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Beauty · head to head

SalonTarget vs Zolmi

SalonTarget logo

SalonTarget

Beauty

Data-driven salon growth platform

From
$99/month
Rated
-
Full reviewWebsite
Zolmi logo

Zolmi

Beauty

Cloud salon booking and management software with two flat plans

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Zolmi has a free tier, so it costs nothing to try first.
  • Each has a real cost: SalonTarget no pricing information available on website, requires contacting sales; Zolmi additional staff members cost $3 to $5 each per month depending on plan, on top of the base $20 or $30 monthly fee, as of August 2026
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which SalonTarget and Zolmi actually diverge.

Attributes where SalonTarget and Zolmi differ
AttributeSalonTargetZolmi
Starting price$99/monthFree
Free tierNoYes
Founded2016Unknown

Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated), category (Beauty).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in SalonTarget

  • Client retention alerts
  • Automated marketing
  • Data analytics
  • At-risk client identification
  • Email campaigns
  • SMS marketing
  • Performance tracking
  • Revenue forecasting

Only in Zolmi

Nothing recorded that SalonTarget does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

SalonTarget

  • Appointment scheduling and online booking for salonsnot Zolmi
  • Point of sale with integrated paymentsnot Zolmi
  • Inventory tracking for retail and back barnot Zolmi
  • Booth renter managementnot Zolmi
  • Client marketing and rebooking remindersnot Zolmi

Zolmi

  • Managing hair salons with online booking and appointment remindersnot SalonTarget
  • Operating nail salons with staff scheduling and client managementnot SalonTarget
  • Running spa and medi-spa businesses with service inventorynot SalonTarget
  • Managing massage therapy practices with client records and billingnot SalonTarget
  • Operating tattoo shops with appointment management and product trackingnot SalonTarget

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

SalonTarget

  • No pricing information available on website, requires contacting sales
  • Trial limited duration, exact terms unclear

Zolmi

  • Additional staff members cost $3 to $5 each per month depending on plan, on top of the base $20 or $30 monthly fee, as of August 2026
  • Stock management, reporting and the website builder are locked to the PRO plan at $30 per month, as of August 2026

Pricing, plan by plan

SalonTarget

$99/month
  • Growth$99/month
    • Client retention alerts
    • Automated campaigns
    • Basic analytics
  • Enterprise$199/month
    • All Growth features
    • Advanced analytics
    • Multi-location support

Zolmi

Free
  • FreeFree
    • Basic salon management
  • START$20/month
    • Online calendar
    • Appointment reminders
    • Online booking
  • PRO$30/month
    • All START features plus
    • Business reporting
    • Stock management

Which should you pick?

Choose SalonTarget if

  • You need client retention alerts.
  • You also want automated marketing.
SalonTarget review

Choose Zolmi if

  • You want to start without paying.
Zolmi review

Questions people ask

Is SalonTarget or Zolmi better?
Neither clearly leads. SalonTarget starts at $99/month and Zolmi at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, SalonTarget or Zolmi?
Zolmi has a free tier; the other does not. Paid plans start at $99/month for SalonTarget and Free for Zolmi.
Does SalonTarget or Zolmi run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Zolmi for free?
Yes. Zolmi has a free tier, so you can try it without paying. SalonTarget starts at $99/month.
What is SalonTarget best used for?
SalonTarget is most often used for appointment scheduling and online booking for salons, point of sale with integrated payments, inventory tracking for retail and back bar, booth renter management. Of those, appointment scheduling and online booking for salons and point of sale with integrated payments are not what Zolmi is typically brought in for.
What can SalonTarget do that Zolmi cannot?
SalonTarget covers Client retention alerts, Automated marketing, Data analytics, At-risk client identification.

Answered from the vendors’ own pages

SalonTarget: How much does SalonTarget cost?

SalonTarget does not publish pricing information on its website. Contact the sales team at (844) 440-6151 or email [email protected] to request pricing details and discuss your salon's specific needs.

Source
Zolmi: Can I cancel Zolmi anytime or am I locked into a contract?

You can downgrade and cancel Zolmi plans at any time with no setup costs or contract required. Annual billing saves up to 30% compared to monthly.

Source
SalonTarget: Does SalonTarget offer a free trial?

Yes, SalonTarget offers a free trial option. Start a free trial or contact sales at (844) 440-6151 to discuss trial terms and pricing with the sales team.

Source
Zolmi: Does Zolmi require a credit card to start the free plan?

No, Zolmi's free tier is available with no credit card required. You can upgrade to paid plans whenever you need advanced features.

Source
SalonTarget: How can I get a SalonTarget demo?

Click the 'Get Started Now' link on the SalonTarget homepage to access a demo, or contact the sales team at (844) 440-6151 or [email protected] to schedule a personalized demo.

Source
Zolmi: How is customer support handled for Zolmi?

Zolmi offers customer support available 7 days a week. Your data is automatically backed up via Dropbox or Google Drive.

Source
SalonTarget: What factors affect SalonTarget pricing?

SalonTarget pricing likely varies based on salon size, features needed, and location, but specific details are not available online. Contact sales to discuss your requirements and receive a custom pricing quote.

Source
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