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Crypto · head to head

Nansen vs Zoho Analytics

Nansen logo

Nansen

Crypto

Blockchain analytics for smart money

From
$150/month
Rated
-
Full reviewWebsite
Zoho Analytics logo

Zoho Analytics

Business Intelligence

Self-service BI and analytics platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Zoho Analytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Nansen no pricing published on public pages; pricing details require app login; Zoho Analytics the free plan is limited to 2 users, 10,000 rows and 5 workspaces
  • They diverge on capability: Nansen covers Wallet Labels, Zoho Analytics covers AI Assistant.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Nansen and Zoho Analytics actually diverge.

Attributes where Nansen and Zoho Analytics differ
AttributeNansenZoho Analytics
Starting price$150/monthFree
Free tierNoYes
PlatformsWebWeb, Mobile, Embedded
CategoryCryptoBusiness Intelligence
Founded20191996

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Nansen

  • Wallet Labels
  • Smart Money Tracking
  • Token God Mode
  • NFT Paradise
  • DeFi Analytics
  • Multi-chain
  • API

Only in Zoho Analytics

  • AI Assistant
  • Drag-and-drop Reports
  • Auto-blending
  • Embedded Analytics
  • White-labeling
  • Zoho CRM
  • Salesforce
  • Google Analytics

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Nansen

  • Analyticsnot Zoho Analytics
  • On Chainnot Zoho Analytics
  • Researchnot Zoho Analytics

Zoho Analytics

  • Self-service dashboards and reports over business datanot Nansen
  • Blending data from Zoho apps, databases and cloud services into one workspacenot Nansen
  • Embedding white-labelled analytics inside another productnot Nansen

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Nansen

  • No pricing published on public pages; pricing details require app login

Zoho Analytics

  • The free plan is limited to 2 users, 10,000 rows and 5 workspaces
  • Plans are sold with a minimum user count: Basic starts at 2 users, Standard at 5, Premium at 15 and Enterprise at 50
  • Row capacity is part of the plan, starting at 0.5 million rows on Basic, and additional rows are sold as add-ons
  • Viewer licences are sold in blocks of 25 minimum rather than one at a time
  • Data alerts are capped per plan at 10, 30 and 100 active alerts across the whole account
  • REST API usage is metered in API units per day, from 4,000 per day on the lowest paid tier, with extra units sold separately
  • Logo rebranding and hiding the Powered By Zoho Analytics message on embedded reports are not available on the lower plans
  • Activity logs and cluster analysis are excluded from the lower plans
  • The white label embedded analytics offering has no published price and requires contacting Zoho
  • Local taxes such as VAT and GST are charged on top of the listed prices

Pricing, plan by plan

Nansen

$150/month
  • Pioneer$150/month
    • Smart Money
    • Token Flows
    • NFT analytics
  • Standard$750/month
    • All Pioneer features
    • API access
    • Advanced queries

Zoho Analytics

Free
  • FreeFree
    • 2 Users
    • Basic Features
    • 10K Rows
  • Basic$24/month
    • 2 Users
    • 500K Rows
    • Email Support

Which should you pick?

Choose Nansen if

  • You need wallet labels.
  • You also want smart money tracking.
Nansen review

Choose Zoho Analytics if

  • You need ai assistant.
  • You want to start without paying.
  • You work on Web, Mobile, Embedded.
  • You also want drag-and-drop reports.
Zoho Analytics review

Questions people ask

Is Nansen or Zoho Analytics better?
Neither clearly leads. Nansen starts at $150/month and Zoho Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Nansen or Zoho Analytics?
Zoho Analytics has a free tier; the other does not. Paid plans start at $150/month for Nansen and Free for Zoho Analytics.
Does Nansen or Zoho Analytics run on more platforms?
Nansen runs on Web. Zoho Analytics runs on Web, Mobile, Embedded.
Can I use Zoho Analytics for free?
Yes. Zoho Analytics has a free tier, so you can try it without paying. Nansen starts at $150/month.
What is Nansen best used for?
Nansen is most often used for analytics, on chain, research. Of those, analytics and on chain are not what Zoho Analytics is typically brought in for.
What can Nansen do that Zoho Analytics cannot?
Nansen covers Wallet Labels, Smart Money Tracking, Token God Mode, NFT Paradise. Zoho Analytics covers AI Assistant, Drag-and-drop Reports, Auto-blending, Embedded Analytics. Both handle Web support.

Answered from the vendors’ own pages

Nansen: How much does Nansen cost?

Nansen does not publish pricing on its public website. The site mentions 'Low Fees, Optimized Pricing' and references a tier system that 'unlocks lower fees' through platform activity, but specific costs require logging into the Nansen app to view.

Source
Zoho Analytics: Is there a free plan available?

Yes, Zoho Analytics offers a permanent free plan with 2 users, 10,000 rows, and 5 workspaces. A 15-day free trial is also available for paid plans, no credit card required.

Source
Nansen: What pricing model does Nansen use?

Nansen uses a tier-based fee structure where users accumulate Stack Points through trading activity to climb tiers and unlock reduced fees. Exact fee percentages and tier thresholds are not disclosed on the public website.

Source
Zoho Analytics: Can I cancel my subscription at any time?

Yes, you can upgrade, downgrade, or cancel your subscription at any time. It operates as a month-to-month, pay-as-you-go service with full flexibility.

Source
Zoho Analytics: What is the difference between monthly and yearly billing?

Yearly billing provides a 20% discount compared to monthly rates. Both options are available for all subscription tiers.

Source
Zoho Analytics: How much do additional users and data rows cost beyond what is included in my plan?

Additional users, data rows, and viewers are available as paid add-ons. The page does not specify the exact per-unit cost for these add-ons.

Source
Zoho Analytics: How often can I refresh my data in each tier?

Basic allows 1 refresh per day, Standard and Premium allow 8 per day, and Enterprise allows 24 per day. Dedicated Compute offers custom refresh rates.

Source
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