Agriculture · head to head
CropX vs Datamars Livestock

Datamars Livestock
Agriculture
EID tag, weigh scale and livestock data platform behind the Tru-Test brand
- From
- On request
- Rated
- -
The short version
- Each has a real cost: CropX no pricing information is published; customers must request a demo and contact sales.; Datamars Livestock the software exists to sell tags, readers and scales, so its feature depth in breeding, financials and grazing planning is well short of dedicated herd management systems.
- They diverge on capability: CropX covers Soil moisture sensing, Datamars Livestock covers EID and visual tag management.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which CropX and Datamars Livestock actually diverge.
| Attribute | CropX | Datamars Livestock |
|---|---|---|
| Starting price | $29/month | On request |
| Pricing model | subscription | quote |
| Platforms | Web, Ios, Android, Hardware | Web, iOS, Android, Windows |
| Founded | 2015 | Unknown |
Identical on both: free tier (No), user rating (Not yet rated), category (Agriculture).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in CropX
- Soil moisture sensing
- Irrigation scheduling
- Salinity monitoring
- Root zone analysis
- Weather integration
- Valley Irrigation
- Lindsay
- Netafim
Only in Datamars Livestock
- EID and visual tag management
- Weigh session capture
- Average daily gain
- Auto-drafting
- Traceability records
- Bluetooth reader sync
- Treatment and animal events
What people use each for
The jobs each tool is most often brought in to do.
CropX
- Scheduling irrigation from continuous soil moisture sensor readingsnot Datamars Livestock
- Monitoring disease risk and crop nutrition against in-field weather datanot Datamars Livestock
- Combining sensor, weather and satellite data in a single farm management systemnot Datamars Livestock
Datamars Livestock
- A beef finisher drafting cattle to a target weight automatically at the crushnot CropX
- A sheep producer tracking lamb growth rates by sire to inform ram selectionnot CropX
- A New Zealand farm needing NAIT-compliant movement records generated from the same scans used for weighingnot CropX
- A grazier comparing average daily gain across mobs on different paddocks or supplementsnot CropX
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
CropX
- No pricing information is published; customers must request a demo and contact sales.
- Pricing likely depends on number of sensors, fields, farms, and users, but no rate structure is disclosed.
Datamars Livestock
- The software exists to sell tags, readers and scales, so its feature depth in breeding, financials and grazing planning is well short of dedicated herd management systems.
- A migration to new cloud software is scheduled from January 2026 for Tru-Test indicator and reader customers, which puts historical Data Link desktop records at risk if they are not exported deliberately before support changes.
- Hardware lock-in is real: the automatic capture that makes the platform useful depends on Datamars and Tru-Test devices, and a farm with Gallagher scales gets a much thinner experience.
- Software being bundled with hardware means it has never been priced or sold on its own merits, so there is no published cost, no clear upgrade path and no leverage if the bundling arrangement changes.
- Traceability support is country-specific and uneven, so a farm outside the main New Zealand, Australian, UK and North American markets may find its national scheme is not directly supported and needs manual file preparation.
Pricing, plan by plan
CropX
$29/month- Basic$250/sensor/year
- Soil moisture
- Temperature
- Basic analytics
- Advanced$500/sensor/year
- Full analytics
- Irrigation recommendations
- API access
Datamars Livestock
On request- Datamars Livestock$undefined/year
- Historically bundled with purchase of Datamars and Tru-Test hardware
- Tag, reader and weigh indicator hardware is the actual cost
- Cloud platform terms changing with the January 2026 migration
Which should you pick?
Choose CropX if
- You need soil moisture sensing.
- You work on Web, Ios, Android, Hardware.
- You also want irrigation scheduling.
Choose Datamars Livestock if
- You need eid and visual tag management.
- You work on Web, iOS, Android, Windows.
- You also want weigh session capture.
Questions people ask
- Is CropX or Datamars Livestock better?
- Neither clearly leads. CropX starts at $29/month and Datamars Livestock at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, CropX or Datamars Livestock?
- CropX starts at $29/month and Datamars Livestock at On request.
- Does CropX or Datamars Livestock run on more platforms?
- CropX runs on Web, Ios, Android, Hardware. Datamars Livestock runs on Web, iOS, Android, Windows.
- What is CropX best used for?
- CropX is most often used for scheduling irrigation from continuous soil moisture sensor readings, monitoring disease risk and crop nutrition against in-field weather data, combining sensor, weather and satellite data in a single farm management system. Of those, scheduling irrigation from continuous soil moisture sensor readings and monitoring disease risk and crop nutrition against in-field weather data are not what Datamars Livestock is typically brought in for.
- What can CropX do that Datamars Livestock cannot?
- CropX covers Soil moisture sensing, Irrigation scheduling, Salinity monitoring, Root zone analysis. Datamars Livestock covers EID and visual tag management, Weigh session capture, Average daily gain, Auto-drafting.
Answered from the vendors’ own pages
CropX: How much does CropX cost?
CropX does not publish pricing online. The company uses a custom, quote-based pricing model. Customers must send a message to request a demo, and the local sales team will provide a customized quote based on their specific farm management needs.
SourceDatamars Livestock: Do I have to pay for the software?
It has historically been included with purchase of Datamars and Tru-Test hardware. The January 2026 cloud migration is the point at which to confirm what the ongoing terms are.
CropX: What is CropX's pricing model?
CropX uses a sales-driven, quote-based pricing model for enterprise farm management software. Pricing is customized based on factors like number of sensors, farms, fields, users, and specific feature modules required rather than using standardized tiers.
SourceDatamars Livestock: What happens to my Data Link records?
They need to be migrated to the new cloud platform. Export your historical weigh sessions before the transition rather than assuming everything carries across.
Datamars Livestock: Will it work with Gallagher scales?
Not natively in the way it works with Tru-Test hardware. You lose the automatic session sync that is the main reason to use it.
Datamars Livestock: Does it handle NAIT and NLIS?
Yes, for New Zealand and Australia respectively, generating movement and identification records from the same EID scans used for weighing.
Related pages
More on Datamars Livestock
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