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Influencer Marketing · head to head

Heepsy vs Insense

Heepsy logo

Heepsy

Influencer Marketing

Find influencers in seconds

From
Free
Rated
-
Full reviewWebsite
Insense logo

Insense

Influencer Marketing

Get UGC and influencer content that converts

From
$500/month
Rated
-
Full reviewWebsite

The short version

  • Only Heepsy has a free tier, so it costs nothing to try first.
  • Each has a real cost: Heepsy all paid plans billed annually only (up to 25% discount for yearly commitment); Insense the entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance
  • They diverge on capability: Heepsy covers Influencer discovery, Insense covers UGC creation.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heepsy and Insense actually diverge.

Attributes where Heepsy and Insense differ
AttributeHeepsyInsense
Starting priceFree$500/month
Pricing modelfreemiumsubscription
Free tierYesNo
Founded20182016

Identical on both: platforms (Web), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heepsy

  • Influencer discovery
  • Audience demographics
  • Authenticity scoring
  • Engagement analysis
  • Contact information
  • List management
  • Data export
  • Multi-platform search

Only in Insense

  • UGC creation
  • Creator matching
  • Content licensing
  • Spark ads whitelisting
  • Brief templates
  • Content moderation
  • Performance analytics
  • Payment processing

Both cover

  • Instagram
  • TikTok
  • GDPR
  • Data encryption
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Heepsy

  • Influencer discoverynot Insense
  • Audience analysisnot Insense
  • Fraud detectionnot Insense
  • Competitor researchnot Insense
  • Campaign planningnot Insense

Insense

  • Sourcing UGC video creators for paid social adsnot Heepsy
  • Running Meta Partnership Ads with creator handlesnot Heepsy
  • Managing creator briefs, contracts and payments for ecommerce brandsnot Heepsy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heepsy

  • All paid plans billed annually only (up to 25% discount for yearly commitment)
  • No monthly billing option for paid tiers

Insense

  • The entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance
  • A marketplace fee is charged on top of the subscription: 20% on Trial, 10% on Brand and 7% on Agency
  • Brand plan includes only 2 user seats and 1 brand; extra seats cost $30 per month and extra brands $100 per month
  • Creator payments are not included in the subscription and are billed separately
  • Brand plan caps Meta Partnership Ads connections at 10

Pricing, plan by plan

Heepsy

Free
  • FreeFree
    • 500 search results/month
    • 10 advanced profiles/month
    • 1 project
  • Starter$69/month
    • 5,000 search results/month
    • 100 advanced profiles/month
    • 300 outreach emails/month
  • Plus$149/month
    • 25,000 search results/month
    • 500 advanced profiles/month
    • 1,200 outreach emails/month
  • Advanced$229/month
    • 50,000 search results/month
    • 1,000 advanced profiles/month
    • 6,000 outreach emails/month

Insense

$500/month
  • Trial$650/month
    • up to 10 creators
    • 1 user seat
    • 1 brand
  • Brand$500/month
    • unlimited creators
    • 2 user seats
    • 1 brand
  • Agency$800/month
    • unlimited creators
    • 4 user seats
    • 5 brands

Which should you pick?

Choose Heepsy if

  • You need influencer discovery.
  • You want to start without paying.
  • You also want audience demographics.
Heepsy review

Choose Insense if

  • You need ugc creation.
  • You also want creator matching.
Insense review

Questions people ask

Is Heepsy or Insense better?
Neither clearly leads. Heepsy starts at Free and Insense at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heepsy or Insense?
Heepsy has a free tier; the other does not. Paid plans start at Free for Heepsy and $500/month for Insense.
Does Heepsy or Insense run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Heepsy for free?
Yes. Heepsy has a free tier, so you can try it without paying. Insense starts at $500/month.
What is Heepsy best used for?
Heepsy is most often used for influencer discovery, audience analysis, fraud detection, competitor research. Of those, influencer discovery and audience analysis are not what Insense is typically brought in for.
What can Heepsy do that Insense cannot?
Heepsy covers Influencer discovery, Audience demographics, Authenticity scoring, Engagement analysis. Insense covers UGC creation, Creator matching, Content licensing, Spark ads whitelisting. Both handle Instagram, TikTok, GDPR, Data encryption.

Answered from the vendors’ own pages

Heepsy: How much does Heepsy cost?

Heepsy offers a free plan with 500 searches/month. Paid plans start at $69/month (Starter, annual billing) up to $229/month (Advanced, annual billing).

Source
Insense: How much does Insense cost?

Insense offers three self-service plans: Trial at $650/month with 10 creators, Brand at $500/month with unlimited creators (or $400/month billed annually), and Agency at $800/month with 5 brands (or $640/month billed annually). Additional user seats cost $30 each for Brand plans.

Source
Heepsy: Does Heepsy offer a free trial?

Yes, Heepsy offers a 14-day free trial with nearly all paid features and no credit card required.

Source
Insense: What marketplace fees does Insense charge?

Insense charges marketplace transaction fees of 20% on the Trial plan, 10% on the Brand plan, and 7% on the Agency plan. These fees cover operational costs for secure payment transactions between brands and creators.

Source
Heepsy: What discount does Heepsy offer for annual billing?

Heepsy offers up to 25% discount for annual billing, and nonprofits/NGOs receive an additional 20% discount.

Source
Insense: Are there additional costs beyond Insense subscription?

Yes, creator compensation costs are separate from subscription fees. UGC videos start at $100 per video and influencer posts begin at $125 for nano-influencers, with pricing varying based on influencer following and placement type.

Source
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