Software · head to head
Awin vs Bigtincan
The short version
- Only Awin has a free tier, so it costs nothing to try first.
- Each has a real cost: Awin pricing not published, available by quote only; Bigtincan no published pricing makes budgeting difficult and requires contacting sales for quotes
- They diverge on capability: Awin covers Global publisher network, Bigtincan covers AI content recommendations.
Where they differ
Only the attributes on which Awin and Bigtincan actually diverge.
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Awin
- Global publisher network
- Cross-device tracking
- Payment processing
- Compliance tools
- Publisher recruitment
- Shopify
- Magento
- WooCommerce
Only in Bigtincan
- AI content recommendations
- Mobile enablement
- Document automation
- Training
- Analytics
- Salesforce
- Microsoft Dynamics
- SAP
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Awin
- Affiliate network for content creators and publishersnot Bigtincan
Bigtincan
- Customer Successnot Awin
- Sales Enablementnot Awin
- Ai Automationnot Awin
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Awin
- Pricing not published, available by quote only
- Commission structure and payment thresholds not disclosed
Bigtincan
- No published pricing makes budgeting difficult and requires contacting sales for quotes
- Steep implementation and onboarding costs on top of per-user fees for enterprise plans
- Complex setup process requiring significant organizational change management to adopt
Pricing, plan by plan
Awin
FreeNo published plan breakdown. See the Awin review.
Bigtincan
On request- SMB$null/custom
- Average cost $17,937
- Sales enablement basics
- Mobile access
- Enterprise$null/custom
- Average cost $139,644
- Advanced features
- Dedicated support
Which should you pick?
Choose Awin if
- You need global publisher network.
- You want to start without paying.
- You work on Web, Mobile.
- You also want cross-device tracking.
Choose Bigtincan if
- You need ai content recommendations.
- You work on Web, iOS, Android.
- You also want mobile enablement.
Questions people ask
- Is Awin or Bigtincan better?
- Neither clearly leads. Awin starts at Free and Bigtincan at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Awin or Bigtincan?
- Awin has a free tier; the other does not. Paid plans start at Free for Awin and On request for Bigtincan.
- Does Awin or Bigtincan run on more platforms?
- Awin runs on Web, Mobile. Bigtincan runs on Web, iOS, Android.
- Can I use Awin for free?
- Yes. Awin has a free tier, so you can try it without paying. Bigtincan starts at On request.
- What is Awin best used for?
- Awin is most often used for affiliate network for content creators and publishers. Of those, affiliate network for content creators and publishers is not what Bigtincan is typically brought in for.
- What can Awin do that Bigtincan cannot?
- Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. Bigtincan covers AI content recommendations, Mobile enablement, Document automation, Training. Both handle Web support.
Answered from the vendors’ own pages
Bigtincan: Does Bigtincan publish transparent pricing?
No. Bigtincan uses quote-based pricing with no published list prices. Most customers report effective costs of $25-$45 per user per month when billed annually, with SMB plans averaging $17,937 and Enterprise plans averaging $139,644.
SourceBigtincan: What is included in Bigtincan's mobile capabilities?
Bigtincan includes mobile access for sales teams to access content, run presentations, and engage customers on their devices as part of its mobile-first sales enablement approach.
SourceBigtincan: Does Bigtincan include AI-powered features?
Yes. Bigtincan includes AI-powered features for content recommendations, sales coaching, and engagement analytics to help teams optimize their selling process.
SourceRelated pages
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