SaaS · head to head
Heap vs Pipedrive
The short version
- Only Heap has a free tier, so it costs nothing to try first.
- Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; Pipedrive email account connectivity restricted to maximum of five email accounts per user
- They diverge on capability: Heap covers Autocapture, Pipedrive covers Visual pipeline.
Where they differ
Only the attributes on which Heap and Pipedrive actually diverge.
Identical on both: platforms (Web, iOS, Android), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Heap
- Autocapture
- Retroactive analytics
- Session replay
- Funnel analysis
- User segmentation
- Path analysis
- Data science
- Virtual events
Only in Pipedrive
- Visual pipeline
- Deal tracking
- Activity reminders
- Email integration
- Mobile apps
- Reporting
- Goal tracking
- Lead management
Both cover
- SOC2
- GDPR
What people use each for
The jobs each tool is most often brought in to do.
Heap
- User behavior analysisnot Pipedrive
- Conversion optimizationnot Pipedrive
- Product adoptionnot Pipedrive
- Customer journey mappingnot Pipedrive
- A/B testing analysisnot Pipedrive
Pipedrive
- Sales pipeline management with kanban-style dashboardsnot Heap
- Multi-channel communication with email and calendar syncnot Heap
- Sales automation for small to mid-market teamsnot Heap
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Heap
- No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
- Group analytics and advanced features require a sales conversation, not self-serve
- Cloud-only deployment; no self-hosted option for data security or compliance requirements
- Session replay lacks developer debugging tools compared to PostHog
- Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales
Pipedrive
- Email account connectivity restricted to maximum of five email accounts per user
Pricing, plan by plan
Heap
Free- FreeFree
- Up to 10,000 monthly sessions
- Basic charts
- 6 months data history
- Growth$null/custom
- Custom session pricing
- Sense AI assistant
- 12 months data history
- Pro$null/custom
- Custom session pricing
- Account analytics
- Engagement matrix
- Premier$null/custom
- Custom session pricing
- Data warehouse integration
- Unlimited projects
Pipedrive
On requestNo published plan breakdown. See the Pipedrive review.
Which should you pick?
Choose Heap if
- You need autocapture.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want retroactive analytics.
Choose Pipedrive if
- You need visual pipeline.
- You work on Web, iOS, Android.
- You also want deal tracking.
Questions people ask
- Is Heap or Pipedrive better?
- Neither clearly leads. Heap starts at Free and Pipedrive at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Heap or Pipedrive?
- Heap has a free tier; the other does not. Paid plans start at Free for Heap and On request for Pipedrive.
- Does Heap or Pipedrive run on more platforms?
- Both run on Web, iOS, Android, so platform support will not decide this one for you.
- Can I use Heap for free?
- Yes. Heap has a free tier, so you can try it without paying. Pipedrive starts at On request.
- What is Heap best used for?
- Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Pipedrive is typically brought in for.
- What can Heap do that Pipedrive cannot?
- Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Pipedrive covers Visual pipeline, Deal tracking, Activity reminders, Email integration. Both handle SOC2, GDPR.
Answered from the vendors’ own pages
Heap: What does Heap's autocapture feature do?
Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.
SourceHeap: What are Heap's pricing plans and how much do they cost?
Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.
SourceHeap: Does Heap include session replay and A/B testing?
Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.
SourceHeap: What integrations does Heap support?
Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.
SourceHeap: Does Heap offer self-hosting or is it cloud-only?
Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.
SourceHeap: What is Sense and how does it help with analytics?
Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.
SourceRelated pages
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