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Research · head to head

Attest vs Labguru

Attest logo

Attest

Research

Straightforward pricing for predictable research costs

From
On request
Rated
-
Full reviewWebsite
Labguru logo

Labguru

Research

Electronic lab notebook, LIMS and inventory in one system, now sold under the Cenevo group

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Attest pricing is metered by credits, where one credit equals one survey question answered by one person, rather than a flat per seat rate; Labguru ownership changed twice in short order, to Battery Ventures in 2024 and then into the Cenevo brand with Titian Software in 2025, so the medium-term roadmap is a group strategy decision rather than a product one and buyers should ask directly what happens to the notebook.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Attest and Labguru actually diverge.

Attributes where Attest and Labguru differ
AttributeAttestLabguru
Pricing modelsubscriptionquote
PlatformsWebWeb, iOS, Android, On-premise

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Research).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attest

Nothing recorded that Labguru does not also cover.

Only in Labguru

  • Combined ELN and LIMS
  • Validated cloud hosting
  • Inventory and stock
  • Chemistry module
  • Equipment management
  • Electronic batch records
  • Label Wizard
  • API and developer tools

What people use each for

The jobs each tool is most often brought in to do.

Attest

  • Testing product concepts with global audiencesnot Labguru
  • Monitoring brand health across campaignsnot Labguru
  • Validating creative concepts before launchnot Labguru
  • Researching market trends in 70 languagesnot Labguru

Labguru

  • A biotech that wants experiment records and sample inventory in one system instead of paying for an ELN and a LIMS separatelynot Attest
  • A chemistry group needing structure registration attached to the experiment rather than in a standalone databasenot Attest
  • A contract research organisation that must show sample traceability from receipt to reported result during a client auditnot Attest
  • An academic institute standardising dozens of small labs off shared spreadsheets and paper notebooks onto one searchable recordnot Attest

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attest

  • Pricing is metered by credits, where one credit equals one survey question answered by one person, rather than a flat per seat rate
  • The Basic tier caps usage at 50,000 credits; going beyond it requires upgrading to Standard (100,000), Elite (200,000) or a custom plan above 400,000
  • Additional credits purchased mid year cost 10 percent more per credit than the plan rate

Labguru

  • Ownership changed twice in short order, to Battery Ventures in 2024 and then into the Cenevo brand with Titian Software in 2025, so the medium-term roadmap is a group strategy decision rather than a product one and buyers should ask directly what happens to the notebook.
  • The validated GxP hosting option is a separate commercial line, not a configuration setting, so a lab that discovers mid-project that it needs a validated instance faces a new contract and a new price rather than an upgrade.
  • Being both an ELN and a LIMS means it is shallower than dedicated tools in each role; high-throughput sample management and deep bioinformatics workflows both hit limits that a specialist would not.
  • No pricing is published at all, and modules such as chemistry, batch records and equipment are quoted on top, so the real annual figure only appears after a sales process.
  • Validation, SOPs and periodic revalidation after vendor releases are the customer obligation on a regulated instance, and cloud release cadence means that revalidation is a recurring internal cost that never appears on the vendor quote.

Pricing, plan by plan

Attest

On request
  • Basic$undefined/mo
    • Up to 50,000 credits
  • Standard$undefined/mo
    • Up to 100,000 credits
  • Elite$undefined/mo
    • Up to 200,000 credits
  • Custom$undefined/mo
    • Over 400,000+ credits

Labguru

On request
  • Labguru$undefined/year
    • Priced per user per year on quotation with volume tiers
    • ELN, LIMS and inventory in the base platform
    • Chemistry, batch records and equipment modules quoted separately

Which should you pick?

Choose Attest if

Nothing in the data separates Attest from Labguru on the points above - pick on price and on how each one feels to use.

Attest review

Choose Labguru if

  • You need combined eln and lims.
  • You work on Web, iOS, Android, On-premise.
  • You also want validated cloud hosting.
Labguru review

Questions people ask

Is Attest or Labguru better?
Neither clearly leads. Attest starts at On request and Labguru at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attest or Labguru?
Attest starts at On request and Labguru at On request.
Does Attest or Labguru run on more platforms?
Attest runs on Web. Labguru runs on Web, iOS, Android, On-premise.
What is Attest best used for?
Attest is most often used for testing product concepts with global audiences, monitoring brand health across campaigns, validating creative concepts before launch, researching market trends in 70 languages. Of those, testing product concepts with global audiences and monitoring brand health across campaigns are not what Labguru is typically brought in for.
What can Attest do that Labguru cannot?
Labguru covers Combined ELN and LIMS, Validated cloud hosting, Inventory and stock, Chemistry module.

Answered from the vendors’ own pages

Attest: How does Attest's credit system work?

Attest uses a credit-based pricing system where one credit equals one survey answer from one respondent. For example, a 10-question survey completed by 500 people uses 5,000 credits. Only respondents who meet survey criteria consume credits from the qualifying question.

Source
Labguru: Who owns Labguru now?

Battery Ventures acquired it in April 2024. Since July 2025 it operates under the Cenevo brand following a merger with Titian Software.

Attest: What plans does Attest offer?

Attest offers four subscription plans: Basic (up to 50,000 credits), Standard (up to 100,000 credits), Elite (up to 200,000 credits), and Custom (over 400,000+ credits). All plans include unlimited user seats, designated research expert, customer success team support, and access to 150+ million consumers across 59 countries in 70+ languages.

Source
Labguru: Is it an ELN or a LIMS?

Both, in one product. That is the main reason labs choose it, and also why it is shallower than a specialist in each role.

Attest: Can I purchase additional credits on Attest?

Yes. Additional credits are available as add-ons throughout the year. Add-on credits cost 10% more than the per-credit rate in annual plans.

Source
Labguru: Does it support GxP work?

Yes, through a separately contracted validated cloud instance. Validation for your intended use remains your responsibility.

Labguru: Is pricing published?

No. It is quoted per user per year, with modules and validated hosting priced on top.

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