Software · head to head
Affinity vs Cockroach Labs

Affinity
Software
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -
The short version
- Only Cockroach Labs has a free tier, so it costs nothing to try first.
- Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Cockroach Labs basic and Standard tiers limited to AWS and GCP (select regions only)
- They diverge on capability: Affinity covers Contact management, Cockroach Labs covers Distributed SQL.
Where they differ
Only the attributes on which Affinity and Cockroach Labs actually diverge.
| Attribute | Affinity | Cockroach Labs |
|---|---|---|
| Starting price | $49/month | Free |
| Pricing model | subscription | freemium |
| Free tier | No | Yes |
| Platforms | Web | AWS, GCP, Azure |
| Founded | 2013 | 2015 |
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Contact management
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Gmail
- Outlook
Only in Cockroach Labs
- Distributed SQL
- Automatic Sharding
- Multi-region Replication
- Geo-partitioning
- ACID Transactions
- Horizontal Scaling
- Survivability
- PostgreSQL Compatibility
Both cover
- SOC2
- Cloud deployment
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Cockroach Labs
- Automatic capture of email and meeting activity into relationship recordsnot Cockroach Labs
- Finding warm introductions through existing relationship networksnot Cockroach Labs
- Investor relations and fundraising trackingnot Cockroach Labs
- Portfolio company support and reportingnot Cockroach Labs
Cockroach Labs
- Distributed SQL database for scalable applicationsnot Affinity
- Multi-region deployment and failovernot Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Cockroach Labs
- Basic and Standard tiers limited to AWS and GCP (select regions only)
- Azure support restricted to Advanced tier only
- Basic tier limited to 50 million RUs and 10 GiB storage per month
- Advanced tier starts at $0.60/hour for 4 vCPUs minimum
- 3 TiB maximum storage on Basic and Standard tiers, 10 TiB per node on Advanced
Pricing, plan by plan
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Cockroach Labs
FreeNo published plan breakdown. See the Cockroach Labs review.
Which should you pick?
Choose Cockroach Labs if
- You need distributed sql.
- You want to start without paying.
- You work on AWS, GCP, Azure.
- You also want automatic sharding.
Questions people ask
- Is Affinity or Cockroach Labs better?
- Neither clearly leads. Affinity starts at $49/month and Cockroach Labs at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Cockroach Labs?
- Cockroach Labs has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Cockroach Labs.
- Does Affinity or Cockroach Labs run on more platforms?
- Affinity runs on Web. Cockroach Labs runs on AWS, GCP, Azure.
- Can I use Cockroach Labs for free?
- Yes. Cockroach Labs has a free tier, so you can try it without paying. Affinity starts at $49/month.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Cockroach Labs is typically brought in for.
- What can Affinity do that Cockroach Labs cannot?
- Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Cockroach Labs covers Distributed SQL, Automatic Sharding, Multi-region Replication, Geo-partitioning. Both handle SOC2, Cloud deployment.
Related pages
More on Cockroach Labs
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