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Technology · head to head

Close vs Jitsu

Close logo

Close

Technology

The inside sales CRM of choice for startups & SMBs

From
$9/month
Free plan
No
Full reviewWebsite
Jitsu logo

Jitsu

Developer Tools

Open source event pipeline that streams behavioural data to your own warehouse

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Jitsu has a free tier, so it costs nothing to try first.
  • Each has a real cost: Close hidden costs beyond subscription: calling charges (~$0.02/minute), SMS usage fees, phone numbers ($1-5/month), AI call assistant ($50/month + $0.02/min transcription); Jitsu jitsu is a pipeline, not a customer data platform, so identity resolution, audience building and reverse ETL are absent and a marketing team expecting Segment parity will be disappointed.
  • They diverge on capability: Close covers Built-in calling, Jitsu covers Event collection.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Close and Jitsu actually diverge.

Attributes where Close and Jitsu differ
AttributeCloseJitsu
Starting price$9/monthFree
Pricing modelUnknownPer month by event volume
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb, Linux, Docker, Kubernetes, iOS, Android
CategoryTechnologyDeveloper Tools
Founded2013Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Close

  • Built-in calling
  • Email automation
  • SMS messaging
  • Pipeline management
  • Lead management
  • Activity tracking
  • Reporting
  • Mobile app

Only in Jitsu

  • Event collection
  • Warehouse destinations
  • Connector syncs
  • Transformations
  • Bundled ClickHouse
  • Event debugger
  • Self-hosting
  • Custom domains

What people use each for

The jobs each tool is most often brought in to do.

Close

  • Inside salesnot Jitsu
  • Outbound salesnot Jitsu
  • Lead managementnot Jitsu
  • Sales engagementnot Jitsu
  • Pipeline trackingnot Jitsu

Jitsu

  • A team paying five figures a year to a customer data platform when all it actually does is send events to Snowflakenot Close
  • An engineering group that needs event collection running inside its own VPC for data residency or security review reasonsnot Close
  • A product analytics setup that wants raw events in the warehouse as the source of truth rather than trapped in a vendor toolnot Close
  • A startup that needs first-party event collection on its own domain to reduce loss from tracker blocking without paying CDP pricesnot Close

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Close

  • Hidden costs beyond subscription: calling charges (~$0.02/minute), SMS usage fees, phone numbers ($1-5/month), AI call assistant ($50/month + $0.02/min transcription)
  • No built-in lead lists, company intelligence, or contact enrichment; must source leads separately
  • Limited marketing automation compared to competitors like HubSpot; lacks lead scoring and nurturing campaigns
  • Calling cost at scale can double effective monthly cost for high-volume SDR teams making 50+ calls per day
  • Limited customization of data model compared to Salesforce; cannot create fully custom objects or complex relationships

Jitsu

  • Jitsu is a pipeline, not a customer data platform, so identity resolution, audience building and reverse ETL are absent and a marketing team expecting Segment parity will be disappointed.
  • Connector sync frequency is deliberately tiered, with the free plan limited to manual runs and one daily sync, so anything approaching operational freshness requires the paid plan or self-hosting.
  • Self-hosting means you own the reliability of a system that drops data silently when misconfigured, and event loss is uniquely hard to notice because nothing errors, the numbers are just quietly lower.
  • The connector catalogue is far smaller than Fivetran or Airbyte, so if your requirement is pulling from many SaaS sources rather than pushing events, Jitsu is the wrong half of the problem.
  • It is a small company with a small commercial team, so enterprise procurement processes around security review, contractual SLAs and support escalation take longer than with an incumbent vendor.

Pricing, plan by plan

Close

$9/month
  • Solo$9/month (annual)
    • 1 user only
    • 10,000 leads max
    • Calling, email, SMS
  • Essentials$35/month (annual)
    • Unlimited contacts
    • Team collaboration
    • 1,000 AI credits/month
  • Growth$99/month (annual)
    • Automation workflows
    • Power dialer
    • Bulk email
  • Scale$139/month (annual)
    • Role-based permissions
    • Predictive dialer
    • Unlimited recording

Jitsu

Free
  • Open SourceFree
    • MIT licence
    • Self-host on any cloud
    • No usage limits
  • Cloud FreeFree
    • Unlimited captured events
    • 200,000 active events per month
    • Manual connector runs only
  • Business$99/month
    • 2,000,000 active events per month
    • $40 per additional million events
    • Hourly connector sync frequency
  • Enterprise$undefined/year
    • Custom event volume
    • One minute sync frequency
    • Unlimited active syncs

Which should you pick?

