All industries · head to head
LastPass vs SEMrush
LastPass
All industries
Simplify online life with LastPass password manager
- From
- Free
- Rated
- -

SEMrush
All industries
Do SEO, content marketing, competitor research, PPC and social media marketing from just one platfor
- From
- Free
- Rated
- -
The short version
- Each has a real cost: LastPass free plan limited to 1 device type only; SEMrush free tier limited to 10 reports per day across all tools
- They diverge on capability: LastPass covers Password vault, SEMrush covers Keyword research.
Where they differ
Only the attributes on which LastPass and SEMrush actually diverge.
Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (All industries), founded (2008).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in LastPass
- Password vault
- Password generator
- Autofill
- Security dashboard
- Dark web monitoring
- Emergency access
- Secure notes
- Digital wallet
Only in SEMrush
- Keyword research
- Site audit
- Competitor analysis
- Backlink analytics
- Rank tracking
- Content marketing
- PPC research
- Social media tools
What people use each for
The jobs each tool is most often brought in to do.
LastPass
- Password management and vault storagenot SEMrush
- Multi-device access and autofillnot SEMrush
- Dark web monitoring and security dashboardnot SEMrush
- Team collaboration with shared folders and policiesnot SEMrush
SEMrush
- SEO keyword research and competitor analysisnot LastPass
- Website performance tracking and auditingnot LastPass
- Content marketing optimizationnot LastPass
- PPC advertising researchnot LastPass
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
LastPass
- Free plan limited to 1 device type only
- Premium plan costs ~$3/month annually (30% discount applied)
- Business Teams plan limited to up to 50 users maximum
- Teams plan offers only 25 security policies
- Business plan pricing ~$4/user/month
- Business Max plan costs ~$7/user/month for advanced features
SEMrush
- Free tier limited to 10 reports per day across all tools
- Keyword tracking capped at 500 per month on entry tiers (SEO and Starter plans)
- Additional users cost £45/month per user above base subscription
- Most advanced features require Advanced plan (£455.67/month), making entry cost significant for small teams
Pricing, plan by plan
LastPass
FreeNo published plan breakdown. See the LastPass review.
SEMrush
FreeNo published plan breakdown. See the SEMrush review.
Which should you pick?
Choose LastPass if
- You need password vault.
- You want to start without paying.
- You work on Web, Desktop, Mobile.
- You also want password generator.
Choose SEMrush if
- You need keyword research.
- You want to start without paying.
- You work on Web, Mobile app.
- You also want site audit.
Questions people ask
- Is LastPass or SEMrush better?
- Neither clearly leads. LastPass starts at Free and SEMrush at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, LastPass or SEMrush?
- LastPass starts at Free and SEMrush at Free.
- Does LastPass or SEMrush run on more platforms?
- LastPass runs on Web, Desktop, Mobile. SEMrush runs on Web, Mobile app.
- Can I use LastPass for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is LastPass best used for?
- LastPass is most often used for password management and vault storage, multi-device access and autofill, dark web monitoring and security dashboard, team collaboration with shared folders and policies. Of those, password management and vault storage and multi-device access and autofill are not what SEMrush is typically brought in for.
- What can LastPass do that SEMrush cannot?
- LastPass covers Password vault, Password generator, Autofill, Security dashboard. SEMrush covers Keyword research, Site audit, Competitor analysis, Backlink analytics.
Related pages
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- SEMrush vs Calendly
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- SEMrush vs Freshdesk
- SEMrush vs Pipedrive
- SEMrush vs Workday
- SEMrush vs Visual Studio Code
- SEMrush vs Zoom
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