Softwr

Automation Integration · head to head

Stitch vs Umami

Stitch logo

Stitch

Automation Integration

Simple, powerful ETL built for data teams

From
$100/month
Rated
-
Full reviewWebsite
Umami logo

Umami

Marketing

Open source, cookie-free web analytics you can self-host for the cost of a database

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Umami has a free tier, so it costs nothing to try first.
  • Each has a real cost: Stitch the Standard plan allows a single destination, so loading the same data into two warehouses requires the $1,500 a month Advanced plan; Umami there is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
  • They diverge on capability: Stitch covers Data replication, Umami covers Cookie-free tracking.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Stitch and Umami actually diverge.

Attributes where Stitch and Umami differ
AttributeStitchUmami
Starting price$100/monthFree
Pricing modelusage-basedPer month by event count
Free tierNoYes
PlatformsWeb, CloudWeb, Linux
CategoryAutomation IntegrationMarketing
Founded2014Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Stitch

  • Data replication
  • Schema detection
  • Data transformation
  • Real-time sync
  • Monitoring
  • Error handling
  • Incremental updates
  • 200+ connectors

Only in Umami

  • Cookie-free tracking
  • Self-hosting
  • Small tracking script
  • Custom events
  • Funnels and goals
  • Multi-site and teams
  • Public dashboards
  • API access

What people use each for

The jobs each tool is most often brought in to do.

Stitch

  • Data integration and ETL (Extract, Transform, Load)not Umami
  • Data pipeline managementnot Umami
  • Cloud data warehouse loadingnot Umami
  • Real-time data synchronizationnot Umami

Umami

  • A developer who wants traffic numbers on a personal or client site without adding a consent bannernot Stitch
  • An organisation whose legal or procurement team has ruled out sending visitor data to a US advertising companynot Stitch
  • A high-traffic site where hosted analytics priced by pageview band has become expensive and self-hosting removes the ceiling entirelynot Stitch
  • A team that wants analytics data in a database they already control so they can query and join it themselvesnot Stitch

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Stitch

  • The Standard plan allows a single destination, so loading the same data into two warehouses requires the $1,500 a month Advanced plan
  • The Advanced and Premium plans are billed annually only
  • The jump from Standard to Advanced is from $100 a month to $1,500
  • Standard is limited to 10 sources and 5 users
  • HIPAA support and private connectivity options such as VPN, AWS PrivateLink and VPC peering are excluded from Standard
  • Published prices are US only, with international pricing available on request

Umami

  • There is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
  • Self-hosting is only free in licence terms; you own the database, the upgrades, the backups and the query performance at scale, and a busy site's events table grows quickly enough to need real attention.
  • Because it stores no persistent identifier, it cannot follow a user across devices or sessions in any meaningful way, which makes returning-visitor and lifetime-value questions unanswerable by design rather than by omission.
  • Cloud overage is billed per event beyond the plan allowance, so a traffic spike or a badly instrumented custom event can produce a bill materially above the $20 or $200 headline before anyone notices.
  • It is maintained by a small team, so the pace of new capability is modest and enterprise expectations such as SSO, granular role permissions and formal support agreements are limited compared with commercial analytics vendors.

Pricing, plan by plan

Stitch

$100/month
  • Standard$100/month
    • 5-300 million rows per month (configurable)
    • 1 destination
    • 10 standard sources
  • Advanced$1500/month
    • 100 million rows per month
    • 3 destinations
    • Unlimited enterprise sources
  • Premium$3000/month
    • 1 billion rows per month
    • 5 destinations
    • Unlimited enterprise sources

Umami

Free
  • Self-hostedFree
    • MIT licensed, no licence fee
    • No event limit imposed by the software
    • Unlimited websites and users
  • Cloud HobbyFree
    • Up to 100,000 events per month
    • 3 websites
    • 6 months data retention
  • Cloud Pro$20/month
    • Up to 1,000,000 events per month
    • Unlimited websites
    • Unlimited team members
  • Cloud Business$200/month
    • Up to 10,000,000 events per month
    • All Pro features
    • Higher volume overage rate

Which should you pick?

Choose Stitch if

  • You need data replication.
  • You work on Web, Cloud.
  • You also want schema detection.
Stitch review

Choose Umami if

  • You need cookie-free tracking.
  • You want to start without paying.
  • You work on Web, Linux.
  • You also want self-hosting.
Umami review

Questions people ask

Is Stitch or Umami better?
Neither clearly leads. Stitch starts at $100/month and Umami at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Stitch or Umami?
Umami has a free tier; the other does not. Paid plans start at $100/month for Stitch and Free for Umami.
Does Stitch or Umami run on more platforms?
Stitch runs on Web, Cloud. Umami runs on Web, Linux.
Can I use Umami for free?
Yes. Umami has a free tier, so you can try it without paying. Stitch starts at $100/month.
What is Stitch best used for?
Stitch is most often used for data integration and etl (extract, transform, load), data pipeline management, cloud data warehouse loading, real-time data synchronization. Of those, data integration and etl (extract, transform, load) and data pipeline management are not what Umami is typically brought in for.
What can Stitch do that Umami cannot?
Stitch covers Data replication, Schema detection, Data transformation, Real-time sync. Umami covers Cookie-free tracking, Self-hosting, Small tracking script, Custom events.

Answered from the vendors’ own pages

Stitch: How much does Stitch cost?

Stitch's usage-based pricing starts at $100/month for the Standard plan. Advanced tier is $1,500/month (annual billing), and Premium is $3,000/month (annual billing). Pricing is based on rows per month and data destinations.

Source
Umami: Is Umami really free?

Self-hosted, yes; it is MIT licensed with no event cap. You pay for the server and database. Umami Cloud has a free tier at 100,000 events a month and paid tiers from $20.

Stitch: Does Stitch offer a free trial?

Yes, Stitch provides a 14-day free trial with no credit card required.

Source
Umami: Do I need a cookie consent banner?

For Umami analytics specifically, generally no, because it sets no cookies and stores no personal data. Other tags on your site may still require one.

Stitch: How many rows can I process with each Stitch plan?

Standard plan is configurable from 5 to 300 million rows per month. Advanced includes 100 million rows per month. Premium includes 1 billion rows per month. Additional rows are available for customization.

Source
Umami: Can it replace Google Analytics?

For traffic, referrers and event counts, yes. For attribution modelling, audiences and advertising integration, no.

Stitch: Is Stitch pricing available outside the US?

Stitch publishes pricing for US customers only. International pricing requires contacting Stitch sales directly.

Source
Umami: What does it need to run?

A container and a PostgreSQL or MySQL database. Most people deploy it on infrastructure they already pay for.

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