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Translation · head to head

Gengo vs Localazy

Gengo logo

Gengo

Translation

Human translation marketplace and API, priced per word from $0.06, owned by Lionbridge since 2019

From
On request
Rated
-
Full reviewWebsite
Localazy logo

Localazy

Translation

Localisation platform priced per source string, where adding target languages costs nothing extra

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Localazy has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gengo it is not a fit for specialised legal, medical or literary translation, since the crowdsourced model is built for higher-volume, lower-complexity content.; Localazy the price ladder is stepped rather than continuous, so a project that grows from 2,500 to 2,600 source keys jumps a whole bracket rather than paying slightly more.
  • They diverge on capability: Gengo covers Standard and Pro quality tiers, Localazy covers Per source key pricing.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Gengo and Localazy actually diverge.

Attributes where Gengo and Localazy differ
AttributeGengoLocalazy
Starting priceOn requestFree
Pricing modelPer wordPer month by source key count
Free tierNoYes
PlatformsWebWeb, API, Linux, macOS, Windows

Identical on both: user rating (Not yet rated), category (Translation).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Gengo

  • Standard and Pro quality tiers
  • Developer API
  • No minimum spend
  • Crowdsourced translator network
  • Bulk file upload
  • CMS and platform integrations

Only in Localazy

  • Per source key pricing
  • Shared translation memory
  • Framework SDKs
  • Figma plugin
  • CLI and GitHub Actions
  • Language CDN

What people use each for

The jobs each tool is most often brought in to do.

Gengo

  • An e-commerce seller translating product listings into multiple languages without a minimum spend requirementnot Localazy
  • A company integrating the Gengo API into a content pipeline to automatically route text for human translationnot Localazy
  • A support team needing occasional human-translated responses without committing to Unbabel’s enterprise minimumnot Localazy
  • A publisher needing straightforward, transparently priced human translation for shorter, lower-stakes contentnot Localazy

Localazy

  • A mobile or web application that ships in twenty or more locales, where per-word pricing would multiply the bill by every added marketnot Gengo
  • An indie developer or small studio that needs a genuinely free tier rather than a fourteen day trialnot Gengo
  • Teams that want strings pulled from Figma so copy is localised before the interface is built rather than afternot Gengo
  • Continuous localisation in a build pipeline through the CLI and GitHub Actions, with runtime delivery through the CDNnot Gengo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gengo

  • It is not a fit for specialised legal, medical or literary translation, since the crowdsourced model is built for higher-volume, lower-complexity content.
  • Quality consistency depends on which individual translator from the crowdsourced network is assigned, which can vary more than a dedicated agency relationship would.
  • Turnaround, while fast for its category, is still meaningfully slower than a machine translation API, since every job requires a human to complete it.
  • Since being acquired by Lionbridge in 2019, Gengo’s product direction is now set within a much larger localisation company’s priorities rather than as an independent business.
  • Per-word pricing, while transparent, is still substantially more expensive per unit of content than a machine translation API, so it is a poor fit for translating very large volumes of low-stakes content.

Localazy

  • The price ladder is stepped rather than continuous, so a project that grows from 2,500 to 2,600 source keys jumps a whole bracket rather than paying slightly more.
  • Single sign-on, audit logs, an SLA, priority support and audit trails are all Enterprise-only, and Enterprise is the one tier with no published price, so the moment a security review lands you leave the transparent pricing behind.
  • Counting by source key penalises content models where every paragraph is a separate key, so a documentation site or a marketing site can consume brackets far faster than an application with the same amount of text.
  • Human translation is sold in the platform but its rates only become visible after you have signed up, and whether Localazy takes a margin on that work is not disclosed anywhere public.
  • It is a company of roughly twenty people with no disclosed investors and no published legal entity details, which is a real continuity question for anyone putting a multi-year product localisation pipeline through it.

Pricing, plan by plan

Gengo

On request
  • Standard$0.06/month
    • Human translation, $0.06 per word starting rate
    • No minimum spend or setup fee
  • Pro$undefined/month
    • Higher-quality tier, rate varies by language pair and content type
    • Human translation with additional review

Localazy

Free
  • FreeFree
    • 200 source keys
    • Unlimited seats and languages
    • All essential localisation features
  • Professional$34/month
    • 1,000 source keys
    • 408 USD per year billed annually, 41 USD if billed monthly
    • Scales to 1,500 keys at 43 USD and 2,500 keys at 61 USD
  • Autopilot$78/month
    • 3,500 source keys
    • 936 USD per year billed annually, 94 USD if billed monthly
    • Scales to 5,000 keys at 104 USD and 7,500 keys at 139 USD
  • Business$175/month
    • 10,000 source keys
    • 2,100 USD per year billed annually, 210 USD if billed monthly
    • Scales to 25,000 keys at 263 USD, 50,000 at 350 USD and 100,000 at 438 USD

Which should you pick?

Choose Gengo if

  • You need standard and pro quality tiers.
  • You also want developer api.
Gengo review

Choose Localazy if

  • You need per source key pricing.
  • You want to start without paying.
  • You work on Web, API, Linux, macOS, Windows.
  • You also want shared translation memory.
Localazy review

Questions people ask

Is Gengo or Localazy better?
Neither clearly leads. Gengo starts at On request and Localazy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gengo or Localazy?
Localazy has a free tier; the other does not. Paid plans start at On request for Gengo and Free for Localazy.
Does Gengo or Localazy run on more platforms?
Gengo runs on Web. Localazy runs on Web, API, Linux, macOS, Windows.
Can I use Localazy for free?
Yes. Localazy has a free tier, so you can try it without paying. Gengo starts at On request.
What is Gengo best used for?
Gengo is most often used for an e-commerce seller translating product listings into multiple languages without a minimum spend requirement, a company integrating the gengo api into a content pipeline to automatically route text for human translation, a support team needing occasional human-translated responses without committing to unbabel’s enterprise minimum, a publisher needing straightforward, transparently priced human translation for shorter, lower-stakes content. Of those, an e-commerce seller translating product listings into multiple languages without a minimum spend requirement and a company integrating the gengo api into a content pipeline to automatically route text for human translation are not what Localazy is typically brought in for.
What can Gengo do that Localazy cannot?
Gengo covers Standard and Pro quality tiers, Developer API, No minimum spend, Crowdsourced translator network. Localazy covers Per source key pricing, Shared translation memory, Framework SDKs, Figma plugin.

Answered from the vendors’ own pages

Gengo: Is Gengo machine translation or human translation?

Human translation. It should be compared with Unbabel, not with Google Translate, Microsoft Translator or Amazon Translate, which are machine translation APIs.

Localazy: What exactly is a source key?

One segment of text in your source language, such as a button label or a short paragraph. The same key translated into ten languages still counts as one key, and languages are unlimited on every plan.

Gengo: Is there a minimum spend?

No, Gengo publishes per-word pricing with no minimum spend or setup fee, unlike Unbabel’s enterprise-gated rate structure.

Localazy: Is the free plan a trial?

No, the 200 key free plan is permanent and includes unlimited seats and languages. Separately, new signups get a fourteen day trial of the Business plan.

Gengo: Who owns Gengo?

Lionbridge, a larger localisation and AI data services company, acquired Gengo in January 2019.

Localazy: How does it compare with per-word pricing?

It stops scaling with locale count. If you ship in three languages the difference is small; if you ship in thirty, per-key pricing is structurally cheaper rather than marginally so.

Localazy: Can I get single sign-on?

Only on Enterprise, which is quoted rather than published. There is no mid-tier SSO option.

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