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Software · head to head

Authorize.net vs Fathom Analytics

A

Authorize.net

Software

We help make it easy to get paid

From
On request
Rated
-
Full reviewWebsite
Fathom Analytics logo

Fathom Analytics

Software

Website analytics made simple

From
$14/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Authorize.net all-in-One plan charges a $25 monthly gateway fee plus 2.9% + 30 cents per transaction on top of it; Fathom Analytics there is no free tier, only a 7 day trial

Where they differ

Only the attributes on which Authorize.net and Fathom Analytics actually diverge.

Attributes where Authorize.net and Fathom Analytics differ
AttributeAuthorize.netFathom Analytics
Starting priceOn request$14/month
FoundedUnknown2014

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Authorize.net

Nothing recorded that Fathom Analytics does not also cover.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Authorize.net

No use cases recorded yet. See the Authorize.net review.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot Authorize.net
  • A lightweight Google Analytics replacementnot Authorize.net
  • Tracking many sites from one accountnot Authorize.net
  • Long-term historical reporting while subscribednot Authorize.net

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Authorize.net

  • All-in-One plan charges a $25 monthly gateway fee plus 2.9% + 30 cents per transaction on top of it
  • eCheck processing carries its own $10 monthly minimum fee separate from the card processing charges

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

Pricing, plan by plan

Authorize.net

On request

No published plan breakdown. See the Authorize.net review.

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

Which should you pick?

Choose Authorize.net if

Nothing in the data separates Authorize.net from Fathom Analytics on the points above - pick on price and on how each one feels to use.

Authorize.net review

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.
Fathom Analytics review

Questions people ask

Is Authorize.net or Fathom Analytics better?
Neither clearly leads. Authorize.net starts at On request and Fathom Analytics at $14/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Authorize.net or Fathom Analytics?
Authorize.net starts at On request and Fathom Analytics at $14/month.
Does Authorize.net or Fathom Analytics run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What can Authorize.net do that Fathom Analytics cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking.
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Related pages

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