
Onward Vet: Is it suitable for a multi-site group?
Not really. It is built for single-site independent clinics; consolidated reporting and cross-site inventory are not its strength.
VIA Veterinary: Is pricing published?
No. Licence, implementation, conversion and support costs come only through a sales process.
Onward Vet: What happens if the internet goes down?
You lose access to the appointment book and records. There is no on-premise fallback, so a secondary connection is a sensible precaution.
VIA Veterinary: Can it run in the cloud?
Yes, VIA Cloud is offered alongside traditional on-premises installation, with cloud backup included.
Onward Vet: Can I get my data out?
Ask for a full export during evaluation and check what format it comes in. With a small vendor this is a question to answer before you sign, not afterwards.
VIA Veterinary: What kind of practice is it built for?
Medically intensive practices: emergency, specialty, referral, equine and multi-doctor small animal hospitals where flowsheets and whiteboards drive the day.
Related pages
More on VIA Veterinary
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