Marketing · pricing
Mailgun pricing
Mailgun publishes 5 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 29 August 2026, Mailgun pricing is free across 5 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- Free
- Model
- Subscription
- Tiers
- 5
- Free tier
- Yes
Mailgun plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Free | Free | 5 | Entry tier |
| Basic | $15/monthly | 5 | +$15/monthly, 3 more features |
| Foundation | $35/monthly | 4 | +$20/monthly, 4 more features |
| Scale | $90/monthly | 6 | +$55/monthly, 6 more features |
| Enterprise | On request | 3 | Priced on request |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Free
FreeThe entry tier. It covers 100 emails per day, basic apis, smtp relay, 1 custom domain, 1 day log retention.
Basic
$15/monthlyOver Free, this tier adds:
- 10,000 emails per month
- No daily limits
- Monthly overage options
Foundation
$35/monthlyOver Basic, this tier adds:
- 50,000 emails per month
- 1,000 custom domains
- Email template builder
- 5 days log retention
Scale
$90/monthlyOver Foundation, this tier adds:
- 100,000 emails per month
- SAML SSO
- 5,000 email validations
- Dedicated IP pools
- 30 days log retention
- Phone and chat support
Enterprise
On requestOver Scale, this tier adds:
- Custom email volume
- Scale plan features plus custom solutions
- Deliverability services
Where Mailgun stops being free
Free, Free
- 100 emails per day
- Basic APIs
- SMTP relay
- 1 custom domain
- 1 day log retention
Basic, $15/monthly
The first thing you pay for:
- 10,000 emails per month
- No daily limits
- Monthly overage options
How that compares in Marketing
Too few marketing tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Mailgun (this page) | Free | subscription | - | |
| Zoho Marketing Automation | $19/month | Per month by contact count | - | vs Mailgun |
| Onclusive | On request | quote | - | vs Mailgun |
| Roxhill | On request | quote | - | vs Mailgun |
| Bloomreach | On request | quote | - | vs Mailgun |
| Invoca | On request | quote | - | vs Mailgun |
| Insider | On request | quote | - | vs Mailgun |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Mailgun badges page.
Before you pay for Mailgun
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 5 tiers between Free and On request, with the jump itemised above. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.
Mailgun runs on not recorded. The full record is on the Mailgun review, and the rest of the category is under best marketing tools.
Mailgun pricing questions
- How much does Mailgun cost?
- Mailgun publishes 5 tiers, from Free for Free up to On request for Enterprise. The entry tier costs nothing.
- Does Mailgun have a free plan?
- Yes. The Free tier costs nothing and covers 100 emails per day, basic apis, smtp relay. Paying starts at $15/monthly for Basic.
- What is the difference between Free and Basic on Mailgun?
- Basic costs $15/monthly against Free, and adds 10,000 emails per month, no daily limits, monthly overage options.
- Is the Enterprise plan on Mailgun worth it?
- That depends entirely on whether you need what it adds, which on the published record is custom email volume, scale plan features plus custom solutions, deliverability services. It costs On request against $15/monthly for Basic. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
- What am I actually paying for with Mailgun?
- The record we hold does not itemise what each tier includes beyond the plan names and prices. The Mailgun review carries whatever feature detail is available.
- Does Mailgun charge per user?
- The record carries a price and a billing period for each of its 5 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Mailgun prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Mailgun against before paying?
- The closest marketing tools in this directory are Zoho Marketing Automation, Onclusive, Roxhill, Bloomreach. Each has a side-by-side comparison with Mailgun covering price, platforms and features.