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Affiliate Marketing · head to head

ClickMagick vs Tapfiliate

ClickMagick logo

ClickMagick

Affiliate Marketing

Click tracking and conversion attribution

From
Free
Rated
-
Tapfiliate logo

Tapfiliate

Influencer Marketing

Cloud-based affiliate tracking software

From
$74/month
Rated
-

The short version

  • Only ClickMagick has a free tier, so it costs nothing to try first.
  • Each has a real cost: ClickMagick the entry Starter plan is $79 a month and tracks 10,000 visitors; Tapfiliate setup and configuration requires technical knowledge for API integrations
  • They diverge on capability: ClickMagick covers Click tracking, Tapfiliate covers Affiliate tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ClickMagick and Tapfiliate actually diverge.

Attributes where ClickMagick and Tapfiliate differ
AttributeClickMagickTapfiliate
Starting priceFree$74/month
Pricing modelsubscriptionUnknown
Free tierYesNo
PlatformsWebWeb, Cloud
CategoryAffiliate MarketingInfluencer Marketing
Founded20132014

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ClickMagick

  • Click tracking
  • Conversion tracking
  • Link cloaking
  • Split testing
  • Bot filtering
  • ClickFunnels
  • Facebook Ads
  • Google Ads

Only in Tapfiliate

  • Affiliate tracking
  • Multi-level marketing
  • Recurring commissions
  • Custom branding
  • Real-time reporting
  • Stripe
  • WooCommerce
  • Paddle

Both cover

  • Shopify
  • Zapier
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ClickMagick

  • Tracking clicks and conversions across advertising campaignsnot Tapfiliate
  • Attributing sales to traffic sources and funnelsnot Tapfiliate

Tapfiliate

  • affiliate marketing managementnot ClickMagick
  • Workflow automationnot ClickMagick
  • Reportingnot ClickMagick

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ClickMagick

  • The entry Starter plan is $79 a month and tracks 10,000 visitors
  • Additional sites or stores are $40 a month each and are not available on Starter at all
  • Visitor allowances jump by a factor of ten between tiers, at 10,000, 100,000 and 1,000,000, so a site between two tiers pays for the higher one
  • No overage rate is published, so exceeding an allowance has no stated cost
  • The lower advertised rates require paying a year up front

Tapfiliate

  • Setup and configuration requires technical knowledge for API integrations
  • Limited to affiliate marketing use case; not a general marketing automation platform
  • Acquired by Admitad in 2021, which may impact future feature development roadmap

Pricing, plan by plan

ClickMagick

Free
  • Starter$66/month
    • 10,000 tracked visitors
    • 1 user
    • 1 website
  • Standard$166/month
    • 100,000 tracked visitors
    • 2 additional team members
    • 5 ad accounts per platform
  • Pro$291/month
    • 1,000,000 tracked visitors
    • Unlimited team members
    • Unlimited ad accounts

Tapfiliate

$74/month

No published plan breakdown. See the Tapfiliate review.

Which should you pick?

Choose ClickMagick if

  • You need click tracking.
  • You want to start without paying.
  • You also want conversion tracking.

Choose Tapfiliate if

  • You need affiliate tracking.
  • You work on Web, Cloud.
  • You also want multi-level marketing.

Questions people ask

Is ClickMagick or Tapfiliate better?
Neither clearly leads. ClickMagick starts at Free and Tapfiliate at $74/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ClickMagick or Tapfiliate?
ClickMagick has a free tier; the other does not. Paid plans start at Free for ClickMagick and $74/month for Tapfiliate.
Does ClickMagick or Tapfiliate run on more platforms?
ClickMagick runs on Web. Tapfiliate runs on Web, Cloud.
Can I use ClickMagick for free?
Yes. ClickMagick has a free tier, so you can try it without paying. Tapfiliate starts at $74/month.
What is ClickMagick best used for?
ClickMagick is most often used for tracking clicks and conversions across advertising campaigns, attributing sales to traffic sources and funnels. Of those, tracking clicks and conversions across advertising campaigns and attributing sales to traffic sources and funnels are not what Tapfiliate is typically brought in for.
What can ClickMagick do that Tapfiliate cannot?
ClickMagick covers Click tracking, Conversion tracking, Link cloaking, Split testing. Tapfiliate covers Affiliate tracking, Multi-level marketing, Recurring commissions, Custom branding. Both handle Shopify, Zapier, Web support.

Answered from the vendors’ own pages

ClickMagick: How much does ClickMagick cost?

ClickMagick offers three plans: Starter at $66/month, Standard at $166/month, and Pro at $291/month (monthly billing). Yearly billing is available with discounts and 2 bonus months. A 14-day free trial is available for new users.

Source
Tapfiliate: Does Tapfiliate charge transaction or success fees?

No. Tapfiliate has no success or transaction fees. Pricing is based on the subscription plan selected.

Source
ClickMagick: What are the visitor and team limits for each ClickMagick plan?

Starter plan includes 10,000 tracked visitors and 1 user; Standard plan includes 100,000 tracked visitors and 2 additional team members; Pro plan includes 1,000,000 tracked visitors and unlimited team members.

Source
Tapfiliate: What integration options does Tapfiliate support?

Tapfiliate supports over 30 plug-and-play integrations and offers REST API, S2S postback, JS pixel tracking, and coupon tracking options.

Source
ClickMagick: What is the data retention limit on ClickMagick plans?

Starter plan retains data for 6 months; Standard plan retains data for 1 year. Pro plan does not specify a stated retention limit. All plans include ClickMagick Insights automated daily performance analysis.

Source
Tapfiliate: What commission structures does Tapfiliate support?

Tapfiliate supports fixed commissions, percentage-based commissions, recurring commissions for SaaS, lifetime commissions, group commissions, item and category-based commissions, and multi-level marketing structures.

Source
ClickMagick: Are there add-on costs for ClickMagick?

Yes, additional sites or stores can be added at $40 per month or $400 per year across all plans. Yearly billing provides additional discounts compared to monthly billing.

Source
Tapfiliate: How many languages and currencies does Tapfiliate support?

Tapfiliate supports six languages and multiple currencies, making it easy to run international affiliate programs from a single platform.

Source
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