Softwr

Automation Integration · head to head

Informatica vs Make

Informatica logo

Informatica

Automation Integration

The enterprise data management leader

From
$3000/month
Rated
-
Full reviewWebsite
Make logo

Make

Remote Work

The platform for the new way of working

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Make has a free tier, so it costs nothing to try first.
  • Each has a real cost: Informatica no dollar figure is published for any service, and every route ends at a quote request; Make free tier limited to 1,000 credits per month
  • They diverge on capability: Informatica covers Data integration, Make covers Visual workflow builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Informatica and Make actually diverge.

Attributes where Informatica and Make differ
AttributeInformaticaMake
Starting price$3000/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, On-premiseWeb
CategoryAutomation IntegrationRemote Work
Founded19932013

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Informatica

  • Data integration
  • Master data management
  • Data quality
  • Data governance
  • Real-time sync
  • Monitoring
  • Analytics
  • 1000+ connectors

Only in Make

  • Visual workflow builder
  • Webhooks
  • API connectors
  • Conditional logic
  • Data transformation
  • Error handling
  • Scheduling
  • Team collaboration

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Informatica

  • Enterprise data integration and ETL across cloud and on premise systemsnot Make
  • Master data management and data quality at organisation scalenot Make

Make

  • Automating integrations between 3,000+ pre-built applicationsnot Informatica
  • Building AI agents and workflow automation without extensive codingnot Informatica
  • Enterprise automation with GDPR, SOC 2 Type II compliancenot Informatica
  • Rapid deployment of automations from concept to livenot Informatica

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Informatica

  • No dollar figure is published for any service, and every route ends at a quote request
  • Consumption is measured in Informatica Processing Units, calculated per scaler across agent usage, ingestion volume and other inputs, so the unit itself is composite and hard to forecast
  • Master data management is billed separately on a per domain records basis
  • The pricing page presents ROI statistics rather than rates

Make

  • Free tier limited to 1,000 credits per month
  • Free tier restricted to 2 active scenarios maximum
  • Free tier enforces 15-minute minimum scheduling interval
  • Credit-based model means costs scale with usage volume, not just features

Pricing, plan by plan

Informatica

$3000/month
  • Starter$3000/month
    • Basic data integration
  • Professional$8000/month
    • Advanced features
    • Priority support
  • Enterprise$20000/month
    • Custom solutions
    • Dedicated support

Make

Free

No published plan breakdown. See the Make review.

Which should you pick?

Choose Informatica if

  • You need data integration.
  • You work on Web, On-premise.
  • You also want master data management.
Informatica review

Choose Make if

  • You need visual workflow builder.
  • You want to start without paying.
  • You also want webhooks.
Make review

Questions people ask

Is Informatica or Make better?
Neither clearly leads. Informatica starts at $3000/month and Make at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Informatica or Make?
Make has a free tier; the other does not. Paid plans start at $3000/month for Informatica and Free for Make.
Does Informatica or Make run on more platforms?
Informatica runs on Web, On-premise. Make runs on Web.
Can I use Make for free?
Yes. Make has a free tier, so you can try it without paying. Informatica starts at $3000/month.
What is Informatica best used for?
Informatica is most often used for enterprise data integration and etl across cloud and on premise systems, master data management and data quality at organisation scale. Of those, enterprise data integration and etl across cloud and on premise systems and master data management and data quality at organisation scale are not what Make is typically brought in for.
What can Informatica do that Make cannot?
Informatica covers Data integration, Master data management, Data quality, Data governance. Make covers Visual workflow builder, Webhooks, API connectors, Conditional logic. Both handle Cloud deployment, Web support.

Answered from the vendors’ own pages

Informatica: How much does Informatica cost?

Informatica uses consumption-based, volume-based pricing through Informatica Processing Units (IPUs). Customers pay for what they use with automatic scaling capability. Specific pricing is not published; customers must request a personalized demo or contact sales for quotes.

Source
Make: How is Make priced and does the free plan expire?

Make offers a free plan with 1,000 credits per month at no cost and no time limit. The free plan includes the no-code workflow builder, access to 3,000+ apps, and customer support. Paid tiers (Core, Pro, Teams) are $9-$29/month with 10,000+ credits included.

Source
Informatica: How is Informatica pricing calculated?

IPU consumption is calculated per scaler based on usage including Secure Agent, CDI-e, and Data Mass Ingestion volume. The platform includes a built-in dashboard that automatically tracks usage and provides real-time visibility with consumption threshold alerts.

Source
Make: What happens if I exceed my monthly credits?

Extra credits beyond the monthly allowance can be purchased in bundles of 1,000 or 10,000. Auto-purchasing is available for Core, Pro, and Teams plans to automatically buy additional credits when needed.

Source
Informatica: Can I scale Informatica services without long-term commitment?

Yes, Informatica allows customers to swap services as needed and access new eligible services automatically upon release, paying only for required services at any given time. Specific pricing for different configurations requires contacting sales.

Source
Make: Can I save money by switching to annual billing?

Yes, annual plans offer 15% or more savings compared to monthly billing. Monthly subscriptions continue until the end of the billing month, while annual plans run for 12 months.

Source
Make: What happens to unused credits if I cancel?

Unused monthly credits expire at the end of each billing cycle. With annual subscriptions on Pro and Teams plans, credits are maintained for the full 12-month term. Users can cancel at any time and the organization converts to the free plan after the current billing cycle ends.

Source
Make: How many active scenarios can I create on the free plan versus paid plans?

The free plan is limited to 2 active scenarios and has a 15-minute minimum interval between runs. Paid plans (Core and above) offer unlimited active scenarios with the ability to schedule runs down to the minute.

Source
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