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Software · head to head

Figma vs HubSpot CRM

Figma logo

Figma

Software

The collaborative interface design tool

From
Free
Rated
-
Full reviewWebsite
HubSpot CRM logo

HubSpot CRM

Software

Free CRM for sales and marketing

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Figma no offline editing capability, can only view and create new files when disconnected; HubSpot CRM starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier
  • They diverge on capability: Figma covers Real-time collaboration, HubSpot CRM covers Contact management.

Where they differ

Only the attributes on which Figma and HubSpot CRM actually diverge.

Attributes where Figma and HubSpot CRM differ
AttributeFigmaHubSpot CRM
Pricing modelUnknownfreemium
PlatformsWeb, macOS, Windows, iOS, AndroidWeb, Mobile iOS, Mobile Android
Founded20122006

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Figma

  • Real-time collaboration
  • Vector networks
  • Auto-layout
  • Components & variants
  • Prototyping
  • Design systems
  • Developer handoff
  • Version control

Only in HubSpot CRM

  • Contact management
  • Deal tracking
  • Email
  • Reporting
  • Automation
  • Salesforce
  • Zapier
  • Google Workspace

Both cover

  • Slack
  • GitHub

What people use each for

The jobs each tool is most often brought in to do.

Figma

  • UI/UX designnot HubSpot CRM
  • Design systemsnot HubSpot CRM
  • Prototypingnot HubSpot CRM
  • Design collaborationnot HubSpot CRM
  • Developer handoffnot HubSpot CRM

HubSpot CRM

  • Video Conferencingnot Figma
  • Team Collaborationnot Figma
  • Project Managementnot Figma

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Figma

  • No offline editing capability, can only view and create new files when disconnected
  • Mobile apps are read-only, cannot edit designs on iOS or Android
  • No self-hosted option, requires cloud connectivity and internet access
  • Performance degradation with large files containing thousands of layers
  • Library components and unloaded pages not accessible offline

HubSpot CRM

  • Starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier

Pricing, plan by plan

Figma

Free
  • StarterFree
    • Unlimited drafts
    • 3 Figma files
    • 3 FigJam boards
  • Professional$12/month
    • Unlimited files and folders
    • Team libraries
    • Advanced prototyping
  • Organization$55/month
    • Unlimited teams
    • Shared libraries
    • Design system theming
  • Enterprise$90/month
    • Custom workspaces
    • API access
    • SCIM seat management

HubSpot CRM

Free
  • FreeFree
    • CRM
    • Landing pages
    • Email
  • Starter$50/month
    • Email campaigns
    • Advanced features
    • Support
  • Professional$800/month
    • Advanced automation
    • Custom integration
    • Support

Which should you pick?

Choose Figma if

  • You need real-time collaboration.
  • You want to start without paying.
  • You work on Web, macOS, Windows, iOS, Android.
  • You also want vector networks.
Figma review

Choose HubSpot CRM if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want deal tracking.
HubSpot CRM review

Questions people ask

Is Figma or HubSpot CRM better?
Neither clearly leads. Figma starts at Free and HubSpot CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Figma or HubSpot CRM?
Figma starts at Free and HubSpot CRM at Free.
Does Figma or HubSpot CRM run on more platforms?
Figma runs on Web, macOS, Windows, iOS, Android. HubSpot CRM runs on Web, Mobile iOS, Mobile Android.
Can I use Figma for free?
Both have a free tier, so you can try either at no cost before committing.
What is Figma best used for?
Figma is most often used for ui/ux design, design systems, prototyping, design collaboration. Of those, ui/ux design and design systems are not what HubSpot CRM is typically brought in for.
What can Figma do that HubSpot CRM cannot?
Figma covers Real-time collaboration, Vector networks, Auto-layout, Components & variants. HubSpot CRM covers Contact management, Deal tracking, Email, Reporting. Both handle Slack, GitHub.

Answered from the vendors’ own pages

Figma: What's included in Figma's free tier?

Figma's Starter plan is free forever and includes unlimited drafts, up to 3 Figma files, 3 FigJam boards, core design features (vector editing, auto layout, components, prototyping), basic developer handoff (inspect), and 150 AI credits per day up to 500 per month. Maximum 2 editors per file.

Source
Figma: Does Figma work offline?

Figma has very limited offline support. You can create one new file and edit currently loaded pages, but cannot open previously created files, access new pages, search for library components, or see real-time collaboration. Changes are cached locally for up to 30 days and sync when you reconnect.

Source
Figma: Can you self-host Figma?

No. Figma is a closed, cloud-only platform with no option to self-host or run on your own servers.

Source
Figma: What export formats does Figma support?

Figma exports to PNG, JPEG, SVG (at 1x scale only), and PDF (at 1x scale only). Export settings allow customization of resolution, quality, and scale.

Source
Figma: What platforms does Figma support?

Figma is available as a web app (all platforms), desktop apps for macOS and Windows, and mobile apps for iOS and Android. Linux users can access Figma through the web browser only.

Source
Figma: What are Figma's integrations?

Figma integrates with Slack, Microsoft Teams, Jira, Asana, Linear, Notion, VS Code, Zapier, and hundreds of other tools. Integration categories include collaboration, project management, developer handoff, prototyping, and AI/code generation.

Source
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