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Marketing · head to head

Ahrefs vs Buzzsprout

Ahrefs logo

Ahrefs

Marketing

Backlink and keyword research platform run on its own web crawler, metered by credits since 2024

From
Free
Rated
-
Buzzsprout logo

Buzzsprout

Podcasting

Simple and powerful podcast hosting made easy

From
Free
Rated
-

The short version

  • Each has a real cost: Ahrefs the April 2024 move from unlimited usage to credits was a real downgrade for existing customers: Lite meters 1,000 credits per user per month and the data tools lock when they are gone, so heavy research on the entry plan now forces an upgrade to Standard at 249 USD.; Buzzsprout upload hours do not roll over monthly; overage fees apply at hourly rates
  • They diverge on capability: Ahrefs covers Site Explorer, Buzzsprout covers Audio optimization.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Ahrefs and Buzzsprout actually diverge.

Attributes where Ahrefs and Buzzsprout differ
AttributeAhrefsBuzzsprout
Pricing modelPer month by credits and usage limitssubscription
PlatformsWebWeb, Mobile
CategoryMarketingPodcasting
Founded20102009

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ahrefs

  • Site Explorer
  • Keywords Explorer
  • Site Audit
  • Rank Tracker
  • Content Explorer
  • Competitive analysis
  • Backlink checker
  • Keyword research

Only in Buzzsprout

  • Audio optimization
  • Automatic distribution
  • Episode transcription
  • Custom podcast website
  • Analytics dashboard
  • Magic Mastering
  • Apple Podcasts
  • Spotify

Both cover

  • WordPress
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Ahrefs

  • SEO researchnot Buzzsprout
  • Competitor analysisnot Buzzsprout
  • Content planningnot Buzzsprout
  • Backlink analysisnot Buzzsprout
  • Rank trackingnot Buzzsprout

Buzzsprout

  • Podcast hostingnot Ahrefs
  • Audio and video podcast distributionnot Ahrefs
  • Transcription and show notes generationnot Ahrefs
  • Podcast analytics and monetisationnot Ahrefs

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ahrefs

  • The April 2024 move from unlimited usage to credits was a real downgrade for existing customers: Lite meters 1,000 credits per user per month and the data tools lock when they are gone, so heavy research on the entry plan now forces an upgrade to Standard at 249 USD.
  • Pay-as-you-go credits are charged automatically once enabled, so a busy research month can produce an unbudgeted overage bill rather than a hard stop.
  • Every paid tier includes exactly one user, and additional seats cost 40, 60 or 80 USD a month by tier, so a three-person team on Standard pays 369 USD a month rather than 249.
  • Row caps bind before credit caps for many jobs: Lite returns at most 2,500 rows per report, which is not enough to export a mid-sized site backlink profile in one pass.
  • Ahrefs states plainly that it never runs discounts and offers no free trial of the paid plans, so evaluation means paying a full month or working from the ownership-verified free tier.
  • Rank Tracker updates weekly on every tier including Enterprise, so teams needing daily positions have to buy a separate tracker such as SE Ranking or Semrush.
  • A growing share of capability is sold as add-ons rather than included: Report Builder at 99 USD a month, Content Kit from 99 USD, Project Boost at 20 or 200 USD per project, and Brand Radar from 199 USD.

Buzzsprout

  • Upload hours do not roll over monthly; overage fees apply at hourly rates
  • Free tier limited to 2 hours monthly uploads
  • Video features only on paid tiers, minimum $25/month

Pricing, plan by plan

Ahrefs

Free
  • Ahrefs FreeFree
    • Limited Site Explorer and Site Audit for sites you verify ownership of
    • No access to competitor data
    • Where paid subscriptions land after cancellation
  • Starter$29/month
    • Search and competitor data with reduced row limits
    • No projects tier of the main plan ladder
    • Sits below Lite on the published pricing page
  • Lite$129/month
    • 1 user included, up to 2 more at 40 USD each per month
    • 1,000 credits per user per month, the only tier with a credit cap
    • 5 projects, 750 tracked keywords, 6 months of historical data
  • Standard$249/month
    • 1 user included, up to 5 more at 60 USD each per month
    • Unlimited report credits under fair use
    • 20 projects, 2,000 tracked keywords, 2 years of historical data

