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Podcasting · head to head

Podcast.co vs Ruler Analytics

Podcast.co logo

Podcast.co

Podcasting

Professional podcast hosting and distribution

From
$19/month
Rated
-
Full reviewWebsite
Ruler Analytics logo

Ruler Analytics

Marketing

Closed-loop marketing attribution

From
£299/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Podcast.co limited advanced podcast customization compared to enterprise solutions; Ruler Analytics no free plan or trial available, requiring custom quote for pricing
  • They diverge on capability: Podcast.co covers Unlimited hosting, Ruler Analytics covers Multi-touch attribution.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Podcast.co and Ruler Analytics actually diverge.

Attributes where Podcast.co and Ruler Analytics differ
AttributePodcast.coRuler Analytics
Starting price$19/month£299/month
CategoryPodcastingMarketing
Founded20172012

Identical on both: pricing model (Unknown), free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Podcast.co

  • Unlimited hosting
  • Podcast websites
  • Distribution
  • Advanced analytics
  • Team collaboration
  • Spotify
  • Apple Podcasts
  • Google Podcasts

Only in Ruler Analytics

  • Multi-touch attribution
  • Call tracking
  • Form tracking
  • Revenue attribution
  • Customer journey tracking
  • CRM integration
  • Marketing ROI
  • Custom reporting

Both cover

  • GDPR compliant
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Podcast.co

  • Podcast hostingnot Ruler Analytics
  • Corporate podcastingnot Ruler Analytics
  • Network hostingnot Ruler Analytics

Ruler Analytics

  • Marketing attributionnot Podcast.co
  • ROI measurementnot Podcast.co
  • Lead trackingnot Podcast.co
  • Revenue attributionnot Podcast.co

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Podcast.co

  • Limited advanced podcast customization compared to enterprise solutions
  • Transcription service costs extra at $20/month for only 10 hours
  • Download limits vary by plan; Lite tier caps at 15,000 monthly downloads

Ruler Analytics

  • No free plan or trial available, requiring custom quote for pricing
  • Advanced features like marketing mix modeling only available on Advanced plan at 1,499 GBP per month
  • Pricing scales with monthly traffic volume, making costs unpredictable
  • Setup requires manual integration with CRM and data sources

Pricing, plan by plan

Podcast.co

$19/month
  • Lite$19/month
    • 1 user
    • 15,000 monthly downloads
    • Basic podcast pages
  • Growth$49/month
    • 5 users
    • 75,000 monthly downloads
    • Advanced podcast pages
  • Premium$99/month
    • Unlimited users
    • 200,000 monthly downloads
    • Advanced podcast pages

Ruler Analytics

£299/month
  • Small$299/month
    • Up to 10,000 monthly visits
    • Form tracking
    • Call tracking
  • Medium$499/month
    • Up to 50,000 monthly visits
    • Data-driven attribution
    • Segmentation
  • Advanced$1499/month
    • 100k+ monthly visits
    • Marketing mix modeling
    • AI agents for analytics

Which should you pick?

Choose Podcast.co if

  • You need unlimited hosting.
  • You also want podcast websites.
Podcast.co review

Choose Ruler Analytics if

  • You need multi-touch attribution.
  • You also want call tracking.
Ruler Analytics review

Questions people ask

Is Podcast.co or Ruler Analytics better?
Neither clearly leads. Podcast.co starts at $19/month and Ruler Analytics at £299/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Podcast.co or Ruler Analytics?
Podcast.co starts at $19/month and Ruler Analytics at £299/month.
Does Podcast.co or Ruler Analytics run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Podcast.co best used for?
Podcast.co is most often used for podcast hosting, corporate podcasting, network hosting. Of those, podcast hosting and corporate podcasting are not what Ruler Analytics is typically brought in for.
What can Podcast.co do that Ruler Analytics cannot?
Podcast.co covers Unlimited hosting, Podcast websites, Distribution, Advanced analytics. Ruler Analytics covers Multi-touch attribution, Call tracking, Form tracking, Revenue attribution. Both handle GDPR compliant, Web support.

Answered from the vendors’ own pages

Podcast.co: How many podcasts can I host?

All Podcast.co plans allow unlimited podcasts and unlimited episodes. You can create and manage multiple shows under one account, with the Growth and Premium plans offering team collaboration for managing different podcasts.

Source
Ruler Analytics: What does Ruler Analytics track?

Ruler Analytics tracks forms, calls, live chat, offline conversions, and CRM data to connect marketing activity directly to revenue outcomes.

Source
Podcast.co: Which platforms does Podcast.co distribute to?

Podcast.co provides one-click distribution to Spotify, Apple Podcasts, Google Podcasts, Amazon Music, and other major podcast directories. The platform also offers scheduled publishing and custom episode artwork.

Source
Ruler Analytics: Does Ruler Analytics offer a free plan?

No, Ruler Analytics does not offer a free plan. Pricing starts at 299 GBP per month for the Small plan supporting up to 10,000 monthly website visits.

Source
Podcast.co: What analytics are included?

All plans include audience data showing most popular episodes, listener locations, and top-performing platforms. Growth and Premium plans include more advanced analytics with team insights and subscriber tracking for private podcasts.

Source
Ruler Analytics: What attribution models does Ruler Analytics support?

Ruler supports multi-touch attribution, data-driven attribution, impression attribution, and marketing mix modeling for measuring campaign ROI across channels.

Source
Podcast.co: Is transcription included?

Audio transcription is available as an add-on service at $20 per month for 10 hours of audio transcription. This helps repurpose podcast content into blog posts and social media snippets.

Source
Podcast.co: Can I monetize my podcast?

Growth and Premium plans support private podcasting with invite-only episodes for paying subscribers. Podcast.co integrates with billing systems to deliver exclusive content to the right subscribers.

Source
Podcast.co: Is there a free trial?

Podcast.co offers a 14-day free trial with no hidden fees, allowing you to test the platform before committing to a paid plan.

Source
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