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Influencer Marketing · head to head

#paid vs Impact.com

#

#paid

Influencer Marketing

Creator marketing that drives results

From
On request
Rated
-
Full reviewWebsite
Impact.com logo

Impact.com

Influencer Marketing

The partnership management platform

From
$30/month
Rated
-
Full reviewWebsite

The short version

  • They diverge on capability: #paid covers Creator matching, Impact.com covers Partner discovery.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which #paid and Impact.com actually diverge.

Attributes where #paid and Impact.com differ
Attribute#paidImpact.com
Starting priceOn request$30/month
PlatformsWebWeb, Api
Founded20132008

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in #paid

  • Creator matching
  • Campaign management
  • Content creation
  • Handraise technology
  • Performance tracking
  • Content licensing
  • Whitelisting
  • Payment processing

Only in Impact.com

  • Partner discovery
  • Contract management
  • Cross-device tracking
  • Fraud protection
  • Performance optimization
  • Global payments
  • Multi-program management
  • Attribution modeling

Both cover

  • Facebook
  • Shopify
  • GDPR
  • SOC2
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

#paid

  • Creator campaignsnot Impact.com
  • Content creationnot Impact.com
  • Brand partnershipsnot Impact.com
  • Paid amplificationnot Impact.com
  • Social contentnot Impact.com

Impact.com

  • Affiliate and partner marketingnot #paid
  • Performance-based partnershipsnot #paid
  • Commission trackingnot #paid
  • Multi-channel affiliate programsnot #paid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

#paid

Nothing recorded yet. See the #paid review.

Impact.com

  • Starter plan minimum $30/month even if program generates less revenue in 30-day period
  • Enterprise plan requires custom sales quote
  • Additional 2.5% transaction fee on all partner-driven sales applies across all tiers
  • One-time setup fee adds to initial cost

Pricing, plan by plan

#paid

On request
  • Self-Serve$undefined/month
    • Creator marketplace
    • Campaign tools
    • Content approval
  • Managed$undefined/month
    • Dedicated strategist
    • Creator curation
    • Full-service management
  • Enterprise$undefined/month
    • Custom programs
    • Multi-brand support
    • API access

Impact.com

$30/month
  • Starter$30/month
    • Plugin integrations (Shopify, BigCommerce, WooCommerce, Adobe Commerce, Squarespace)
    • Automated partner recommendations
    • Promo code & link tracking
  • Essentials$500/month
    • impact.com Partner Marketplace (90,000 partners)
    • Unlimited contract templates
    • Unlimited tracking across events
  • Pro$2500/month
    • Dedicated customer support
    • Cross-device tracking
    • API-based tracking
  • Enterprise$null/custom
    • Benchmark recommendations
    • Attribution risk protection
    • Fraud scoring

Which should you pick?

Choose #paid if

  • You need creator matching.
  • You also want campaign management.
#paid review

Choose Impact.com if

  • You need partner discovery.
  • You work on Web, Api.
  • You also want contract management.
Impact.com review

Questions people ask

Is #paid or Impact.com better?
Neither clearly leads. #paid starts at On request and Impact.com at $30/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, #paid or Impact.com?
#paid starts at On request and Impact.com at $30/month.
Does #paid or Impact.com run on more platforms?
#paid runs on Web. Impact.com runs on Web, Api.
What is #paid best used for?
#paid is most often used for creator campaigns, content creation, brand partnerships, paid amplification. Of those, creator campaigns and content creation are not what Impact.com is typically brought in for.
What can #paid do that Impact.com cannot?
#paid covers Creator matching, Campaign management, Content creation, Handraise technology. Impact.com covers Partner discovery, Contract management, Cross-device tracking, Fraud protection. Both handle Facebook, Shopify, GDPR, SOC2.

Answered from the vendors’ own pages

Impact.com: How much does impact.com cost?

impact.com offers four tiers: Starter at $30/month, Essentials at $500/month (priced from), Pro at $2,500/month (priced from), and Enterprise with custom pricing. A one-time setup fee applies (varies by technical needs) plus a 2.5% transaction fee on partner-driven sales for all plans. Starter has a $30 minimum monthly charge.

Source
Impact.com: Is there a free version of impact.com?

No, impact.com does not offer a free tier. The lowest-cost option is the Starter plan at $30/month with a $30 minimum monthly charge if your program generates insufficient revenue in the first 30 days.

Source
Impact.com: What does impact.com's Pro plan add over Essentials?

The Pro plan at $2,500/month (priced from) adds dedicated customer support, cross-device tracking, API-based tracking, Data Lab for custom reports, SAML support, and partner discovery via keyword search beyond Essentials features. The 2.5% transaction fee applies to all tiers.

Source
Impact.com: How is impact.com priced?

impact.com uses tiered per-month subscription pricing based on four plans. Starter targets small programs at $30/month; Essentials at $500/month adds partner marketplace; Pro at $2,500/month adds API access and analytics; Enterprise requires custom quote. All tiers incur a 2.5% transaction fee on partner sales plus a one-time variable setup fee.

Source
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