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Cybersecurity · head to head

Bitwarden vs Umami

Bitwarden logo

Bitwarden

Cybersecurity

Open source password management for everyone

From
Free
Rated
-
Umami logo

Umami

Marketing

Open source, cookie-free web analytics you can self-host for the cost of a database

From
Free
Rated
-

The short version

  • Each has a real cost: Bitwarden the integrated TOTP authenticator, encrypted file attachments, vault health reports and Emergency Access are all withheld from the free plan and need Premium at $1.65 per month; Umami there is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
  • They diverge on capability: Bitwarden covers Unlimited password storage, Umami covers Cookie-free tracking.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Bitwarden and Umami actually diverge.

Attributes where Bitwarden and Umami differ
AttributeBitwardenUmami
Pricing modelfreemiumPer month by event count
PlatformsWindows, Macos, Linux, Ios, Android, Web, CliWeb, Linux
CategoryCybersecurityMarketing
Founded2016Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bitwarden

  • Unlimited password storage
  • Cross-platform sync
  • Secure password sharing
  • Password generator
  • Two-factor authentication
  • Encrypted file attachments
  • Vault health reports
  • Emergency access

Only in Umami

  • Cookie-free tracking
  • Self-hosting
  • Small tracking script
  • Custom events
  • Funnels and goals
  • Multi-site and teams
  • Public dashboards
  • API access

What people use each for

The jobs each tool is most often brought in to do.

Bitwarden

  • Personal password managementnot Umami
  • Team credential sharingnot Umami
  • Enterprise securitynot Umami
  • Compliance requirementsnot Umami
  • Developer secrets managementnot Umami

Umami

  • A developer who wants traffic numbers on a personal or client site without adding a consent bannernot Bitwarden
  • An organisation whose legal or procurement team has ruled out sending visitor data to a US advertising companynot Bitwarden
  • A high-traffic site where hosted analytics priced by pageview band has become expensive and self-hosting removes the ceiling entirelynot Bitwarden
  • A team that wants analytics data in a database they already control so they can query and join it themselvesnot Bitwarden

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bitwarden

  • The integrated TOTP authenticator, encrypted file attachments, vault health reports and Emergency Access are all withheld from the free plan and need Premium at $1.65 per month
  • Free accounts can share vault items with one other Bitwarden user and no more
  • File storage is capped at 5 GB on Premium and 5 GB personal plus 5 GB family on the Families plan
  • Two-step login accepts up to 10 hardware security keys per account
  • The Families plan is capped at 6 people, so a seventh member means moving to a Teams subscription at $4 per user per month

Umami

  • There is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
  • Self-hosting is only free in licence terms; you own the database, the upgrades, the backups and the query performance at scale, and a busy site's events table grows quickly enough to need real attention.
  • Because it stores no persistent identifier, it cannot follow a user across devices or sessions in any meaningful way, which makes returning-visitor and lifetime-value questions unanswerable by design rather than by omission.
  • Cloud overage is billed per event beyond the plan allowance, so a traffic spike or a badly instrumented custom event can produce a bill materially above the $20 or $200 headline before anyone notices.
  • It is maintained by a small team, so the pace of new capability is modest and enterprise expectations such as SSO, granular role permissions and formal support agreements are limited compared with commercial analytics vendors.

Pricing, plan by plan

Bitwarden

Free
  • FreeFree
    • Basic password management
    • Zero-knowledge encryption
    • Advanced two-step login
  • Premium$1.65/month
    • Integrated authenticator
    • File attachments
    • Emergency access
  • Premium$19.8/year
  • Families$3.99/month
    • Up to 6 premium accounts
    • Unlimited sharing and collections
    • Organization storage included

Umami

Free
  • Self-hostedFree
    • MIT licensed, no licence fee
    • No event limit imposed by the software
    • Unlimited websites and users
  • Cloud HobbyFree
    • Up to 100,000 events per month
    • 3 websites
    • 6 months data retention
  • Cloud Pro$20/month
    • Up to 1,000,000 events per month
    • Unlimited websites
    • Unlimited team members
  • Cloud Business$200/month
    • Up to 10,000,000 events per month
    • All Pro features
    • Higher volume overage rate

Which should you pick?

Choose Bitwarden if

  • You need unlimited password storage.
  • You want to start without paying.
  • You work on Windows, Macos, Linux, Ios, Android, Web, Cli.
  • You also want cross-platform sync.

Choose Umami if

  • You need cookie-free tracking.
  • You want to start without paying.
  • You work on Web, Linux.
  • You also want self-hosting.

Questions people ask

Is Bitwarden or Umami better?
Neither clearly leads. Bitwarden starts at Free and Umami at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bitwarden or Umami?
Bitwarden starts at Free and Umami at Free.
Does Bitwarden or Umami run on more platforms?
Bitwarden runs on Windows, Macos, Linux, Ios, Android, Web, Cli. Umami runs on Web, Linux.
Can I use Bitwarden for free?
Both have a free tier, so you can try either at no cost before committing.
What is Bitwarden best used for?
Bitwarden is most often used for personal password management, team credential sharing, enterprise security, compliance requirements. Of those, personal password management and team credential sharing are not what Umami is typically brought in for.
What can Bitwarden do that Umami cannot?
Bitwarden covers Unlimited password storage, Cross-platform sync, Secure password sharing, Password generator. Umami covers Cookie-free tracking, Self-hosting, Small tracking script, Custom events.

Answered from the vendors’ own pages

Bitwarden: Does Bitwarden have a free plan?

Yes, Bitwarden offers a free tier with basic password management, zero-knowledge encryption, advanced two-step login, and unlimited devices across browser, mobile, and desktop apps.

Source
Umami: Is Umami really free?

Self-hosted, yes; it is MIT licensed with no event cap. You pay for the server and database. Umami Cloud has a free tier at 100,000 events a month and paid tiers from $20.

Bitwarden: How much does Bitwarden Premium cost?

Bitwarden Premium costs $1.65 per month billed annually at $19.80 per year, including integrated authenticator, file attachments, emergency access, and security reports.

Source
Umami: Do I need a cookie consent banner?

For Umami analytics specifically, generally no, because it sets no cookies and stores no personal data. Other tags on your site may still require one.

Bitwarden: What is the difference between Bitwarden Teams and Enterprise?

Teams plan at $4 per user per month (annual billing) includes centralized ownership and secure credential sharing. Enterprise at $6 per user per month adds granular access control, passwordless SSO, account recovery, self-hosting, and complimentary Families plans for all users.

Source
Umami: Can it replace Google Analytics?

For traffic, referrers and event counts, yes. For attribution modelling, audiences and advertising integration, no.

Umami: What does it need to run?

A container and a PostgreSQL or MySQL database. Most people deploy it on infrastructure they already pay for.

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