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Software · head to head

Adobe Analytics vs Loom

Adobe Analytics logo

Adobe Analytics

Software

Enterprise-class data analytics

From
$5000/month
Rated
-
Loom logo

Loom

Software

Record instantly, share anywhere

From
Free
Rated
-

The short version

  • Only Loom has a free tier, so it costs nothing to try first.
  • Each has a real cost: Adobe Analytics every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published; Loom free tier capped at 25 total videos with 5-minute maximum recording length per video
  • They diverge on capability: Adobe Analytics covers Real-time reporting, Loom covers Screen & camera recording.

Where they differ

Only the attributes on which Adobe Analytics and Loom actually diverge.

Attributes where Adobe Analytics and Loom differ
AttributeAdobe AnalyticsLoom
Starting price$5000/monthFree
Pricing modelquotefreemium
Free tierNoYes
PlatformsWeb, Mobile, ApiWeb
Founded19822015

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adobe Analytics

  • Real-time reporting
  • Advanced segmentation
  • Attribution modeling
  • Predictive analytics
  • Customer journey mapping
  • Experience Cloud
  • Audience Manager
  • Target

Only in Loom

  • Screen & camera recording
  • Instant sharing
  • Video editing
  • Viewer analytics
  • Comments & reactions
  • Transcription
  • Custom CTAs
  • Drawing tools

Both cover

  • SOC2

What people use each for

The jobs each tool is most often brought in to do.

Adobe Analytics

  • Advanced analyticsnot Loom
  • Marketing optimizationnot Loom
  • Customer insightsnot Loom

Loom

  • Asynchronous video communication and screen recordingnot Adobe Analytics
  • Product demonstrations and tutorialsnot Adobe Analytics
  • Meeting transcription and documentationnot Adobe Analytics
  • Team communication and knowledge sharingnot Adobe Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adobe Analytics

  • Every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published

Loom

  • Free tier capped at 25 total videos with 5-minute maximum recording length per video
  • Free tier limited to 50 workspace members
  • AI features (auto-meeting recaps, auto-notes, auto-editing) only available on paid Business+AI and Enterprise tiers
  • Video branding (Loom logo) appears on free and Business plan videos; only removed on Business+AI tier

Pricing, plan by plan

Adobe Analytics

$5000/month
  • Adobe Analytics$5000/month
    • Real-time analytics
    • Advanced attribution
    • Predictive analytics

Loom

Free

No published plan breakdown. See the Loom review.

Which should you pick?

Choose Adobe Analytics if

  • You need real-time reporting.
  • You work on Web, Mobile, Api.
  • You also want advanced segmentation.

Choose Loom if

  • You need screen & camera recording.
  • You want to start without paying.
  • You also want instant sharing.

Questions people ask

Is Adobe Analytics or Loom better?
Neither clearly leads. Adobe Analytics starts at $5000/month and Loom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adobe Analytics or Loom?
Loom has a free tier; the other does not. Paid plans start at $5000/month for Adobe Analytics and Free for Loom.
Does Adobe Analytics or Loom run on more platforms?
Adobe Analytics runs on Web, Mobile, Api. Loom runs on Web.
Can I use Loom for free?
Yes. Loom has a free tier, so you can try it without paying. Adobe Analytics starts at $5000/month.
What is Adobe Analytics best used for?
Adobe Analytics is most often used for advanced analytics, marketing optimization, customer insights. Of those, advanced analytics and marketing optimization are not what Loom is typically brought in for.
What can Adobe Analytics do that Loom cannot?
Adobe Analytics covers Real-time reporting, Advanced segmentation, Attribution modeling, Predictive analytics. Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Both handle SOC2.

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