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Technology · head to head

Heap vs Stitch

Heap logo

Heap

Technology

Product analytics for the modern product team

From
Free
Rated
-
Full reviewWebsite
Stitch logo

Stitch

Automation Integration

Simple, powerful ETL built for data teams

From
$100/month
Rated
-
Full reviewWebsite

The short version

  • Only Heap has a free tier, so it costs nothing to try first.
  • Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; Stitch the Standard plan allows a single destination, so loading the same data into two warehouses requires the $1,500 a month Advanced plan
  • They diverge on capability: Heap covers Autocapture, Stitch covers Data replication.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heap and Stitch actually diverge.

Attributes where Heap and Stitch differ
AttributeHeapStitch
Starting priceFree$100/month
Pricing modelUnknownusage-based
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb, Cloud
CategoryTechnologyAutomation Integration
Founded20132014

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

Only in Stitch

  • Data replication
  • Schema detection
  • Data transformation
  • Real-time sync
  • Monitoring
  • Error handling
  • Incremental updates
  • 200+ connectors

Both cover

  • Salesforce
  • HubSpot
  • SOC2
  • GDPR
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Heap

  • User behavior analysisnot Stitch
  • Conversion optimizationnot Stitch
  • Product adoptionnot Stitch
  • Customer journey mappingnot Stitch
  • A/B testing analysisnot Stitch

Stitch

  • Data integration and ETL (Extract, Transform, Load)not Heap
  • Data pipeline managementnot Heap
  • Cloud data warehouse loadingnot Heap
  • Real-time data synchronizationnot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

Stitch

  • The Standard plan allows a single destination, so loading the same data into two warehouses requires the $1,500 a month Advanced plan
  • The Advanced and Premium plans are billed annually only
  • The jump from Standard to Advanced is from $100 a month to $1,500
  • Standard is limited to 10 sources and 5 users
  • HIPAA support and private connectivity options such as VPN, AWS PrivateLink and VPC peering are excluded from Standard
  • Published prices are US only, with international pricing available on request

Pricing, plan by plan

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$undefined/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$undefined/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$undefined/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

Stitch

$100/month
  • Standard$100/month
    • 5-300 million rows per month (configurable)
    • 1 destination
    • 10 standard sources
  • Advanced$1500/month
    • 100 million rows per month
    • 3 destinations
    • Unlimited enterprise sources
  • Premium$3000/month
    • 1 billion rows per month
    • 5 destinations
    • Unlimited enterprise sources

Which should you pick?

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.
Heap review

Choose Stitch if

  • You need data replication.
  • You work on Web, Cloud.
  • You also want schema detection.
Stitch review

Questions people ask

Is Heap or Stitch better?
Neither clearly leads. Heap starts at Free and Stitch at $100/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or Stitch?
Heap has a free tier; the other does not. Paid plans start at Free for Heap and $100/month for Stitch.
Does Heap or Stitch run on more platforms?
Heap runs on Web, iOS, Android. Stitch runs on Web, Cloud.
Can I use Heap for free?
Yes. Heap has a free tier, so you can try it without paying. Stitch starts at $100/month.
What is Heap best used for?
Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Stitch is typically brought in for.
What can Heap do that Stitch cannot?
Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Stitch covers Data replication, Schema detection, Data transformation, Real-time sync. Both handle Salesforce, HubSpot, SOC2, GDPR.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
Stitch: How much does Stitch cost?

Stitch's usage-based pricing starts at $100/month for the Standard plan. Advanced tier is $1,500/month (annual billing), and Premium is $3,000/month (annual billing). Pricing is based on rows per month and data destinations.

Source
Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
Stitch: Does Stitch offer a free trial?

Yes, Stitch provides a 14-day free trial with no credit card required.

Source
Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
Stitch: How many rows can I process with each Stitch plan?

Standard plan is configurable from 5 to 300 million rows per month. Advanced includes 100 million rows per month. Premium includes 1 billion rows per month. Additional rows are available for customization.

Source
Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
Stitch: Is Stitch pricing available outside the US?

Stitch publishes pricing for US customers only. International pricing requires contacting Stitch sales directly.

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source
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