Podcast & Audio Publishing · head to head
Podtrac vs Buzzsprout
Podtrac
Podcast & Audio Publishing
Industry-standard podcast measurement and analytics
- From
- Free
- Rated
- -
Buzzsprout
Podcast & Audio Publishing
Simple and powerful podcast hosting made easy
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Podtrac the Publisher Plans & Pricing page names four tiers, Getting Started, Grow Your Show, Grow Your Show Plus and Enterprise, but publishes no figure for any paid tier and offers no contact sales button, only a registration link; Buzzsprout upload hours do not carry over monthly; unused allocation lost
- They diverge on capability: Podtrac covers IAB-certified measurement, Buzzsprout covers Audio optimization.
Where they differ
Only the attributes on which Podtrac and Buzzsprout actually diverge.
| Attribute | Podtrac | Buzzsprout |
|---|---|---|
| Platforms | Web | Web, Mobile |
| Founded | 2005 | 2009 |
Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Podcast & Audio Publishing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Podtrac
- IAB-certified measurement
- Download analytics
- Industry rankings
- Audience demographics
- Trend analysis
- Custom reporting
- All podcast hosts
- Advertising platforms
Only in Buzzsprout
- Audio optimization
- Automatic distribution
- Episode transcription
- Custom podcast website
- Analytics dashboard
- Magic Mastering
- Apple Podcasts
- Spotify
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Podtrac
- Podcast measurementnot Buzzsprout
- Industry rankingsnot Buzzsprout
- Advertiser reportingnot Buzzsprout
- Audience analysisnot Buzzsprout
Buzzsprout
- Podcast hostingnot Podtrac
- Audio and video podcast distributionnot Podtrac
- Transcription and show notes generationnot Podtrac
- Podcast analytics and monetisationnot Podtrac
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Podtrac
- The Publisher Plans & Pricing page names four tiers, Getting Started, Grow Your Show, Grow Your Show Plus and Enterprise, but publishes no figure for any paid tier and offers no contact sales button, only a registration link
Buzzsprout
- Upload hours do not carry over monthly; unused allocation lost
- Overage charges apply at plan rate for additional uploads
Pricing, plan by plan
Podtrac
Free- PublisherFree
- Podcast measurement
- Download analytics
- Industry rankings
- Premium$undefined/month
- Advanced demographics
- Custom reporting
- API access
Buzzsprout
FreeNo published plan breakdown. See the Buzzsprout review.
Which should you pick?
Choose Podtrac if
- You need iab-certified measurement.
- You want to start without paying.
- You also want download analytics.
Choose Buzzsprout if
- You need audio optimization.
- You want to start without paying.
- You work on Web, Mobile.
- You also want automatic distribution.
Questions people ask
- Is Podtrac or Buzzsprout better?
- Neither clearly leads. Podtrac starts at Free and Buzzsprout at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Podtrac or Buzzsprout?
- Podtrac starts at Free and Buzzsprout at Free.
- Does Podtrac or Buzzsprout run on more platforms?
- Podtrac runs on Web. Buzzsprout runs on Web, Mobile.
- Can I use Podtrac for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Podtrac best used for?
- Podtrac is most often used for podcast measurement, industry rankings, advertiser reporting, audience analysis. Of those, podcast measurement and industry rankings are not what Buzzsprout is typically brought in for.
- What can Podtrac do that Buzzsprout cannot?
- Podtrac covers IAB-certified measurement, Download analytics, Industry rankings, Audience demographics. Buzzsprout covers Audio optimization, Automatic distribution, Episode transcription, Custom podcast website. Both handle Web support.