Choose Close if

  • You need built-in calling.
  • You work on Web, iOS, Android.
  • You also want email automation.
Close review

Choose Jitsu if

  • You need event collection.
  • You want to start without paying.
  • You work on Web, Linux, Docker, Kubernetes, iOS, Android.
  • You also want warehouse destinations.
Jitsu review

Questions people ask

Is Close or Jitsu better?
Neither clearly leads. Close starts at $9/month and Jitsu at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Close or Jitsu?
Jitsu has a free tier; the other does not. Paid plans start at $9/month for Close and Free for Jitsu.
Does Close or Jitsu run on more platforms?
Close runs on Web, iOS, Android. Jitsu runs on Web, Linux, Docker, Kubernetes, iOS, Android.
Can I use Jitsu for free?
Yes. Jitsu has a free tier, so you can try it without paying. Close starts at $9/month.
What is Close best used for?
Close is most often used for inside sales, outbound sales, lead management, sales engagement. Of those, inside sales and outbound sales are not what Jitsu is typically brought in for.
What can Close do that Jitsu cannot?
Close covers Built-in calling, Email automation, SMS messaging, Pipeline management. Jitsu covers Event collection, Warehouse destinations, Connector syncs, Transformations.

Answered from the vendors’ own pages

Close: What are Close's pricing plans and what do they include?

Close offers four plans: Solo ($9-19/user/month), Essentials ($35-49), Growth ($99-109), and Scale ($139-149). All include calling, email, SMS, and Chloe AI agent access. Essentials adds unlimited contacts and team collaboration. Growth adds automation, power dialer, and custom activities. Scale adds role-based permissions and unlimited recording. Annual billing saves up to 50%.

Source
Jitsu: Is Jitsu the same as Jitsi?

No. Jitsu is an open source event data pipeline. Jitsi is an unrelated video conferencing project.

Close: What are the hidden costs in Close's pricing beyond the subscription?

Close charges usage-based fees for calling (~$0.02 per minute), SMS charges per message, and phone number rentals ($1-5/month). The AI Call Assistant add-on costs $50/month plus $0.02 per minute for transcription. Heavy outbound calling teams can see their total costs increase 30-50% beyond the base seat price.

Source
Jitsu: Can I self-host for free?

Yes. The project is MIT licensed with no usage limits when self-hosted.

Close: What is Chloe, Close's AI sales agent, and what can it do?

Chloe is an AI sales agent built into Close that automatically calls leads, qualifies prospects through real conversations, and can book meetings while updating the CRM automatically. Chloe features AI-generated call summaries, transcripts, and action items automatically logged to contacts.

Source
Jitsu: How does the cost compare with Segment?

The Business plan is 99 US dollars a month for two million active events, where a per-tracked-user CDP typically costs orders of magnitude more at comparable volume.

Close: Does Close include lead lists, data enrichment, or contact information?

No. Close does not provide built-in lead lists, company intelligence, or contact enrichment features. Organizations must source leads separately or use third-party data providers. This differs from platforms like HubSpot which include integrated lead databases.

Source
Jitsu: Does Jitsu do identity resolution?

No. It transports and transforms events; identity stitching and audiences are not part of the product.

Close: What communication features does Close include?

Close includes built-in calling with automatic call logging, email templates and bulk email capabilities, SMS messaging with tracking and automation, email syncing with Gmail, and automated follow-up workflows. All communication happens within the CRM platform.

Source
Close: Does Close have marketing automation capabilities?

Close's marketing automation features are limited compared to HubSpot. It includes basic email sequences, task reminders, and workflow automation, but lacks advanced lead scoring, nurturing campaigns, and detailed marketing analytics. Organizations requiring extensive marketing automation need separate tools.

Source
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