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Software · head to head

Loom vs Square Appointments

Loom logo

Loom

Software

Record instantly, share anywhere

From
Free
Rated
-
Square Appointments logo

Square Appointments

Software

Free scheduling for beauty businesses

From
Free
Rated
-

The short version

  • Each has a real cost: Loom free tier capped at 25 total videos with 5-minute maximum recording length per video; Square Appointments the free plan is aimed at solo professionals; booking across multiple staff requires the paid Plus plan
  • They diverge on capability: Loom covers Screen & camera recording, Square Appointments covers Online booking.

Where they differ

Only the attributes on which Loom and Square Appointments actually diverge.

Attributes where Loom and Square Appointments differ
AttributeLoomSquare Appointments
Pricing modelfreemiumsubscription
PlatformsWebWeb, Ios, Android
Founded20152009

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Loom

  • Screen & camera recording
  • Instant sharing
  • Video editing
  • Viewer analytics
  • Comments & reactions
  • Transcription
  • Custom CTAs
  • Drawing tools

Only in Square Appointments

  • Online booking
  • Client management
  • Point of sale
  • Payment processing
  • Automated reminders
  • Instagram booking
  • Google booking
  • Mobile app

What people use each for

The jobs each tool is most often brought in to do.

Loom

  • Asynchronous video communication and screen recordingnot Square Appointments
  • Product demonstrations and tutorialsnot Square Appointments
  • Meeting transcription and documentationnot Square Appointments
  • Team communication and knowledge sharingnot Square Appointments

Square Appointments

  • Online appointment booking for salons, barbers and personal servicesnot Loom
  • Taking card payments and deposits at the time of bookingnot Loom
  • Managing staff calendars, waitlists and no-show policiesnot Loom

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Loom

  • Free tier capped at 25 total videos with 5-minute maximum recording length per video
  • Free tier limited to 50 workspace members
  • AI features (auto-meeting recaps, auto-notes, auto-editing) only available on paid Business+AI and Enterprise tiers
  • Video branding (Loom logo) appears on free and Business plan videos; only removed on Business+AI tier

Square Appointments

  • The free plan is aimed at solo professionals; booking across multiple staff requires the paid Plus plan
  • Cancellation policies, no-show fees and waitlists require the Plus plan
  • Resource management, service cost tracking and the future bookings report require the Premium plan
  • Custom processing rates are reserved for Square Pro, which is aimed at businesses processing over $250,000 a year
  • Card processing fees are charged on top of the plan fee on every tier including the free one

Pricing, plan by plan

Loom

Free

No published plan breakdown. See the Loom review.

Square Appointments

Free
  • FreeFree
    • Unlimited appointments
    • Online booking
    • Client management
  • Plus$29/month
    • Everything in Free
    • Multiple staff calendars
    • No-show protection
  • Premium$69/month
    • Everything in Plus
    • Multi-location
    • Staff management

Which should you pick?

Choose Loom if

  • You need screen & camera recording.
  • You want to start without paying.
  • You also want instant sharing.

Choose Square Appointments if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want client management.

Questions people ask

Is Loom or Square Appointments better?
Neither clearly leads. Loom starts at Free and Square Appointments at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Loom or Square Appointments?
Loom starts at Free and Square Appointments at Free.
Does Loom or Square Appointments run on more platforms?
Loom runs on Web. Square Appointments runs on Web, Ios, Android.
Can I use Loom for free?
Both have a free tier, so you can try either at no cost before committing.
What is Loom best used for?
Loom is most often used for asynchronous video communication and screen recording, product demonstrations and tutorials, meeting transcription and documentation, team communication and knowledge sharing. Of those, asynchronous video communication and screen recording and product demonstrations and tutorials are not what Square Appointments is typically brought in for.
What can Loom do that Square Appointments cannot?
Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Square Appointments covers Online booking, Client management, Point of sale, Payment processing.

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