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Marketing · head to head

Adverity vs Cision

Adverity logo

Adverity

Marketing

Marketing intelligence platform for data-driven organizations

From
$999/month
Rated
-
Full reviewWebsite
Cision logo

Cision

News

The complete PR and earned media platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Adverity no published pricing and no tiers; every quote is bespoke, which the vendor states plainly; Cision no transparent pricing published for media monitoring and PR tools
  • They diverge on capability: Adverity covers Data aggregation, Cision covers Media monitoring.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Adverity and Cision actually diverge.

Attributes where Adverity and Cision differ
AttributeAdverityCision
Starting price$999/monthOn request
PlatformsWeb, Api, MobileWeb, Ios, Android
CategoryMarketingNews
Founded20141867

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adverity

  • Data aggregation
  • Custom dashboards
  • Advanced analytics
  • Predictive insights
  • Automated alerts
  • Report scheduling
  • Data quality rules
  • Attribution modeling

Only in Cision

  • Media monitoring
  • PR Newswire distribution
  • Media database
  • Analytics & reporting
  • Influencer identification
  • Slack
  • Microsoft 365
  • Web support

Both cover

  • Google Analytics
  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Adverity

  • Consolidating marketing data from many advertising platformsnot Cision
  • Transforming and harmonising campaign data across sourcesnot Cision
  • Monitoring data quality before it reaches reportingnot Cision
  • Feeding a BI tool or warehouse with marketing datanot Cision

Cision

  • Press release distributionnot Adverity
  • Media monitoringnot Adverity
  • PR measurementnot Adverity
  • Media outreachnot Adverity
  • Crisis communicationsnot Adverity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adverity

  • No published pricing and no tiers; every quote is bespoke, which the vendor states plainly
  • An ETL and data layer rather than a reporting tool, so it needs a BI destination alongside it

Cision

  • No transparent pricing published for media monitoring and PR tools

Pricing, plan by plan

Adverity

$999/month
  • Starter$999/month
    • Up to 10 data sources
    • Custom dashboards
    • Basic integrations
  • Professional$2499/month
    • Unlimited data sources
    • Advanced analytics
    • Premium integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated team
    • Advanced security

Cision

On request
  • Cision Communications CloudFree
    • Media monitoring
    • Media database
    • PR analytics
  • EnterpriseFree
    • Full platform access
    • PR Newswire distribution
    • Custom integrations

Which should you pick?

Choose Adverity if

  • You need data aggregation.
  • You work on Web, Api, Mobile.
  • You also want custom dashboards.
Adverity review

Choose Cision if

  • You need media monitoring.
  • You work on Web, Ios, Android.
  • You also want pr newswire distribution.
Cision review

Questions people ask

Is Adverity or Cision better?
Neither clearly leads. Adverity starts at $999/month and Cision at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adverity or Cision?
Adverity starts at $999/month and Cision at On request.
Does Adverity or Cision run on more platforms?
Adverity runs on Web, Api, Mobile. Cision runs on Web, Ios, Android.
What is Adverity best used for?
Adverity is most often used for consolidating marketing data from many advertising platforms, transforming and harmonising campaign data across sources, monitoring data quality before it reaches reporting, feeding a bi tool or warehouse with marketing data. Of those, consolidating marketing data from many advertising platforms and transforming and harmonising campaign data across sources are not what Cision is typically brought in for.
What can Adverity do that Cision cannot?
Adverity covers Data aggregation, Custom dashboards, Advanced analytics, Predictive insights. Cision covers Media monitoring, PR Newswire distribution, Media database, Analytics & reporting. Both handle Google Analytics, Salesforce.

Answered from the vendors’ own pages

Adverity: Does Adverity offer transparent published pricing?

No. Adverity does not publish fixed pricing plans. Instead, each customer receives a custom quote tailored to their specific needs and requirements, as stated on their pricing page.

Source
Cision: How much does Cision cost?

Cision does not publish standard pricing on its website. The company offers media monitoring, journalist outreach, and social listening tools through CisionOne platform with pricing based on media monitoring scope, number of keywords, and service level. Contact sales for quotes.

Source
Adverity: How is Adverity pricing determined?

Adverity pricing is based on individual customer requirements. Interested buyers must complete a form and contact the sales team to receive a customized quote, making it quote-only with no published rate card.

Source
Cision: What services does Cision offer?

Cision offers media monitoring, instant insights and reporting, journalist outreach, social listening and management, professional services, and CisionOne AI. All services are part of the CisionOne unified platform.

Source
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