Softwr

Logistics · head to head

CargoWise vs Visibility

CargoWise logo

CargoWise

Logistics

Single-database freight forwarding and customs platform, repriced in December 2025 to per-transaction Value Packs

From
On request
Rated
-
Full reviewWebsite
Visibility logo

Visibility

ERP

Supply chain and manufacturing execution software

From
$1000/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: CargoWise the December 2025 shift to per-transaction Value Packs repriced roughly 95 percent of the customer base, with early 2026 reports of twenty to fifty percent cost increases and large monthly rises at short notice.; Visibility no price, licensing model, minimum or contract term is published on the site; buyers are directed to a sales email and phone number
  • They diverge on capability: CargoWise covers Single global database, Visibility covers Supply chain visibility.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which CargoWise and Visibility actually diverge.

Attributes where CargoWise and Visibility differ
AttributeCargoWiseVisibility
Starting priceOn request$1000/month
Pricing modelquotesubscription
PlatformsWeb, Windows, CloudCloud, On-premise, Web
CategoryLogisticsERP
FoundedUnknown1989

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CargoWise

  • Single global database
  • Customs compliance
  • Value Packs licensing
  • Forwarding operations
  • Warehouse management
  • Accounting
  • eDocs and messaging
  • Universal Data Interchange

Only in Visibility

  • Supply chain visibility
  • Manufacturing execution
  • Production planning
  • Analytics
  • Reporting
  • ERP systems
  • REST APIs
  • EDI

What people use each for

The jobs each tool is most often brought in to do.

CargoWise

  • A multinational forwarder wanting one shipment record across origin booking, customs clearance and destination deliverynot Visibility
  • A customs broker needing maintained regulatory content across many jurisdictions rather than building declarations in housenot Visibility
  • A 3PL consolidating forwarding, warehousing and financial accounting on one databasenot Visibility
  • Trading electronically with other CargoWise users through the shared data interchange rather than building point-to-point EDInot Visibility

Visibility

  • ERP for engineer to order and make to order manufacturersnot CargoWise
  • Job shop production planning and costingnot CargoWise
  • Manufacturing operations in aerospace and defence, fabricated metals and medical devicesnot CargoWise

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CargoWise

  • The December 2025 shift to per-transaction Value Packs repriced roughly 95 percent of the customer base, with early 2026 reports of twenty to fifty percent cost increases and large monthly rises at short notice.
  • Pricing is now tied to transaction volume, so growth in the forwarding business raises the software bill proportionally, which inverts the economics of the old seat-based model for high-volume low-margin traffic.
  • WiseTech publishes no price list, so the only way to know what the new model costs your business is a written projection from an account representative.
  • Enterprise implementations are routinely cited in the hundreds of thousands to millions of dollars with professional services making up a large share, and organisations commonly underestimate that by a wide margin.
  • The system is deep and unforgiving to learn, so staff turnover carries a real productivity cost and trained CargoWise operators command a premium in the labour market.

Visibility

  • No price, licensing model, minimum or contract term is published on the site; buyers are directed to a sales email and phone number
  • The vendor states an implementation of 4 to 6 months, so the product is not usable immediately after purchase
  • The product targets make to order, engineer to order and job shop manufacturers rather than general business use

Pricing, plan by plan

CargoWise

On request
  • CargoWise Value Packs$undefined/month
    • Per-transaction automation fee replacing the seat and transaction licence model from December 2025
    • Unlimited users and more than two hundred modules bundled into the transaction fee
    • Standard CargoWise Cloud hosting costs removed from the model

Visibility

$1000/month
  • Standard$1000/month
    • Supply chain visibility
    • MES
    • Basic analytics
  • Premium$2000/month
    • Advanced analytics
    • Custom reports
    • Priority support

Which should you pick?

Choose CargoWise if

  • You need single global database.
  • You work on Web, Windows, Cloud.
  • You also want customs compliance.
CargoWise review

Choose Visibility if

  • You need supply chain visibility.
  • You work on Cloud, On-premise, Web.
  • You also want manufacturing execution.
Visibility review

Questions people ask

Is CargoWise or Visibility better?
Neither clearly leads. CargoWise starts at On request and Visibility at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CargoWise or Visibility?
CargoWise starts at On request and Visibility at $1000/month.
Does CargoWise or Visibility run on more platforms?
CargoWise runs on Web, Windows, Cloud. Visibility runs on Cloud, On-premise, Web.
What is CargoWise best used for?
CargoWise is most often used for a multinational forwarder wanting one shipment record across origin booking, customs clearance and destination delivery, a customs broker needing maintained regulatory content across many jurisdictions rather than building declarations in house, a 3pl consolidating forwarding, warehousing and financial accounting on one database, trading electronically with other cargowise users through the shared data interchange rather than building point-to-point edi. Of those, a multinational forwarder wanting one shipment record across origin booking, customs clearance and destination delivery and a customs broker needing maintained regulatory content across many jurisdictions rather than building declarations in house are not what Visibility is typically brought in for.
What can CargoWise do that Visibility cannot?
CargoWise covers Single global database, Customs compliance, Value Packs licensing, Forwarding operations. Visibility covers Supply chain visibility, Manufacturing execution, Production planning, Analytics.

Answered from the vendors’ own pages

CargoWise: What changed in December 2025?

WiseTech moved about 95 percent of CargoWise customers from seat and transaction licensing to Value Packs, a per-transaction fee bundling modules and unlimited users.

Visibility: Does Visibility publish pricing on their website?

No, Visibility does not disclose subscription costs or pricing tiers on their website. Interested parties must contact sales directly.

Source
CargoWise: Are seat fees gone?

Under Value Packs, yes, along with standard CargoWise Cloud hosting charges. Cost is driven by transaction volume instead.

Visibility: How do I get a Visibility quote?

Visibility directs interested parties to contact sales at [email protected] or (978) 269-6500, or to request a demo through their website.

Source
CargoWise: Does WiseTech publish prices?

No. Reported per-transaction figures come from forwarders and consultants, not from a vendor price list.

CargoWise: What does implementation cost?

Enterprise deployments are commonly reported in the hundreds of thousands to millions of dollars, with professional services a large share of the total.

Share

Related pages

More on CargoWise

More on Visibility

Keep looking

Other head to heads