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Fashion · head to head

ApparelMagic vs Happy Returns

ApparelMagic logo

ApparelMagic

Fashion

ERP built for fashion and apparel

From
$337/month
Rated
-
Full reviewWebsite
Happy Returns logo

Happy Returns

Fashion

In-store and online returns solution

From
$150/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ApparelMagic user count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users; Happy Returns pricing not published; custom solutions require demo booking
  • They diverge on capability: ApparelMagic covers Order management, Happy Returns covers In-store returns.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ApparelMagic and Happy Returns actually diverge.

Attributes where ApparelMagic and Happy Returns differ
AttributeApparelMagicHappy Returns
Starting price$337/month$150/month
PlatformsWebWeb, Mobile
Founded20002016

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Fashion).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ApparelMagic

  • Order management
  • Inventory management
  • Production tracking
  • Purchasing
  • Warehouse management
  • Financial management
  • Reporting & analytics
  • B2B ecommerce portal

Only in Happy Returns

  • In-store returns
  • Online returns
  • Label generation
  • Tracking
  • WooCommerce
  • Encryption
  • Authentication
  • Cloud deployment

Both cover

  • Shopify

What people use each for

The jobs each tool is most often brought in to do.

ApparelMagic

  • Fashion brand order management and inventory controlnot Happy Returns
  • Product development workflow and merchandisingnot Happy Returns
  • Multi-warehouse and multi-channel sales coordinationnot Happy Returns
  • Supply chain integration for apparel brandsnot Happy Returns

Happy Returns

  • Returns processingnot ApparelMagic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ApparelMagic

  • User count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users
  • Integration limits: Professional plan supports only 3 integrations, Enterprise 5, Ultimate unlimited
  • Warehouse limits: Professional supports 3, Enterprise 5, Ultimate unlimited
  • B2B store access limited: Professional plan restricted to 1 store, Enterprise 3, Ultimate unlimited
  • Additional cost for sales representatives at $40-50 per month

Happy Returns

  • Pricing not published; custom solutions require demo booking

Pricing, plan by plan

ApparelMagic

$337/month
  • Professional$337/month
    • 3 users
    • 3 integrations
    • 3 warehouses
  • Enterprise$655/month
    • 5 users
    • 5 integrations
    • 5 warehouses
  • Ultimate$null/month
    • 10+ users
    • Unlimited integrations
    • Unlimited warehouses

Happy Returns

$150/month
  • Starter$150/month
    • Online returns
    • Basic integration
  • Full Service$300/month
    • In-store returns
    • Advanced features

Which should you pick?

Choose ApparelMagic if

  • You need order management.
  • You also want inventory management.
ApparelMagic review

Choose Happy Returns if

  • You need in-store returns.
  • You work on Web, Mobile.
  • You also want online returns.
Happy Returns review

Questions people ask

Is ApparelMagic or Happy Returns better?
Neither clearly leads. ApparelMagic starts at $337/month and Happy Returns at $150/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ApparelMagic or Happy Returns?
ApparelMagic starts at $337/month and Happy Returns at $150/month.
Does ApparelMagic or Happy Returns run on more platforms?
ApparelMagic runs on Web. Happy Returns runs on Web, Mobile.
What is ApparelMagic best used for?
ApparelMagic is most often used for fashion brand order management and inventory control, product development workflow and merchandising, multi-warehouse and multi-channel sales coordination, supply chain integration for apparel brands. Of those, fashion brand order management and inventory control and product development workflow and merchandising are not what Happy Returns is typically brought in for.
What can ApparelMagic do that Happy Returns cannot?
ApparelMagic covers Order management, Inventory management, Production tracking, Purchasing. Happy Returns covers In-store returns, Online returns, Label generation, Tracking. Both handle Shopify.

Answered from the vendors’ own pages

ApparelMagic: What does ApparelMagic cost?

Professional plan: $337 per month when paid annually or $356 monthly with annual commitment (3 users, 3 integrations, 3 warehouses, 1 B2B store). Enterprise: $655 annually or $691 monthly (5 users, 5 integrations, 5 warehouses, 3 B2B stores). Ultimate pricing is custom.

Source
Happy Returns: How much does Happy Returns cost?

Happy Returns does not publish pricing on its website. The company offers customized solutions for e-commerce merchants. Pricing depends on business size, return volume, and specific feature requirements.

Source
ApparelMagic: Does ApparelMagic offer a money-back guarantee?

Yes, ApparelMagic offers a 30-day money-back guarantee allowing risk-free trial of any plan.

Source
Happy Returns: How can I get Happy Returns pricing?

Contact Happy Returns to book a demo or request pricing by using the 'Contact us' link or 'Book a demo' button on their website.

Source
ApparelMagic: What is the cost of additional sales representatives?

Sales representatives cost $50 per month with monthly billing or $40 per month when prepaid for the contract term.

Source
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