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Software · head to head

HubSpot CRM vs PostHog

HubSpot CRM logo

HubSpot CRM

Software

Free CRM for sales and marketing

From
Free
Rated
-
Full reviewWebsite
PostHog logo

PostHog

Software

The single platform to analyze, test, observe, and deploy new features

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: HubSpot CRM starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier; PostHog the free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • They diverge on capability: HubSpot CRM covers Contact management, PostHog covers Product analytics.

Where they differ

Only the attributes on which HubSpot CRM and PostHog actually diverge.

Attributes where HubSpot CRM and PostHog differ
AttributeHubSpot CRMPostHog
Pricing modelfreemiumusage-based
PlatformsWeb, Mobile iOS, Mobile AndroidWeb, Ios, Android, Api
Founded20062020

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot CRM

  • Contact management
  • Deal tracking
  • Email
  • Reporting
  • Automation
  • Salesforce
  • Google Workspace
  • Web support

Only in PostHog

  • Product analytics
  • Session recording
  • Feature flags
  • A/B testing
  • Heatmaps
  • SQL access
  • Data warehouse
  • Apps platform

Both cover

  • Slack
  • GitHub
  • Zapier

What people use each for

The jobs each tool is most often brought in to do.

HubSpot CRM

  • Video Conferencingnot PostHog
  • Team Collaborationnot PostHog
  • Project Managementnot PostHog

PostHog

  • Product analyticsnot HubSpot CRM
  • Feature experimentationnot HubSpot CRM
  • User behavior trackingnot HubSpot CRM
  • A/B testingnot HubSpot CRM
  • Debug production issuesnot HubSpot CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot CRM

  • Starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier

PostHog

  • The free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • Accounts without a card on file are limited to 1 project; adding one raises it to 6
  • Data retention is 1 year until a card is added, which extends it to 7 years
  • Support is community-only until the account is on a paid plan
  • Error tracking is capped at 100K exceptions and surveys at 1500 responses per month on the free tier

Pricing, plan by plan

HubSpot CRM

Free
  • FreeFree
    • CRM
    • Landing pages
    • Email
  • Starter$50/month
    • Email campaigns
    • Advanced features
    • Support
  • Professional$800/month
    • Advanced automation
    • Custom integration
    • Support

PostHog

Free
  • FreeFree
    • 1M events/month
    • 5K sessions/month
    • Unlimited users
  • Paid$undefined/month
    • $0.00031/event
    • $0.005/session
    • Advanced permissions
  • Enterprise$undefined/month
    • SAML SSO
    • Advanced security
    • Dedicated support

Which should you pick?

Choose HubSpot CRM if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want deal tracking.
HubSpot CRM review

Choose PostHog if

  • You need product analytics.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want session recording.
PostHog review

Questions people ask

Is HubSpot CRM or PostHog better?
Neither clearly leads. HubSpot CRM starts at Free and PostHog at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot CRM or PostHog?
HubSpot CRM starts at Free and PostHog at Free.
Does HubSpot CRM or PostHog run on more platforms?
HubSpot CRM runs on Web, Mobile iOS, Mobile Android. PostHog runs on Web, Ios, Android, Api.
Can I use HubSpot CRM for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot CRM best used for?
HubSpot CRM is most often used for video conferencing, team collaboration, project management. Of those, video conferencing and team collaboration are not what PostHog is typically brought in for.
What can HubSpot CRM do that PostHog cannot?
HubSpot CRM covers Contact management, Deal tracking, Email, Reporting. PostHog covers Product analytics, Session recording, Feature flags, A/B testing. Both handle Slack, GitHub, Zapier.
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Related pages

More on HubSpot CRM

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