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Browser Extensions · head to head

AdBlock Plus vs Enpass

AdBlock Plus logo

AdBlock Plus

Browser Extensions

The world's most popular ad blocker

From
Free
Rated
-
Full reviewWebsite
Enpass logo

Enpass

Cybersecurity

Offline-first password manager that stores your vault locally instead of the cloud

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AdBlock Plus acceptable Ads allowlist model generates controversy over ad filtering conflicts of interest; Enpass no built-in cloud sync of its own, so users must configure a third-party storage provider for multi-device sync.
  • They diverge on capability: AdBlock Plus covers Ad blocking, Enpass covers Offline vaults.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which AdBlock Plus and Enpass actually diverge.

Attributes where AdBlock Plus and Enpass differ
AttributeAdBlock PlusEnpass
Pricing modelfreefreemium
PlatformsChrome, Edge, Firefox, Opera, Safari, Yandex Browserweb, ios, android, windows, mac, linux
CategoryBrowser ExtensionsCybersecurity
Founded2006Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AdBlock Plus

  • Ad blocking
  • Acceptable Ads
  • Custom filters
  • Social media blocking
  • Chrome support
  • Firefox support
  • Edge support
  • Safari support

Only in Enpass

  • Offline vaults
  • Bring-your-own-cloud sync
  • Autofill and password generator
  • Password audit
  • Business admin console
  • Cross-platform apps

What people use each for

The jobs each tool is most often brought in to do.

AdBlock Plus

  • Ad blocking for display ads, video advertisements including YouTube pre-roll/mid-roll/post-roll, pop-ups, flashing banners, and overlay adsnot Enpass
  • Performance enhancement by eliminating ad content to accelerate page load times and reduce data and battery consumption on mobile devicesnot Enpass
  • Security and privacy protection by blocking malware-infected ads (malvertising), preventing tracking by companies monitoring user behavior, and stopping access to malware-distributing sitesnot Enpass
  • Supports web browsers including Chrome, Firefox, Edge, Opera, and Safari, as well as iOS Safari and Android devicesnot Enpass

Enpass

  • Storing passwords without trusting a vendor's cloudnot AdBlock Plus
  • Syncing a vault via personal cloud storagenot AdBlock Plus
  • Managing a household's shared loginsnot AdBlock Plus
  • Provisioning team vaults with SSO-adjacent admin controlsnot AdBlock Plus

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AdBlock Plus

  • Acceptable Ads allowlist model generates controversy over ad filtering conflicts of interest
  • Smaller feature set compared to open-source alternatives like uBlock Origin
  • Less customization and dynamic filtering compared to uBlock Origin
  • Mobile version less comprehensive than desktop extension
  • Chrome version increasingly limited due to Manifest V3 migration

Enpass

  • No built-in cloud sync of its own, so users must configure a third-party storage provider for multi-device sync.
  • Mobile Lite tier caps vaults at 25 items, pushing active mobile users toward a paid plan quickly.
  • Lacks dark web monitoring and breach alerting found in some competing password managers.
  • Team/business plan lacks a native SSO login option comparable to enterprise-grade competitors.

Pricing, plan by plan

AdBlock Plus

Free
  • FreeFree
    • Ad blocking
    • Acceptable Ads option
    • Custom filters

Enpass

Free
  • LiteFree
    • Up to 25 items on mobile
    • Unlimited items on desktop trial
    • No cloud sync
  • Individual$1.99/month
    • Unlimited items
    • Cloud sync via own storage provider
    • Unlimited devices
  • Family$2.99/month
    • Up to 6 members
    • Shared vaults
    • Unlimited devices per member
  • Business$1.99/month
    • Per-user pricing billed yearly
    • Admin console
    • Microsoft 365 / Google Workspace integration

Which should you pick?

Choose AdBlock Plus if

  • You need ad blocking.
  • You want to start without paying.
  • You work on Chrome, Edge, Firefox, Opera, Safari, Yandex Browser.
  • You also want acceptable ads.
AdBlock Plus review

Choose Enpass if

  • You need offline vaults.
  • You want to start without paying.
  • You work on web, ios, android, windows, mac, linux.
  • You also want bring-your-own-cloud sync.
Enpass review

Questions people ask

Is AdBlock Plus or Enpass better?
Neither clearly leads. AdBlock Plus starts at Free and Enpass at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AdBlock Plus or Enpass?
AdBlock Plus starts at Free and Enpass at Free.
Does AdBlock Plus or Enpass run on more platforms?
AdBlock Plus runs on Chrome, Edge, Firefox, Opera, Safari, Yandex Browser. Enpass runs on web, ios, android, windows, mac, linux.
Can I use AdBlock Plus for free?
Both have a free tier, so you can try either at no cost before committing.
What is AdBlock Plus best used for?
AdBlock Plus is most often used for ad blocking for display ads, video advertisements including youtube pre-roll/mid-roll/post-roll, pop-ups, flashing banners, and overlay ads, performance enhancement by eliminating ad content to accelerate page load times and reduce data and battery consumption on mobile devices, security and privacy protection by blocking malware-infected ads (malvertising), preventing tracking by companies monitoring user behavior, and stopping access to malware-distributing sites, supports web browsers including chrome, firefox, edge, opera, and safari, as well as ios safari and android devices. Of those, ad blocking for display ads, video advertisements including youtube pre-roll/mid-roll/post-roll, pop-ups, flashing banners, and overlay ads and performance enhancement by eliminating ad content to accelerate page load times and reduce data and battery consumption on mobile devices are not what Enpass is typically brought in for.
What can AdBlock Plus do that Enpass cannot?
AdBlock Plus covers Ad blocking, Acceptable Ads, Custom filters, Social media blocking. Enpass covers Offline vaults, Bring-your-own-cloud sync, Autofill and password generator, Password audit.

Answered from the vendors’ own pages

AdBlock Plus: What does Adblock Plus block?

Adblock Plus blocks banner ads, pre-roll and mid-roll video ads on YouTube, pop-ups, sidebar ads, and most standard display formats. With Acceptable Ads disabled and EasyPrivacy enabled, it achieved a 100/100 score on AdBlock Tester in April 2026.

Source
AdBlock Plus: What browsers does Adblock Plus support?

Adblock Plus is available for Chrome, Edge, Firefox, Opera, Safari, and Yandex Browser.

Source
AdBlock Plus: Is there a premium version of Adblock Plus?

Yes. Adblock Plus Premium costs $40 annually or $4 per month and allows users to block cookie consent pop-ups, while the free version includes core ad blocking.

Source
AdBlock Plus: What is Acceptable Ads?

Acceptable Ads is an opt-in setting that allows advertising Adblock Plus deems unobtrusive to display on websites; it is disabled by default but can be toggled in Settings.

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