Softwr

Developer Tools · head to head

ConfigCat vs Grow

ConfigCat logo

ConfigCat

Developer Tools

Feature flag service priced per flag and environment with unlimited seats and unlimited monthly active users

From
Free
Free plan
Yes
Visit ConfigCatFull review
Grow logo

Grow

Business Intelligence

No-code BI for growing companies

From
$500/month
Free plan
No
Visit GrowFull review

The short version

  • Grow is a no-code business intelligence platform.
  • ConfigCat has a free plan, then $110/mo; Grow starts at $500/mo.
  • Only ConfigCat lists feature flags and configuration; only Grow lists no-code Setup.
  • Where Grow falls short: the pricing URL serves marketing content with no plan, rate, minimum or cost driver published anywhere on it.
  • Prices and features on this page were last checked on 13 November 2026.

Where they differ

Only the attributes on which ConfigCat and Grow actually diverge.

Attributes where ConfigCat and Grow differ
AttributeConfigCatGrow
Starting priceFree$500/month
Pricing modelPer month by feature flag and environment countSubscription
Free tierYesNo
PlatformsWeb, API, iOS, Android, WindowsWeb, iOS, Android, TV and console
CategoryDeveloper ToolsBusiness Intelligence

Not yet recorded: founded for ConfigCat.

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ConfigCat

  • Feature flags and configuration
  • Percentage rollouts
  • Targeting rules and segments
  • Unlimited seats
  • Global CDN delivery
  • Audit log
  • Public API and webhooks
  • SDKs across languages

Only in Grow

  • No-code Setup
  • Unlimited Dashboards
  • Data Blending
  • Alerts
  • Embedding
  • Salesforce
  • HubSpot
  • QuickBooks

What people use each for

The jobs each tool is most often brought in to do.

ConfigCat

  • A consumer or mobile app with millions of users where per-MAU flag pricing would cost more than the flags are worthnot Grow
  • A team that wants every engineer, product manager and support agent to have a login without paying per seatnot Grow
  • Decoupling deployment from release with percentage rollouts and a kill switch, without buying an experimentation platformnot Grow
  • A small team that needs ten flags permanently and can run indefinitely on the free tiernot Grow

Grow

  • No-code dashboards and business intelligence for teams without analystsnot ConfigCat
  • Blending data from more than 100 sources including BigQuery, PostgreSQL, Salesforce and HubSpotnot ConfigCat
  • ETL, warehousing and visualisation in a single platformnot ConfigCat

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ConfigCat

  • There is no experimentation or statistical analysis engine, so teams wanting real A/B tests with significance testing must buy and integrate a separate analytics or experimentation product
  • Pricing by flag count punishes exactly the hygiene you want: the Pro tier caps at 100 flags, so teams that do not aggressively retire stale flags are pushed to the 325 dollar Smart tier for housekeeping reasons rather than growth
  • The free tier allows only 2 environments, which does not cover the common development, staging and production split, so almost any real deployment starts on a paid plan
  • It is a smaller vendor than the category incumbents, so enterprise procurement teams will find less depth in compliance attestations, contractual terms and reference architecture than LaunchDarkly offers
  • Flag evaluation relies on SDK-side caching of a CDN-delivered config, which is fast but means propagation of a change is eventually consistent rather than instant, something to understand before relying on it as an emergency kill switch

Grow

  • The pricing URL serves marketing content with no plan, rate, minimum or cost driver published anywhere on it
  • The only calls to action are Get Started Now and Watch Demo; there is no self-serve rate card
  • The vendor advertises unlimited users with no per-seat charges, which means the price driver is not disclosed at all

Pricing, plan by plan

ConfigCat

Free
  • Forever FreeFree
    • 10 feature flags
    • 2 environments and 2 products
    • 2 segments
  • Pro$110/mo
    • 100 feature flags
    • 3 environments and 3 products
    • Unlimited seats and MAUs
  • Smart$325/mo
    • Unlimited feature flags
    • Unlimited environments, products and segments
    • Unlimited seats and MAUs
  • Enterprise$900/mo
    • Everything in Smart
    • Enterprise support and controls
    • Unlimited everything on flag counts

Grow

$500/month
  • Starter$500/mo
    • Unlimited Users
    • 75+ Integrations
    • Support
  • Pro$1,000/mo
    • Advanced Features
    • Custom Integrations
    • Training

Which should you pick?

Choose ConfigCat if

  • You need feature flags and configuration.
  • You want to start without paying.
  • You work on Web, API, iOS, Android, Windows.
  • You also want percentage rollouts.
ConfigCat review

Choose Grow if

  • You need no-code setup.
  • You work on Web, iOS, Android, TV and console.
  • You also want unlimited dashboards.
Grow review

Questions people ask

Is ConfigCat or Grow better?
Neither clearly leads. ConfigCat starts at Free and Grow at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ConfigCat or Grow?
ConfigCat has a free tier; the other does not. Paid plans start at Free for ConfigCat and $500/month for Grow.
Does ConfigCat or Grow run on more platforms?
ConfigCat runs on Web, API, iOS, Android, Windows. Grow runs on Web, iOS, Android, TV and console.
Can I use ConfigCat for free?
Yes. ConfigCat has a free tier, so you can try it without paying. Grow starts at $500/month.
What is ConfigCat best used for?
ConfigCat is most often used for a consumer or mobile app with millions of users where per-mau flag pricing would cost more than the flags are worth, a team that wants every engineer, product manager and support agent to have a login without paying per seat, decoupling deployment from release with percentage rollouts and a kill switch, without buying an experimentation platform, a small team that needs ten flags permanently and can run indefinitely on the free tier. Of those, a consumer or mobile app with millions of users where per-mau flag pricing would cost more than the flags are worth and a team that wants every engineer, product manager and support agent to have a login without paying per seat are not what Grow is typically brought in for.
What can ConfigCat do that Grow cannot?
ConfigCat covers Feature flags and configuration, Percentage rollouts, Targeting rules and segments, Unlimited seats. Grow covers No-code Setup, Unlimited Dashboards, Data Blending, Alerts.

Answered from the vendors’ own pages

ConfigCat: How is ConfigCat priced?

By feature flag, environment and product count. Seats, monthly active users and flag reads are unlimited on every plan.

Grow: How much does Grow cost?

Grow does not publish pricing on their website. They offer a request-a-free-trial model that requires contacting their sales team. Pricing is determined by contacting sales through their contact form or trial request process.

Source
ConfigCat: Is the free tier usable?

For small projects yes, but at 10 flags and 2 environments it will not cover a dev, staging and production setup.

ConfigCat: Can it run A/B tests?

It can split traffic, but there is no statistics engine. You need a separate analytics tool to decide a winner.

ConfigCat: How fast does a flag change take effect?

SDKs poll and cache, so changes propagate on the polling interval rather than instantly.

Share

Related pages

More on ConfigCat

More on Grow

Keep looking

Other head to heads