Marketing · head to head
Postscript vs Shopify Collabs

Postscript
Marketing
SMS marketing built for Shopify merchants, with carrier fees billed on top of message rates
- From
- $49/month
- Rated
- -

Shopify Collabs
Influencer Marketing
Connect with creators to grow your Shopify store
- From
- Free
- Rated
- -
The short version
- Only Shopify Collabs has a free tier, so it costs nothing to try first.
- Each has a real cost: Postscript carrier pass-through fees are billed on top of the per-message rate, roughly $0.00418 per SMS and $0.00841 per MMS in the United States, and are routinely missing from the cost comparisons buyers build.; Shopify Collabs a 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
- They diverge on capability: Postscript covers Shopify segmentation, Shopify Collabs covers Creator marketplace.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Postscript and Shopify Collabs actually diverge.
| Attribute | Postscript | Shopify Collabs |
|---|---|---|
| Starting price | $49/month | Free |
| Pricing model | Per month plus per message sent | freemium |
| Free tier | No | Yes |
| Platforms | Web, iOS | Web |
| Category | Marketing | Influencer Marketing |
| Founded | Unknown | 2021 |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Postscript
- Shopify segmentation
- Automated flows
- Subscriber acquisition
- Two-way conversations
- MMS campaigns
- Revenue attribution
- Headless SDK
- Usage-based tiers
Only in Shopify Collabs
- Creator marketplace
- Affiliate management
- Gift tracking
- Commission payments
- Performance analytics
- Application management
- Direct messaging
- Shopify integration
What people use each for
The jobs each tool is most often brought in to do.
Postscript
- A Shopify direct-to-consumer brand that wants abandoned cart recovery by text rather than another email in an ignored inboxnot Shopify Collabs
- A brand running a product drop where a timed broadcast to an opted-in list is the whole launch mechanismnot Shopify Collabs
- A merchant segmenting by past purchase and variant to send replenishment reminders at the right intervalnot Shopify Collabs
- A store on headless Shopify or a custom stack that still wants SMS built on order data through the SDKnot Shopify Collabs
Shopify Collabs
- Recruiting affiliates and creators for a Shopify storenot Postscript
- Issuing creator discount codes and affiliate linksnot Postscript
- Paying creator commissions automatically through the Shopify billnot Postscript
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Postscript
- Carrier pass-through fees are billed on top of the per-message rate, roughly $0.00418 per SMS and $0.00841 per MMS in the United States, and are routinely missing from the cost comparisons buyers build.
- The cheapest per-message rates require the $500 a month plan, so a small sender pays more than double the headline low rate per text.
- The $0 Starter plan carries a $49 minimum monthly spend, so it is not a free tier and quiet months still generate a bill.
- US SMS marketing carries real legal exposure under consent, quiet hours and carrier registration rules, and the compliance obligation sits with the merchant, not the platform.
- It is SMS and MMS only, so email, push and on-site messaging live in a separate tool and audience suppression between the two has to be managed across systems.
Shopify Collabs
- A 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
- Requires a Shopify store, so it is unusable by brands not selling on Shopify
- Commissions are handled in USD and merchants billed in another currency pay local conversion fees
- Creators who do not submit a W9 have their annual payouts capped at $599.99 USD
- Collabs is not accepting new creator signups, so brands can only work with creators already on the platform or invited directly
Pricing, plan by plan
Postscript
$49/month- Starter$49/month
- $0 base fee but a $49 minimum monthly spend
- SMS at $0.015 and MMS at $0.045 per message
- Campaigns, automations, acquisition tools and analytics
- Growth$100/month
- Lower per-message rates than Starter
- Full campaign and automation feature set
- No contract required
- Professional$500/month
- Rates falling towards $0.007 SMS and $0.024 MMS
- Suited to high-volume senders
- Upgrade or downgrade at any time
- Enterprise$undefined/month
- Custom pricing on a contract
- Negotiated message rates and support terms
Shopify Collabs
Free- FreeFree
- Creator discovery
- Gift tracking
- Basic affiliate links
- Pro$99/month
- Advanced search
- Commission management
- Bulk messaging
Which should you pick?
Choose Postscript if
- You need shopify segmentation.
- You work on Web, iOS.
- You also want automated flows.
Choose Shopify Collabs if
- You need creator marketplace.
- You want to start without paying.
- You also want affiliate management.
Questions people ask
- Is Postscript or Shopify Collabs better?
- Neither clearly leads. Postscript starts at $49/month and Shopify Collabs at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Postscript or Shopify Collabs?
- Shopify Collabs has a free tier; the other does not. Paid plans start at $49/month for Postscript and Free for Shopify Collabs.
- Does Postscript or Shopify Collabs run on more platforms?
- Postscript runs on Web, iOS. Shopify Collabs runs on Web.
- Can I use Shopify Collabs for free?
- Yes. Shopify Collabs has a free tier, so you can try it without paying. Postscript starts at $49/month.
- What is Postscript best used for?
- Postscript is most often used for a shopify direct-to-consumer brand that wants abandoned cart recovery by text rather than another email in an ignored inbox, a brand running a product drop where a timed broadcast to an opted-in list is the whole launch mechanism, a merchant segmenting by past purchase and variant to send replenishment reminders at the right interval, a store on headless shopify or a custom stack that still wants sms built on order data through the sdk. Of those, a shopify direct-to-consumer brand that wants abandoned cart recovery by text rather than another email in an ignored inbox and a brand running a product drop where a timed broadcast to an opted-in list is the whole launch mechanism are not what Shopify Collabs is typically brought in for.
- What can Postscript do that Shopify Collabs cannot?
- Postscript covers Shopify segmentation, Automated flows, Subscriber acquisition, Two-way conversations. Shopify Collabs covers Creator marketplace, Affiliate management, Gift tracking, Commission payments.
Answered from the vendors’ own pages
Postscript: Is Postscript only for Shopify?
It is built for Shopify and that is where its segmentation advantage lies, but headless and non-Shopify stores are supported through an SDK with more setup work.
Shopify Collabs: Where can I find Shopify Collabs pricing?
Shopify Collabs pricing is not displayed on the public landing page. Pricing information may be available after logging into the platform at collabs.shopify.com or by contacting Shopify support.
SourcePostscript: What is the real cost per text?
The plan rate plus carrier fees. On Starter that is about $0.015 plus roughly $0.00418 in US carrier fees per SMS, so budget close to two cents a message before discounts.
Postscript: Is the Starter plan free?
No. The base fee is $0 but there is a $49 minimum monthly spend, so it functions as a $49 floor.
Postscript: Do I need a contract?
No. Contracts are offered but not required, and plans can be moved up or down at any time under usage-based billing.
Related pages
More on Shopify Collabs
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