Softwr

Machine Learning · head to head

Alteryx vs Zoho Analytics

Alteryx logo

Alteryx

Machine Learning

Analytics automation platform

From
$250/month
Rated
-
Full reviewWebsite
Zoho Analytics logo

Zoho Analytics

Business Intelligence

Self-service BI and analytics platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Zoho Analytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Alteryx starter is $250 per user per month billed annually, and the Professional and Enterprise editions are quote-only; Zoho Analytics the free plan is limited to 2 users, 10,000 rows and 5 workspaces
  • They diverge on capability: Alteryx covers Data preparation, Zoho Analytics covers AI Assistant.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Alteryx and Zoho Analytics actually diverge.

Attributes where Alteryx and Zoho Analytics differ
AttributeAlteryxZoho Analytics
Starting price$250/monthFree
Free tierNoYes
PlatformsWindows, WebWeb, Mobile, Embedded
CategoryMachine LearningBusiness Intelligence
Founded19971996

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Alteryx

  • Data preparation
  • Data blending
  • Predictive analytics
  • Spatial analytics
  • Reporting
  • Python
  • R
  • Snowflake

Only in Zoho Analytics

  • AI Assistant
  • Drag-and-drop Reports
  • Auto-blending
  • Embedded Analytics
  • White-labeling
  • Zoho CRM
  • Salesforce
  • Google Analytics

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Alteryx

  • Data preparation and building AI-ready datasetsnot Zoho Analytics
  • Predictive analytics without writing codenot Zoho Analytics
  • Automating and orchestrating repeatable analytics workflowsnot Zoho Analytics
  • Enterprise reporting with governed, reusable logicnot Zoho Analytics
  • Connecting to Snowflake, Databricks and cloud warehouses alongside on-premises systemsnot Zoho Analytics

Zoho Analytics

  • Self-service dashboards and reports over business datanot Alteryx
  • Blending data from Zoho apps, databases and cloud services into one workspacenot Alteryx
  • Embedding white-labelled analytics inside another productnot Alteryx

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Alteryx

  • Starter is $250 per user per month billed annually, and the Professional and Enterprise editions are quote-only
  • Automation runs are metered, with 50 included on Starter and 15,000 on Professional, and more must be bought
  • Cost depends on three separate dimensions at once: edition, user role and automation capacity
  • Advanced analytics, governance and orchestration are withheld from the entry edition

Zoho Analytics

  • The free plan is limited to 2 users, 10,000 rows and 5 workspaces
  • Plans are sold with a minimum user count: Basic starts at 2 users, Standard at 5, Premium at 15 and Enterprise at 50
  • Row capacity is part of the plan, starting at 0.5 million rows on Basic, and additional rows are sold as add-ons
  • Viewer licences are sold in blocks of 25 minimum rather than one at a time
  • Data alerts are capped per plan at 10, 30 and 100 active alerts across the whole account
  • REST API usage is metered in API units per day, from 4,000 per day on the lowest paid tier, with extra units sold separately
  • Logo rebranding and hiding the Powered By Zoho Analytics message on embedded reports are not available on the lower plans
  • Activity logs and cluster analysis are excluded from the lower plans
  • The white label embedded analytics offering has no published price and requires contacting Zoho
  • Local taxes such as VAT and GST are charged on top of the listed prices

Pricing, plan by plan

Alteryx

$250/month
  • Starter Edition$250/month
    • 1-10 users
    • 50 automation runs included
    • Cloud only
  • Professional Edition$null/month
    • Basic and Full users
    • 15,000 automation runs included
    • Cloud and desktop deployment
  • Enterprise Edition$null/month
    • All user types
    • 15,000 automation runs included
    • All deployment options

Zoho Analytics

Free
  • FreeFree
    • 2 Users
    • Basic Features
    • 10K Rows
  • Basic$24/month
    • 2 Users
    • 500K Rows
    • Email Support

Which should you pick?

Choose Alteryx if

  • You need data preparation.
  • You work on Windows, Web.
  • You also want data blending.
Alteryx review

Choose Zoho Analytics if

  • You need ai assistant.
  • You want to start without paying.
  • You work on Web, Mobile, Embedded.
  • You also want drag-and-drop reports.
Zoho Analytics review

Questions people ask

Is Alteryx or Zoho Analytics better?
Neither clearly leads. Alteryx starts at $250/month and Zoho Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Alteryx or Zoho Analytics?
Zoho Analytics has a free tier; the other does not. Paid plans start at $250/month for Alteryx and Free for Zoho Analytics.
Does Alteryx or Zoho Analytics run on more platforms?
Alteryx runs on Windows, Web. Zoho Analytics runs on Web, Mobile, Embedded.
Can I use Zoho Analytics for free?
Yes. Zoho Analytics has a free tier, so you can try it without paying. Alteryx starts at $250/month.
What is Alteryx best used for?
Alteryx is most often used for data preparation and building ai-ready datasets, predictive analytics without writing code, automating and orchestrating repeatable analytics workflows, enterprise reporting with governed, reusable logic. Of those, data preparation and building ai-ready datasets and predictive analytics without writing code are not what Zoho Analytics is typically brought in for.
What can Alteryx do that Zoho Analytics cannot?
Alteryx covers Data preparation, Data blending, Predictive analytics, Spatial analytics. Zoho Analytics covers AI Assistant, Drag-and-drop Reports, Auto-blending, Embedded Analytics. Both handle Web support.

Answered from the vendors’ own pages

Alteryx: How much does Alteryx Starter cost?

Alteryx Starter Edition costs $250 USD per user per month when billed annually, for teams of 1-10 users.

Source
Zoho Analytics: Is there a free plan available?

Yes, Zoho Analytics offers a permanent free plan with 2 users, 10,000 rows, and 5 workspaces. A 15-day free trial is also available for paid plans, no credit card required.

Source
Alteryx: Is there a free trial for Alteryx?

Yes, Alteryx offers a 30-day free trial to evaluate the platform before committing to a paid plan.

Source
Zoho Analytics: Can I cancel my subscription at any time?

Yes, you can upgrade, downgrade, or cancel your subscription at any time. It operates as a month-to-month, pay-as-you-go service with full flexibility.

Source
Alteryx: What differentiates Alteryx Professional from Starter?

Professional Edition supports both Basic and Full user roles, includes 15,000 automation runs, offers cloud and desktop deployment, connects to 100+ data sources, and enables advanced data preparation and macros. Professional and Enterprise editions require contacting sales for pricing.

Source
Zoho Analytics: What is the difference between monthly and yearly billing?

Yearly billing provides a 20% discount compared to monthly rates. Both options are available for all subscription tiers.

Source
Zoho Analytics: How much do additional users and data rows cost beyond what is included in my plan?

Additional users, data rows, and viewers are available as paid add-ons. The page does not specify the exact per-unit cost for these add-ons.

Source
Zoho Analytics: How often can I refresh my data in each tier?

Basic allows 1 refresh per day, Standard and Premium allow 8 per day, and Enterprise allows 24 per day. Dedicated Compute offers custom refresh rates.

Source
Share

Related pages

More on Alteryx

More on Zoho Analytics

Keep looking

Other head to heads