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Software · head to head

Heap vs Outreach

Heap logo

Heap

Software

Product analytics for the modern product team

From
Free
Rated
-
Outreach logo

Outreach

Software

Sales execution platform for revenue teams

From
$100/month
Rated
-

The short version

  • Only Heap has a free tier, so it costs nothing to try first.
  • Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; Outreach pricing not transparent, requiring custom quotes for most implementations
  • They diverge on capability: Heap covers Autocapture, Outreach covers Sales engagement.

Where they differ

Only the attributes on which Heap and Outreach actually diverge.

Attributes where Heap and Outreach differ
AttributeHeapOutreach
Starting priceFree$100/month
Pricing modelUnknownsubscription
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb
Founded20132014

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

Only in Outreach

  • Sales engagement
  • Conversation intelligence
  • Revenue intelligence
  • Pipeline management
  • Analytics & reporting
  • Microsoft Dynamics
  • LinkedIn
  • Zoom

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Heap

  • User behavior analysisnot Outreach
  • Conversion optimizationnot Outreach
  • Product adoptionnot Outreach
  • Customer journey mappingnot Outreach
  • A/B testing analysisnot Outreach

Outreach

  • Sales outreachnot Heap
  • Pipeline managementnot Heap
  • Revenue forecastingnot Heap
  • Team performancenot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

Outreach

  • Pricing not transparent, requiring custom quotes for most implementations
  • Complex setup requiring deep Salesforce configuration and customization
  • Primarily designed for enterprise SDR and sales teams, less suitable for small businesses

Pricing, plan by plan

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$null/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$null/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$null/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

Outreach

$100/month
  • Standard$100/month
    • Email sequencing
    • Task management
    • Basic analytics
  • ProfessionalFree
    • All Standard features
    • Conversation intelligence
    • Advanced analytics
  • EnterpriseFree
    • All Professional features
    • Revenue intelligence
    • Custom integrations

Which should you pick?

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.

Choose Outreach if

  • You need sales engagement.
  • You also want conversation intelligence.

Questions people ask

Is Heap or Outreach better?
Neither clearly leads. Heap starts at Free and Outreach at $100/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or Outreach?
Heap has a free tier; the other does not. Paid plans start at Free for Heap and $100/month for Outreach.
Does Heap or Outreach run on more platforms?
Heap runs on Web, iOS, Android. Outreach runs on Web.
Can I use Heap for free?
Yes. Heap has a free tier, so you can try it without paying. Outreach starts at $100/month.
What is Heap best used for?
Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Outreach is typically brought in for.
What can Heap do that Outreach cannot?
Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Outreach covers Sales engagement, Conversation intelligence, Revenue intelligence, Pipeline management. Both handle Salesforce.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
Outreach: What channels does Outreach support for sales engagement?

Outreach enables outreach across email, phone calls, SMS, and social media with multi-channel sequencing and automated cadences.

Source
Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
Outreach: Does Outreach integrate with Salesforce?

Yes, Outreach deeply integrates with Salesforce to automatically log emails, calls, and tasks back to CRM records, keeping both platforms synchronized.

Source
Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
Outreach: Can Outreach sync with calendar systems?

Yes, Outreach syncs calendar events to Salesforce as Events records, supporting two-way synchronization between Outreach meetings and Salesforce Events.

Source
Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source

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