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Cybersecurity · head to head

Baffle vs KnowBe4

Baffle logo

Baffle

Cybersecurity

Transparent proxy that encrypts, tokenises and masks database fields without application code changes

From
On request
Rated
-
KnowBe4 logo

KnowBe4

Cybersecurity

World's largest security awareness training platform

From
$1/month
Rated
-

The short version

  • Each has a real cost: Baffle the proxy sits in the production data path, so it becomes a latency contributor and a failure domain, and any deployment needs load and failover testing that customers routinely underestimate.; KnowBe4 published prices assume a three year term, so the quoted per seat rate depends on a long commitment
  • They diverge on capability: Baffle covers Transparent proxy deployment, KnowBe4 covers Security awareness training.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Baffle and KnowBe4 actually diverge.

Attributes where Baffle and KnowBe4 differ
AttributeBaffleKnowBe4
Starting priceOn request$1/month
Pricing modelquotesubscription
PlatformsLinux, WebWeb, Mobile, Email
FoundedUnknown2010

Identical on both: free tier (No), user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Baffle

  • Transparent proxy deployment
  • Field-level encryption
  • Tokenisation
  • Format-preserving de-identification
  • Dynamic data masking
  • Bring your own key
  • Analytics and pipeline support
  • AI pipeline protection

Only in KnowBe4

  • Security awareness training
  • Phishing simulation
  • Risk assessments
  • Compliance training
  • Incident reporting
  • API access
  • Custom policies
  • Behavior analytics

What people use each for

The jobs each tool is most often brought in to do.

Baffle

  • A bank with a legacy application it cannot safely refactor that has an audit finding requiring field-level encryption of account datanot KnowBe4
  • A company wanting to take a reporting database out of PCI scope by tokenising card fields before they landnot KnowBe4
  • A healthcare organisation that must ensure database administrators and cloud operators cannot read patient identifiers in the tables they administernot KnowBe4
  • A team moving regulated data into a warehouse or an AI retrieval pipeline that needs identifiers de-identified in transit without rewriting the ingest jobsnot KnowBe4

KnowBe4

  • Security awareness training and simulated phishing for staffnot Baffle
  • Tracking employee susceptibility to phishing over timenot Baffle

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Baffle

  • The proxy sits in the production data path, so it becomes a latency contributor and a failure domain, and any deployment needs load and failover testing that customers routinely underestimate.
  • What you can still do in SQL depends on the protection mode chosen, and stronger modes restrict comparisons, joins and aggregations on protected columns, which can quietly break existing reports and analytics.
  • Database and driver coverage is finite, so an organisation with an unusual engine, an old driver or heavy use of stored procedures may find its most important system is exactly the one not supported.
  • Pricing is unpublished and scales with protected data stores, which means an enterprise trying to protect a long tail of small databases pays disproportionately compared with protecting a handful of large ones.
  • Key management is your responsibility under bring your own key, and while that is the correct security posture, it moves a real operational burden and a genuine data-loss risk onto the customer.

KnowBe4

  • Published prices assume a three year term, so the quoted per seat rate depends on a long commitment
  • Pricing is banded by seat count, and the lowest band of 25 to 50 seats pays the highest rate
  • Accounts above 1,000 seats have no published price and require a custom quote
  • Third party integrations, Compliance Plus and PhishER Plus are all separately priced per seat add ons
  • The Foundation tier carries 200 training modules against more than 1,000 on Advanced, so content volume is the main gate

Pricing, plan by plan

Baffle

On request
  • Baffle Data Protection Services$undefined/year
    • Quoted by protected data stores and deployment scale
    • Self-managed and cloud marketplace deployment options
    • Annual subscription

KnowBe4

$1/month
  • Basic$1/month
    • Per user
    • Training modules
    • Phishing templates
  • Advanced$2/month
    • All Basic features
    • Advanced phishing
    • Risk assessments
  • Pro$3/month
    • All Advanced features
    • API access
    • Custom content

Which should you pick?

Choose Baffle if

  • You need transparent proxy deployment.
  • You work on Linux, Web.
  • You also want field-level encryption.

Choose KnowBe4 if

  • You need security awareness training.
  • You work on Web, Mobile, Email.
  • You also want phishing simulation.

Questions people ask

Is Baffle or KnowBe4 better?
Neither clearly leads. Baffle starts at On request and KnowBe4 at $1/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Baffle or KnowBe4?
Baffle starts at On request and KnowBe4 at $1/month.
Does Baffle or KnowBe4 run on more platforms?
Baffle runs on Linux, Web. KnowBe4 runs on Web, Mobile, Email.
What is Baffle best used for?
Baffle is most often used for a bank with a legacy application it cannot safely refactor that has an audit finding requiring field-level encryption of account data, a company wanting to take a reporting database out of pci scope by tokenising card fields before they land, a healthcare organisation that must ensure database administrators and cloud operators cannot read patient identifiers in the tables they administer, a team moving regulated data into a warehouse or an ai retrieval pipeline that needs identifiers de-identified in transit without rewriting the ingest jobs. Of those, a bank with a legacy application it cannot safely refactor that has an audit finding requiring field-level encryption of account data and a company wanting to take a reporting database out of pci scope by tokenising card fields before they land are not what KnowBe4 is typically brought in for.
What can Baffle do that KnowBe4 cannot?
Baffle covers Transparent proxy deployment, Field-level encryption, Tokenisation, Format-preserving de-identification. KnowBe4 covers Security awareness training, Phishing simulation, Risk assessments, Compliance training.

Answered from the vendors’ own pages

Baffle: Do applications need code changes?

No. That is the central design choice. Baffle intercepts traffic as a proxy rather than requiring an SDK call at every read and write.

KnowBe4: What does KnowBe4 cost per employee?

KnowBe4 charges per seat per month on a subscription basis. For 51-100 employees, SAT Foundation costs $2.13/month per seat and SAT Advanced costs $3.40/month per seat. Prices decrease with larger employee counts.

Source
Baffle: Can you still query encrypted columns?

Partly, and it depends on the protection mode. Some modes preserve equality matching and format, stronger modes restrict what SQL operations remain possible, so this must be tested against your actual queries.

KnowBe4: Does KnowBe4 offer a free trial?

KnowBe4 does not offer a full free version, but free tools are available separately including assessments and simulators.

Source
Baffle: Does it take systems out of PCI scope?

Tokenisation can reduce scope by ensuring card data never lands in the protected system, but scope reduction is an assessor judgement, not a product setting.

KnowBe4: Are there add-on costs beyond the base plan?

Yes, optional add-ons include Third-Party Integrations ($1.10-$1.20/seat/month), Compliance Plus ($0.82-$0.93/seat/month), PhishER Plus ($1.15-$1.50/seat/month), and Student Edition ($0.17/seat/month).

Source
Baffle: Who holds the encryption keys?

You do, through your own key management service. Baffle supports bring your own key rather than holding customer keys itself.

KnowBe4: What currencies does KnowBe4 accept?

KnowBe4 accepts pricing in USD, AUD, BRL, CAD, EUR, GBP, SGD, and ZAR.

Source
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