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Software · head to head

Awin vs Tapfiliate

Awin logo

Awin

Software

Global affiliate network with 1M+ publishers

From
Free
Rated
-
Full reviewWebsite
Tapfiliate logo

Tapfiliate

Software

Cloud-based affiliate tracking software

From
$74/month
Rated
-
Full reviewWebsite

The short version

  • Only Awin has a free tier, so it costs nothing to try first.
  • Each has a real cost: Awin pricing not published, available by quote only; Tapfiliate setup and configuration requires technical knowledge for API integrations
  • They diverge on capability: Awin covers Global publisher network, Tapfiliate covers Affiliate tracking.

Where they differ

Only the attributes on which Awin and Tapfiliate actually diverge.

Attributes where Awin and Tapfiliate differ
AttributeAwinTapfiliate
Starting priceFree$74/month
Pricing modelquoteUnknown
Free tierYesNo
PlatformsWeb, MobileWeb, Cloud
Founded20002014

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Awin

  • Global publisher network
  • Cross-device tracking
  • Payment processing
  • Compliance tools
  • Publisher recruitment
  • Magento
  • BigCommerce
  • Mobile support

Only in Tapfiliate

  • Affiliate tracking
  • Multi-level marketing
  • Recurring commissions
  • Custom branding
  • Real-time reporting
  • Stripe
  • Zapier
  • Paddle

Both cover

  • Shopify
  • WooCommerce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Awin

  • Affiliate network for content creators and publishersnot Tapfiliate

Tapfiliate

  • affiliate marketing managementnot Awin
  • Workflow automationnot Awin
  • Reportingnot Awin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Awin

  • Pricing not published, available by quote only
  • Commission structure and payment thresholds not disclosed

Tapfiliate

  • Setup and configuration requires technical knowledge for API integrations
  • Limited to affiliate marketing use case; not a general marketing automation platform
  • Acquired by Admitad in 2021, which may impact future feature development roadmap

Pricing, plan by plan

Awin

Free

No published plan breakdown. See the Awin review.

Tapfiliate

$74/month

No published plan breakdown. See the Tapfiliate review.

Which should you pick?

Choose Awin if

  • You need global publisher network.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want cross-device tracking.
Awin review

Choose Tapfiliate if

  • You need affiliate tracking.
  • You work on Web, Cloud.
  • You also want multi-level marketing.
Tapfiliate review

Questions people ask

Is Awin or Tapfiliate better?
Neither clearly leads. Awin starts at Free and Tapfiliate at $74/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Awin or Tapfiliate?
Awin has a free tier; the other does not. Paid plans start at Free for Awin and $74/month for Tapfiliate.
Does Awin or Tapfiliate run on more platforms?
Awin runs on Web, Mobile. Tapfiliate runs on Web, Cloud.
Can I use Awin for free?
Yes. Awin has a free tier, so you can try it without paying. Tapfiliate starts at $74/month.
What is Awin best used for?
Awin is most often used for affiliate network for content creators and publishers. Of those, affiliate network for content creators and publishers is not what Tapfiliate is typically brought in for.
What can Awin do that Tapfiliate cannot?
Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. Tapfiliate covers Affiliate tracking, Multi-level marketing, Recurring commissions, Custom branding. Both handle Shopify, WooCommerce, Web support.

Answered from the vendors’ own pages

Tapfiliate: Does Tapfiliate charge transaction or success fees?

No. Tapfiliate has no success or transaction fees. Pricing is based on the subscription plan selected.

Source
Tapfiliate: What integration options does Tapfiliate support?

Tapfiliate supports over 30 plug-and-play integrations and offers REST API, S2S postback, JS pixel tracking, and coupon tracking options.

Source
Tapfiliate: What commission structures does Tapfiliate support?

Tapfiliate supports fixed commissions, percentage-based commissions, recurring commissions for SaaS, lifetime commissions, group commissions, item and category-based commissions, and multi-level marketing structures.

Source
Tapfiliate: How many languages and currencies does Tapfiliate support?

Tapfiliate supports six languages and multiple currencies, making it easy to run international affiliate programs from a single platform.

Source
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