Buzzsprout

Free
  • FreeFree
    • 2 hours monthly uploads
    • 90-day episode hosting
    • No video distribution
  • Audio Podcast$15/month
    • 72 hours annual uploads
    • Unlimited episodes
    • Single podcast
  • Audio + Video$25/month
    • 72 hours annual uploads
    • Video publishing to Apple Podcasts, Spotify, YouTube
    • 1080p video quality
  • Multi-Podcast$30/month
    • 180 hours annual uploads
    • 5-10 podcasts
    • Audio, video, or mixed media

Which should you pick?

Choose Ahrefs if

  • You need site explorer.
  • You want to start without paying.
  • You also want keywords explorer.

Choose Buzzsprout if

  • You need audio optimization.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want automatic distribution.

Questions people ask

Is Ahrefs or Buzzsprout better?
Neither clearly leads. Ahrefs starts at Free and Buzzsprout at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ahrefs or Buzzsprout?
Ahrefs starts at Free and Buzzsprout at Free.
Does Ahrefs or Buzzsprout run on more platforms?
Ahrefs runs on Web. Buzzsprout runs on Web, Mobile.
Can I use Ahrefs for free?
Both have a free tier, so you can try either at no cost before committing.
What is Ahrefs best used for?
Ahrefs is most often used for seo research, competitor analysis, content planning, backlink analysis. Of those, seo research and competitor analysis are not what Buzzsprout is typically brought in for.
What can Ahrefs do that Buzzsprout cannot?
Ahrefs covers Site Explorer, Keywords Explorer, Site Audit, Rank Tracker. Buzzsprout covers Audio optimization, Automatic distribution, Episode transcription, Custom podcast website. Both handle WordPress, Web support.

Answered from the vendors’ own pages

Ahrefs: How much does Ahrefs cost?

Starter is 29 USD a month, Lite 129, Standard 249, Advanced 449 and Enterprise 1,499 with an annual commitment. Paying annually saves up to 17 percent, which Ahrefs describes as two months free, and it is arranged through support rather than on the site.

Buzzsprout: Does Buzzsprout offer a free tier?

Yes, Buzzsprout's free plan includes 2 hours of monthly uploads with 90-day episode hosting. Video distribution and advanced features require a paid subscription starting at $15/month.

Source
Ahrefs: What are Ahrefs credits and when did they start?

Ahrefs replaced unlimited report usage with credits in April 2024. It meters report credits, crawl credits and API units. Lite includes 1,000 credits per user per month; Standard and above are unlimited under a fair use policy. Purchased pay-as-you-go credits last three billing months.

Buzzsprout: What happens if I exceed my monthly upload limit?

Upload hours do not roll over each month. If you exceed your plan's upload allocation, overage fees apply at hourly rates.

Source
Ahrefs: Is Ahrefs or Moz better?

Ahrefs has the deeper and fresher link index and stronger competitive research, and it is the default for link work. Moz is cheaper at entry, owns Domain Authority as a reportable metric, and has a real local listings product. If you report DA to clients or manage multi-location listings, Moz earns its place; otherwise Ahrefs wins on data.

Buzzsprout: How many podcasts can I host on different plans?

The Free and Audio Podcast plans support a single podcast. The Multi-Podcast plan at $30/month supports 5-10 podcasts depending on configuration.

Source
Ahrefs: Is there a free version or a trial?

There is Ahrefs Free, limited to Site Explorer and Site Audit on sites you verify you own, so it gives you no competitor data. Ahrefs states it never runs discounts and does not offer a trial of the paid plans.

Buzzsprout: Is video publishing included on all paid plans?

No. Video publishing to Apple Podcasts, Spotify, and YouTube (1080p) requires the Audio + Video plan at $25/month or higher.

Source
Ahrefs: How many users are included?

One, on every paid tier up to Advanced. Extra seats cost 40 USD a month on Lite, 60 on Standard, 80 on Advanced and 100 on Enterprise, and unpaid additional users are billed automatically as pay-as-you-go.

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