Softwr

Software · head to head

Clavio vs FullStory

C

Clavio

Software

SMS marketing platform for ecommerce

From
$50/month
Rated
-
FullStory logo

FullStory

Software

Digital experience intelligence platform

From
Free
Rated
-

The short version

  • Only FullStory has a free tier, so it costs nothing to try first.
  • They diverge on capability: Clavio covers SMS campaigns, FullStory covers Session replay.

Where they differ

Only the attributes on which Clavio and FullStory actually diverge.

Attributes where Clavio and FullStory differ
AttributeClavioFullStory
Starting price$50/monthFree
Pricing modelsubscriptionquote
Free tierNoYes
PlatformsWebWeb, Mobile
Founded20062014

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clavio

  • SMS campaigns
  • Push notifications
  • Marketing automation
  • Segmentation
  • A/B testing
  • Reporting & analytics
  • SMS templates
  • Compliance tools

Only in FullStory

  • Session replay
  • Heatmaps
  • Conversion funnels
  • User journey mapping
  • Error tracking
  • Frustration signals
  • Search functionality
  • Custom events

What people use each for

The jobs each tool is most often brought in to do.

Clavio

No use cases recorded yet. See the Clavio review.

FullStory

  • User experience analysisnot Clavio
  • Bug reproductionnot Clavio
  • Conversion optimizationnot Clavio
  • Customer supportnot Clavio
  • Product developmentnot Clavio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clavio

Nothing recorded yet. See the Clavio review.

FullStory

  • Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • Personal email addresses cannot be used for signup; business email domain required
  • Paid plan pricing not publicly listed, requires sales contact for quotes
  • Free plan has no email support, only community-based assistance
  • Mobile app analytics requires a separate add-on purchase

Pricing, plan by plan

Clavio

$50/month
  • Starter$50/month
    • SMS campaigns
    • Basic automation
    • Up to 5000 contacts
  • Advanced$200/month
    • Unlimited contacts
    • Advanced automation
    • API access

FullStory

Free
  • FreeFree
    • 1,000 sessions/month
    • 14-day data retention
    • Basic analytics
  • Business$undefined/month
    • Custom sessions
    • 3-month retention
    • Advanced analytics
  • Enterprise$undefined/month
    • Unlimited sessions
    • Custom retention
    • Advanced privacy controls

Which should you pick?

Choose Clavio if

  • You need sms campaigns.
  • You also want push notifications.

Choose FullStory if

  • You need session replay.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want heatmaps.

Questions people ask

Is Clavio or FullStory better?
Neither clearly leads. Clavio starts at $50/month and FullStory at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clavio or FullStory?
FullStory has a free tier; the other does not. Paid plans start at $50/month for Clavio and Free for FullStory.
Does Clavio or FullStory run on more platforms?
Clavio runs on Web. FullStory runs on Web, Mobile.
Can I use FullStory for free?
Yes. FullStory has a free tier, so you can try it without paying. Clavio starts at $50/month.
What can Clavio do that FullStory cannot?
Clavio covers SMS campaigns, Push notifications, Marketing automation, Segmentation. FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source
FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source
FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source
FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source
FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source

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