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APIs · head to head

i2c vs Sanity

i2c logo

i2c

APIs

Configurable card issuing and banking processing platform for banks and programme managers

From
On request
Rated
-
Full reviewWebsite
Sanity logo

Sanity

APIs

Headless CMS with real-time collaborative editing and structured content APIs

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Sanity has a free tier, so it costs nothing to try first.
  • Each has a real cost: i2c developer experience lags API-native competitors, and teams expecting Stripe-grade documentation and sandboxes find an enterprise integration project instead.; Sanity free plan limited to 10,000 documents and 100GB assets
  • They diverge on capability: i2c covers Configurable product engine, Sanity covers Content API.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which i2c and Sanity actually diverge.

Attributes where i2c and Sanity differ
Attributei2cSanity
Starting priceOn requestFree
Pricing modelquotefreemium
Free tierNoYes
PlatformsWeb, REST APIWeb
FoundedUnknown2011

Identical on both: user rating (Not yet rated), category (APIs).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in i2c

  • Configurable product engine
  • Credit and instalments
  • Multi-currency
  • Fraud and risk tooling
  • Digital banking front ends
  • Global scheme connectivity

Only in Sanity

  • Content API
  • Collaborative editing
  • Structured content
  • Webhooks
  • Third-party services
  • GROQ query language
  • Cloud support
  • JavaScript SDK support

What people use each for

The jobs each tool is most often brought in to do.

i2c

  • A bank wanting credit, debit and prepaid portfolios on one processor rather than threenot Sanity
  • An issuer in a market where local scheme and currency support rules out US-centric processorsnot Sanity
  • A programme manager launching instalment products without building a lending corenot Sanity
  • A credit union replacing an ageing processor without writing custom code for product rulesnot Sanity

Sanity

  • Headless CMS for structured content managementnot i2c
  • Collaborative content editing with real-time multiplayer supportnot i2c
  • API-driven content delivery with GROQ query languagenot i2c

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

i2c

  • Developer experience lags API-native competitors, and teams expecting Stripe-grade documentation and sandboxes find an enterprise integration project instead.
  • Implementations lean on i2c or partner professional services, so timelines and costs are set by a services queue rather than by your own engineering speed.
  • Pricing is per active card and per transaction with monthly minimums, none of it published, so comparing bids requires modelling your own portfolio carefully.
  • Configuration flexibility means product behaviour lives in platform settings rather than in your repository, which complicates version control, testing and audit trails.
  • As a private company with a broad global footprint, regional support depth is uneven, and a programme in a smaller market may get thinner service than a flagship account.

Sanity

  • Free plan limited to 10,000 documents and 100GB assets
  • Free plan supports only public datasets
  • Growth plan capped at 50 seats maximum
  • Private datasets, scheduled drafts, and comments/tasks require paid plans
  • Annual billing unavailable for Growth plan; Enterprise-only

Pricing, plan by plan

i2c

On request
  • i2c processing platform$undefined/year
    • Per-active-card and per-transaction processing fees
    • Minimum monthly commitments by programme
    • Implementation and configuration professional services

Sanity

Free
  • FreeFree
    • Up to 20 seats
    • 2 public datasets only
    • 10,000 documents included
  • Growth$15/month
    • Up to 50 seats per seat
    • 2 private or public datasets
    • 25,000 documents included
  • Enterprise$null/month
    • Custom seats
    • Custom datasets
    • Custom document limits

Which should you pick?

Choose i2c if

  • You need configurable product engine.
  • You work on Web, REST API.
  • You also want credit and instalments.
i2c review

Choose Sanity if

  • You need content api.
  • You want to start without paying.
  • You also want collaborative editing.
Sanity review

Questions people ask

Is i2c or Sanity better?
Neither clearly leads. i2c starts at On request and Sanity at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, i2c or Sanity?
Sanity has a free tier; the other does not. Paid plans start at On request for i2c and Free for Sanity.
Does i2c or Sanity run on more platforms?
i2c runs on Web, REST API. Sanity runs on Web.
Can I use Sanity for free?
Yes. Sanity has a free tier, so you can try it without paying. i2c starts at On request.
What is i2c best used for?
i2c is most often used for a bank wanting credit, debit and prepaid portfolios on one processor rather than three, an issuer in a market where local scheme and currency support rules out us-centric processors, a programme manager launching instalment products without building a lending core, a credit union replacing an ageing processor without writing custom code for product rules. Of those, a bank wanting credit, debit and prepaid portfolios on one processor rather than three and an issuer in a market where local scheme and currency support rules out us-centric processors are not what Sanity is typically brought in for.
What can i2c do that Sanity cannot?
i2c covers Configurable product engine, Credit and instalments, Multi-currency, Fraud and risk tooling. Sanity covers Content API, Collaborative editing, Structured content, Webhooks.

Answered from the vendors’ own pages

i2c: Does i2c issue the cards itself?

No. It processes; issuance sits with a bank or licensed issuer, and in most markets you need that relationship separately.

Sanity: What does the Sanity Free plan include?

The Free plan includes up to 20 seats, 2 public datasets, 10,000 documents, 1 million API CDN requests per month, and 2 permission roles.

Source
i2c: Can it handle revolving credit?

Yes. Credit, instalments and buy-now-pay-later sit on the same platform as debit and prepaid, which is unusual among modern processors.

Sanity: How much does Sanity Growth plan cost per user?

The Growth plan costs $15 per seat per month, with up to 50 seats, and includes 25,000 documents, 1 million API CDN requests, and 5 permission roles.

Source
i2c: Is it self-serve?

No. Expect a configuration-led implementation with professional services rather than signing up and calling an API.

Sanity: What is included in Sanity Enterprise pricing?

Enterprise pricing is custom and requires contacting sales. It includes custom seat limits, custom datasets, Single Sign-On, and dedicated support.

Source
Sanity: Does Sanity offer annual billing discounts?

Annual and invoice payment options are available exclusively for Enterprise customers. Self-serve plans (Free and Growth) use monthly billing only.

Source
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