Softwr

Restaurants · head to head

Olo vs Tock

Olo logo

Olo

Restaurants

Digital ordering and delivery platform

From
On request
Rated
-
Tock logo

Tock

Restaurants

All-in-one reservation and events platform

From
$199/month
Rated
-

The short version

  • Each has a real cost: Olo no pricing published on website; all pricing inquiries directed to request a demo; Tock tock To Go pickup/delivery takes a 3% cut of orders from restaurants, with the separate $5 to $10 delivery charge passed to the consumer, per a case study reproduced on the vendor's own site (Internet Archive capture, 25 December 2022)
  • They diverge on capability: Olo covers Digital ordering, Tock covers Reservations.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Olo and Tock actually diverge.

Attributes where Olo and Tock differ
AttributeOloTock
Starting priceOn request$199/month
Founded20052014

Identical on both: pricing model (subscription), free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Restaurants).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Olo

  • Digital ordering
  • Delivery management
  • Dispatch
  • Rails integration
  • Catering
  • Enterprise analytics
  • DoorDash
  • Uber Eats

Only in Tock

  • Reservations
  • Prepaid bookings
  • Event ticketing
  • Experiences
  • Table management
  • CRM
  • Toast
  • Square

Both cover

  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Olo

  • Point of Sale
  • Order Management
  • Inventory Control
  • Staff Scheduling

Tock

  • Point of Sale
  • Order Management
  • Inventory Control
  • Staff Scheduling

Both are used for point of sale, order management, inventory control, staff scheduling, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Olo

  • No pricing published on website; all pricing inquiries directed to request a demo

Tock

  • Tock To Go pickup/delivery takes a 3% cut of orders from restaurants, with the separate $5 to $10 delivery charge passed to the consumer, per a case study reproduced on the vendor's own site (Internet Archive capture, 25 December 2022)

Pricing, plan by plan

Olo

On request
  • EnterpriseFree
    • Custom pricing
    • Full platform

Tock

$199/month
  • Basic$199/month
    • Reservations
    • Basic features
  • Plus$699/month
    • Events
    • Prepaid
    • Marketing
  • ProFree
    • Custom pricing
    • Full features

Which should you pick?

Choose Olo if

  • You need digital ordering.
  • You work on Web, Ios, Android.
  • You also want delivery management.

Choose Tock if

  • You need reservations.
  • You work on Web, Ios, Android.
  • You also want prepaid bookings.

Questions people ask

Is Olo or Tock better?
Neither clearly leads. Olo starts at On request and Tock at $199/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Olo or Tock?
Olo starts at On request and Tock at $199/month.
Does Olo or Tock run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
What is Olo best used for?
Olo is most often used for point of sale, order management, inventory control, staff scheduling.
What can Olo do that Tock cannot?
Olo covers Digital ordering, Delivery management, Dispatch, Rails integration. Tock covers Reservations, Prepaid bookings, Event ticketing, Experiences. Both handle Web support, Ios support, Android support.

Answered from the vendors’ own pages

Olo: How much does Olo cost?

Olo pricing is not published online. The vendor directs customers to request a demo or contact their sales team for pricing and availability information.

Source
Olo: Does Olo offer different pricing for restaurants of different sizes?

Specific tiered pricing based on restaurant size is not disclosed on Olo's website. Contact Olo's sales team to discuss pricing options tailored to your restaurant's needs.

Source
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