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Nonprofits · head to head

Apptio Monetize vs Give Lively

Apptio Monetize logo

Apptio Monetize

Nonprofits

Cloud-based fundraising and grant management

From
On request
Rated
-
Give Lively logo

Give Lively

Nonprofits

Fundraising software given free to nonprofits, funded by its founders rather than by fees

From
Free
Rated
-

The short version

  • Only Give Lively has a free tier, so it costs nothing to try first.
  • Each has a real cost: Apptio Monetize no pricing published on their website, pricing available only through request for demo or contact sales; Give Lively eligibility is limited to US 501(c)(3) organisations, so charities registered in the UK, Canada, Australia or the EU cannot use it at all regardless of fit.
  • They diverge on capability: Apptio Monetize covers Grant tracking, Give Lively covers Branded donation pages.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Apptio Monetize and Give Lively actually diverge.

Attributes where Apptio Monetize and Give Lively differ
AttributeApptio MonetizeGive Lively
Starting priceOn requestFree
Pricing modelsubscriptionFree to nonprofits, card processing charged by the processor
Free tierNoYes
PlatformsWeb, DesktopWeb
Founded2007Unknown

Identical on both: user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apptio Monetize

  • Grant tracking
  • Donor management
  • Campaign management
  • Advanced analytics
  • QuickBooks
  • Salesforce
  • Tableau
  • Power BI

Only in Give Lively

  • Branded donation pages
  • Peer-to-peer fundraising
  • Text-to-donate
  • Event ticketing
  • Donor database
  • DAFpay
  • Multiple processors

What people use each for

The jobs each tool is most often brought in to do.

Apptio Monetize

  • Business operationsnot Give Lively
  • Productivitynot Give Lively
  • Automationnot Give Lively

Give Lively

  • A US nonprofit currently paying a percentage platform fee on every gift and wanting that money back in programme budgetnot Apptio Monetize
  • Running a peer-to-peer campaign where thin margins make a per-donation platform cut painfulnot Apptio Monetize
  • A small organisation with no software budget that still needs branded, mobile-ready donation pagesnot Apptio Monetize
  • Adding donor advised fund giving at checkout without paying for a separate DAF integrationnot Apptio Monetize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apptio Monetize

  • No pricing published on their website, pricing available only through request for demo or contact sales
  • Complex platform with multiple product lines making standard pricing difficult to publish

Give Lively

  • Eligibility is limited to US 501(c)(3) organisations, so charities registered in the UK, Canada, Australia or the EU cannot use it at all regardless of fit.
  • The platform is funded by its founders' personal philanthropy rather than by revenue, so there is no contractual commitment to a roadmap or a service level and no paying customer base to keep it alive if that funding stops.
  • Support is email based with no paid escalation tier, so an organisation mid-campaign with a broken form has no way to buy faster attention.
  • The donor database is adequate for gift tracking but thin compared with a real CRM, so most organisations still pay for Bloomerang, DonorPerfect or Salesforce alongside it and maintain a sync.
  • Optional donor tips appear at checkout to fund the platform, which some boards object to because it puts a second ask in front of a donor who has already decided what to give.

Pricing, plan by plan

Apptio Monetize

On request
  • Starter$120/month
    • Grant tracking
    • Donor management
  • EnterpriseFree
    • Advanced analytics
    • Multi-channel fundraising

Give Lively

Free
  • Give LivelyFree
    • All fundraising products included
    • No platform fee on donations
    • No setup or subscription charge

Which should you pick?

Choose Apptio Monetize if

  • You need grant tracking.
  • You work on Web, Desktop.
  • You also want donor management.

Choose Give Lively if

  • You need branded donation pages.
  • You want to start without paying.
  • You also want peer-to-peer fundraising.

Questions people ask

Is Apptio Monetize or Give Lively better?
Neither clearly leads. Apptio Monetize starts at On request and Give Lively at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apptio Monetize or Give Lively?
Give Lively has a free tier; the other does not. Paid plans start at On request for Apptio Monetize and Free for Give Lively.
Does Apptio Monetize or Give Lively run on more platforms?
Apptio Monetize runs on Web, Desktop. Give Lively runs on Web.
Can I use Give Lively for free?
Yes. Give Lively has a free tier, so you can try it without paying. Apptio Monetize starts at On request.
What is Apptio Monetize best used for?
Apptio Monetize is most often used for business operations, productivity, automation. Of those, business operations and productivity are not what Give Lively is typically brought in for.
What can Apptio Monetize do that Give Lively cannot?
Apptio Monetize covers Grant tracking, Donor management, Campaign management, Advanced analytics. Give Lively covers Branded donation pages, Peer-to-peer fundraising, Text-to-donate, Event ticketing.

Answered from the vendors’ own pages

Apptio Monetize: How much does Apptio cost?

Apptio does not publish pricing on their website. The platform pricing is customized based on organization size, product selection, and implementation needs. Customers must request a demo or contact sales for a personalized quote.

Source
Give Lively: Is it genuinely free, or free with a percentage taken?

Genuinely free. Give Lively takes no cut of donations and charges no subscription. You pay only the card processing fee, which goes to Stripe, Shift4 or PayPal, starting around 1.99% plus $0.25.

Give Lively: How does the company make money?

It does not, in the ordinary sense. Operating costs are covered by its founders as a philanthropic commitment, plus voluntary tips donors can add at checkout.

Give Lively: Can a UK or Canadian charity use it?

No. Give Lively requires US 501(c)(3) status.

Give Lively: Does it replace a donor CRM?

Not for most organisations. It stores donors and gift history, but fundraisers running major gift or grant pipelines usually keep a dedicated CRM and sync to it.

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