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Software · head to head

Amplitude vs Dataiku

Amplitude logo

Amplitude

Software

The digital analytics platform to understand your users

From
Free
Rated
-
Dataiku logo

Dataiku

Software

Everyday AI, Extraordinary People

From
Free
Rated
-

The short version

  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Dataiku no pricing is published at any tier, and the plans page carries no figures at all
  • They diverge on capability: Amplitude covers Event tracking, Dataiku covers Visual data prep.

Where they differ

Only the attributes on which Amplitude and Dataiku actually diverge.

Attributes where Amplitude and Dataiku differ
AttributeAmplitudeDataiku
Pricing modelUnknownfreemium
PlatformsWeb, Ios, Android, ApiLinux, Mac, Windows, Web
Founded20122013

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Dataiku

  • Visual data prep
  • AutoML
  • MLOps
  • Collaboration
  • Governence
  • Python
  • R
  • Spark

Both cover

  • Snowflake

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Dataiku
  • Feature adoption trackingnot Dataiku
  • Conversion rate optimizationnot Dataiku
  • Customer journey mappingnot Dataiku
  • Retention improvementnot Dataiku

Dataiku

  • Building and deploying data science and machine learning pipelinesnot Amplitude
  • Giving analysts and data scientists a shared visual and code environmentnot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Dataiku

  • No pricing is published at any tier, and the plans page carries no figures at all
  • User, row and compute limits are not stated, so nothing about scale can be assessed before contacting sales
  • Access begins with a demo request or a trial rather than a self serve signup

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Dataiku

Free
  • Free EditionFree
    • Single user
    • Core features
  • EnterpriseFree
    • Full platform
    • Collaboration
    • MLOps

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.

Choose Dataiku if

  • You need visual data prep.
  • You want to start without paying.
  • You work on Linux, Mac, Windows, Web.
  • You also want automl.

Questions people ask

Is Amplitude or Dataiku better?
Neither clearly leads. Amplitude starts at Free and Dataiku at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Dataiku?
Amplitude starts at Free and Dataiku at Free.
Does Amplitude or Dataiku run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Dataiku runs on Linux, Mac, Windows, Web.
Can I use Amplitude for free?
Both have a free tier, so you can try either at no cost before committing.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Dataiku is typically brought in for.
What can Amplitude do that Dataiku cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Dataiku covers Visual data prep, AutoML, MLOps, Collaboration. Both handle Snowflake.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source

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