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Automation Integration · head to head

Fivetran vs Tray.io

Fivetran logo

Fivetran

Automation Integration

The most trusted data movement platform

From
Free
Rated
-
Full reviewWebsite
Tray.io logo

Tray.io

Automation Integration

The intelligent integration platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fivetran billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried; Tray.io now rebranded Tray.ai; pricing page names three tiers, Pro (3 workspaces, 7 day insights), Team (20 workspaces, 30 day insights) and Enterprise (unlimited workspaces, 180 day insights, SSO, HIPAA), but publishes no figures and requires a demo or sales call for a quote
  • They diverge on capability: Fivetran covers Automated data pipeline, Tray.io covers Low-code workflow builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Fivetran and Tray.io actually diverge.

Attributes where Fivetran and Tray.io differ
AttributeFivetranTray.io
Pricing modelusage-basedsubscription
PlatformsWeb, CloudWeb, Api
Founded20122015

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Automation Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fivetran

  • Automated data pipeline
  • Change Data Capture
  • Real-time sync
  • Monitoring
  • Data quality
  • Scheduling
  • Notifications
  • Cloud data warehouses

Only in Tray.io

  • Low-code workflow builder
  • API integrations
  • Webhooks
  • Conditional logic
  • Error handling
  • Rate limiting
  • Authentication
  • REST API

Both cover

  • Data transformation
  • 500+ connectors
  • SOC2
  • GDPR
  • Encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Fivetran

  • Managed data pipelines from SaaS sources into a warehousenot Tray.io
  • Keeping a warehouse in sync with production databases without writing connectorsnot Tray.io

Tray.io

  • Workflow Automationnot Fivetran
  • Data Integrationnot Fivetran
  • Process Automationnot Fivetran
  • App Integrationnot Fivetran
  • API Connectivitynot Fivetran

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fivetran

  • Billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried
  • Each connection follows its own cost curve, so total spend is hard to predict before running a pipeline
  • The free plan allows 500,000 monthly active rows, 3,500 activation rows and 5,000 model runs
  • Transformations are metered separately, from $0.01 per model run above 5,000 down to $0.002 above 100,000
  • A schema change upstream that touches many rows raises the bill without any change on the customer's side

Tray.io

  • Now rebranded Tray.ai; pricing page names three tiers, Pro (3 workspaces, 7 day insights), Team (20 workspaces, 30 day insights) and Enterprise (unlimited workspaces, 180 day insights, SSO, HIPAA), but publishes no figures and requires a demo or sales call for a quote

Pricing, plan by plan

Fivetran

Free
  • FreeFree
    • Limited connectors
    • Basic support
  • Standard$300/month
    • 500+ connectors
    • Priority support
  • Enterprise$1000/month
    • Custom connectors
    • Dedicated support

Tray.io

Free
  • Starter$50/month
    • 20 workflows
    • 50 integrations
    • Community support
  • Professional$150/month
    • Unlimited workflows
    • 500+ integrations
    • Email support
  • Enterprise$500/month
    • Custom workflows
    • Dedicated support
    • Advanced security

Which should you pick?

Choose Fivetran if

  • You need automated data pipeline.
  • You want to start without paying.
  • You work on Web, Cloud.
  • You also want change data capture.
Fivetran review

Choose Tray.io if

  • You need low-code workflow builder.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want api integrations.
Tray.io review

Questions people ask

Is Fivetran or Tray.io better?
Neither clearly leads. Fivetran starts at Free and Tray.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fivetran or Tray.io?
Fivetran starts at Free and Tray.io at Free.
Does Fivetran or Tray.io run on more platforms?
Fivetran runs on Web, Cloud. Tray.io runs on Web, Api.
Can I use Fivetran for free?
Both have a free tier, so you can try either at no cost before committing.
What is Fivetran best used for?
Fivetran is most often used for managed data pipelines from saas sources into a warehouse, keeping a warehouse in sync with production databases without writing connectors. Of those, managed data pipelines from saas sources into a warehouse and keeping a warehouse in sync with production databases without writing connectors are not what Tray.io is typically brought in for.
What can Fivetran do that Tray.io cannot?
Fivetran covers Automated data pipeline, Change Data Capture, Real-time sync, Monitoring. Tray.io covers Low-code workflow builder, API integrations, Webhooks, Conditional logic. Both handle Data transformation, 500+ connectors, SOC2, GDPR.

Answered from the vendors’ own pages

Fivetran: What does Fivetran's free plan include?

The free plan includes 500,000 monthly active rows for connections, 3,500 monthly active rows for activations, and 5,000 monthly model runs for transformations.

Source
Fivetran: What is the trial period for Fivetran?

Fivetran offers a 14-day risk-free trial for new accounts. Each new connection also includes 14 days of free use, with trial extensions available by contacting support.

Source
Fivetran: How much do I save by paying annually instead of monthly?

Annual contracts save up to 22.6% compared to monthly pricing, with tiered discounts starting at 5% and increasing based on annual list price.

Source
Fivetran: Can I cancel or modify my Fivetran subscription anytime?

Plans can be upgraded at any time. Connections can be added or removed at any time, and you can block tables or schemas to reduce usage. Downgrade or cancellation policies are not specified on the pricing page.

Source
Fivetran: What is the pricing for Fivetran transformations?

Transformations cost $0.01 per run for 5,001 to 30,000 monthly runs, with per-run costs declining as volume increases.

Source
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