Government · head to head
mySidewalk vs Yoti

mySidewalk
Government
Community data dashboards for local government and public health, prewired to federal datasets
- From
- On request
- Free plan
- No

Yoti
Cybersecurity
Reusable digital identity, facial age estimation and identity verification
- From
- On request
- Free plan
- No
The short version
- Each has a real cost: mySidewalk it produces analysis and presentation rather than operational change, so the value has to be re argued at every renewal against services with more visible outputs.; Yoti age estimation returns a probabilistic range rather than a verified date of birth, so it only works with a safety buffer above the legal threshold and cannot prove an exact age.
- They diverge on capability: mySidewalk covers Prewired federal datasets, Yoti covers Facial age estimation.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which mySidewalk and Yoti actually diverge.
| Attribute | mySidewalk | Yoti |
|---|---|---|
| Platforms | Web | Web, iOS, Android, API |
| Category | Government | Cybersecurity |
Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in mySidewalk
- Prewired federal datasets
- Margin of error handling
- Custom geographies
- Published dashboards
- Local data integration
- Report generation
Only in Yoti
- Facial age estimation
- Reusable digital ID
- Identity verification
- UK right to work and rent
- Digital ID for retail
- Selective disclosure
What people use each for
The jobs each tool is most often brought in to do.
mySidewalk
- A public health department producing a community health needs assessment on deadlinenot Yoti
- A city applying for federal funding that requires demographic and disparity evidence for a service areanot Yoti
- An agency that lost its only analyst who understood American Community Survey margins of errornot Yoti
- A council wanting published neighbourhood indicator dashboards residents can browsenot Yoti
Yoti
- A social platform meeting UK Online Safety Act age assurance duties without collecting identity documents from teenagersnot mySidewalk
- A supermarket removing staff interventions at self-checkout for age-restricted purchasesnot mySidewalk
- A UK employer running digital right-to-work checks under the certified trust framework rather than inspecting passportsnot mySidewalk
- A gambling operator needing an age gate with high completion rates before the account funding stepnot mySidewalk
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
mySidewalk
- It produces analysis and presentation rather than operational change, so the value has to be re argued at every renewal against services with more visible outputs.
- Budget frequently comes from a grant, which means the subscription is exposed when the grant cycle ends rather than being protected as core infrastructure.
- The prewired datasets are American, so the platform has effectively no value outside United States federal statistical sources.
- Analytical depth is bounded by what the platform exposes, so an agency with a genuine analyst will hit the ceiling and move to a statistical environment.
- Small area estimates remain small area estimates, and presenting them as polished dashboards can lend unwarranted confidence to figures whose error bars overlap.
Yoti
- Age estimation returns a probabilistic range rather than a verified date of birth, so it only works with a safety buffer above the legal threshold and cannot prove an exact age.
- Estimation accuracy varies by demographic and reported error margins widen at the age bands that matter most for eighteen-year thresholds, which pushes borderline users into a document fallback you still have to pay for.
- Pricing is not published, so buyers cannot compare the cost of an estimation check against a document check without going through sales.
- Regulatory acceptance of facial estimation differs by jurisdiction, so a method that satisfies Ofcom may not satisfy a regulator elsewhere and multi-market platforms need more than one approach.
- The reusable digital identity app depends on consumer adoption, which is meaningful in the UK and thin elsewhere, limiting the reusability benefit outside its home market.
Pricing, plan by plan
mySidewalk
On request- mySidewalk$undefined/year
- Quoted annually by agency scope and dataset needs
- Custom geography and local data integration work priced separately
- No public price list, though agency contracts are public records
Yoti
On request- Yoti Age and Identity Services$undefined/year
- Per-check pricing quoted by volume and method
- Age estimation, document verification and digital ID priced differently
- Right to work and right to rent checks quoted separately
Which should you pick?
Choose mySidewalk if
- You need prewired federal datasets.
- You also want margin of error handling.
Choose Yoti if
- You need facial age estimation.
- You work on Web, iOS, Android, API.
- You also want reusable digital id.
Questions people ask
- Is mySidewalk or Yoti better?
- Neither clearly leads. mySidewalk starts at On request and Yoti at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, mySidewalk or Yoti?
- mySidewalk starts at On request and Yoti at On request.
- Does mySidewalk or Yoti run on more platforms?
- mySidewalk runs on Web. Yoti runs on Web, iOS, Android, API.
- What is mySidewalk best used for?
- mySidewalk is most often used for a public health department producing a community health needs assessment on deadline, a city applying for federal funding that requires demographic and disparity evidence for a service area, an agency that lost its only analyst who understood american community survey margins of error, a council wanting published neighbourhood indicator dashboards residents can browse. Of those, a public health department producing a community health needs assessment on deadline and a city applying for federal funding that requires demographic and disparity evidence for a service area are not what Yoti is typically brought in for.
- What can mySidewalk do that Yoti cannot?
- mySidewalk covers Prewired federal datasets, Margin of error handling, Custom geographies, Published dashboards. Yoti covers Facial age estimation, Reusable digital ID, Identity verification, UK right to work and rent.
Answered from the vendors’ own pages
mySidewalk: What problem does it actually solve?
Correct use of American Community Survey and federal health data for small geographies, which is difficult and is usually held by one person in an agency.
Yoti: Does age estimation store my face?
The image is used to produce an estimate and then deleted rather than retained, which is the specific property that makes it usable for age assurance on minors.
mySidewalk: Is it useful outside the United States?
No. Its value is the maintained pipeline into US federal statistical datasets.
Yoti: Is it accepted for UK Online Safety Act compliance?
Facial age estimation is one of the methods regulators have accepted as highly effective age assurance. Confirm the current position with your own counsel for your content category.
mySidewalk: Who buys it?
Mostly public health departments and city planning or performance teams, often funded from a grant that requires the evidence it produces.
Yoti: Can it prove someone is exactly 21?
No. It gives a range. If you need a precise age you need a document or database check, which Yoti also sells.
mySidewalk: Can we see comparable contract values?
Yes. Agency contracts are public records and appear in council and health board agenda materials.
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