Logging · head to head
incident.io vs Grafana Loki

incident.io
Logging
Software reliability platform with on-call management and agentic root cause analysis
- From
- Free
- Rated
- -
The short version
- Each has a real cost: incident.io free plan limited to single team and basic features; Grafana Loki grafana Cloud Logs Pro plan includes only 30-day retention; retention beyond 30 days requires Enterprise plan with minimum $25,000 annual commitment
- They diverge on capability: incident.io covers Intelligent alert routing, Grafana Loki covers Log aggregation.
Where they differ
Only the attributes on which incident.io and Grafana Loki actually diverge.
| Attribute | incident.io | Grafana Loki |
|---|---|---|
| Pricing model | subscription | freemium |
| Platforms | Web, Slack, Microsoft Teams | Self-hosted (open source), Managed (Grafana Cloud Logs), Enterprise (self-managed with support) |
| Founded | 2021 | 2014 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Logging).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in incident.io
- Intelligent alert routing
- Agentic root cause analysis
- On-call scheduling
- Slack and Teams integration
- AI call transcription
- Status pages
- Workflow automation
Only in Grafana Loki
- Log aggregation
- Label-based indexing
- LogQL language
- Cost-effective
- API
- Webhooks
- REST
- Web support
What people use each for
The jobs each tool is most often brought in to do.
incident.io
- Manage incident response workflows in Slacknot Grafana Loki
- Automatically investigate root causes with AInot Grafana Loki
- Maintain on-call schedules across teamsnot Grafana Loki
- Track incident metrics and trendsnot Grafana Loki
- Communicate status to customers automaticallynot Grafana Loki
Grafana Loki
- Cost-sensitive organisations deploying Kubernetes and Prometheus ecosystemsnot incident.io
- Teams needing index-free log aggregation for high-volume environmentsnot incident.io
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
incident.io
- Free plan limited to single team and basic features
- Per-user pricing increases costs for larger teams
- Agentic features may require additional integrations
- Advanced features concentrated in higher price tiers
Grafana Loki
- Grafana Cloud Logs Pro plan includes only 30-day retention; retention beyond 30 days requires Enterprise plan with minimum $25,000 annual commitment
- Open-source version requires self-hosting all infrastructure including storage and scaling
Pricing, plan by plan
incident.io
Free- BasicFree
- Slack and Teams support
- Single team on-call
- Status pages
- Pro$25/user-month
- All Team features
- Advanced insights
- Custom dashboards
- Enterprise$undefined/custom
- All Pro features
- Dedicated success manager
- Advanced access controls
Grafana Loki
FreeNo published plan breakdown. See the Grafana Loki review.
Which should you pick?
Choose incident.io if
- You need intelligent alert routing.
- You want to start without paying.
- You work on Web, Slack, Microsoft Teams.
- You also want agentic root cause analysis.
Choose Grafana Loki if
- You need log aggregation.
- You want to start without paying.
- You work on Self-hosted (open source), Managed (Grafana Cloud Logs), Enterprise (self-managed with support).
- You also want label-based indexing.
Questions people ask
- Is incident.io or Grafana Loki better?
- Neither clearly leads. incident.io starts at Free and Grafana Loki at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, incident.io or Grafana Loki?
- incident.io starts at Free and Grafana Loki at Free.
- Does incident.io or Grafana Loki run on more platforms?
- incident.io runs on Web, Slack, Microsoft Teams. Grafana Loki runs on Self-hosted (open source), Managed (Grafana Cloud Logs), Enterprise (self-managed with support).
- Can I use incident.io for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is incident.io best used for?
- incident.io is most often used for manage incident response workflows in slack, automatically investigate root causes with ai, maintain on-call schedules across teams, track incident metrics and trends. Of those, manage incident response workflows in slack and automatically investigate root causes with ai are not what Grafana Loki is typically brought in for.
- What can incident.io do that Grafana Loki cannot?
- incident.io covers Intelligent alert routing, Agentic root cause analysis, On-call scheduling, Slack and Teams integration. Grafana Loki covers Log aggregation, Label-based indexing, LogQL language, Cost-effective.
Answered from the vendors’ own pages
incident.io: What is included in the free incident.io plan?
The Basic free plan includes Slack and Teams support, single team on-call, status pages, and 1 custom field, ideal for getting started with incident management.
SourceGrafana Loki: Is there a free tier for Grafana Cloud?
Yes, Grafana Cloud has a Free Forever plan at no cost with no registration required. The free tier is suitable for personal projects and early-stage startups.
Sourceincident.io: How much does on-call management cost?
On-call is an add-on costing $10/user/month for Team plan or $20/user/month for Pro plan, in addition to base incident management pricing.
SourceGrafana Loki: How long is data retained in Grafana's free plan?
The free tier retains metrics, logs, traces, and profiles for 14 days.
Sourceincident.io: Can incident.io integrate with my existing tools?
incident.io natively integrates with Slack and Microsoft Teams for incident management workflows, with additional integrations available.
SourceGrafana Loki: What is the minimum cost for Grafana Enterprise?
Grafana Enterprise has a minimum annual commitment of 25,000 dollars.
Sourceincident.io: What SLA does incident.io offer?
Only the Enterprise plan includes a 99.99% SLA guarantee. Basic, Team, and Pro plans do not have published SLAs.
SourceGrafana Loki: Do I need a credit card to use Grafana's free tier?
No, Grafana Cloud's Free Forever plan requires no credit card to get started.
SourceGrafana Loki: How is Grafana Cloud billed?
Grafana Cloud Pro starts at 19 dollars per month with usage-based charges on top. Billing is monthly based on your consumption. Grafana offers automatic volume discounts based on your spending.
SourceRelated pages
More on incident.io
More on Grafana Loki
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