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Technology · head to head

Heap vs ProtoPie

Heap logo

Heap

Technology

Product analytics for the modern product team

From
Free
Rated
-
ProtoPie logo

ProtoPie

Design

Create advanced interactive prototypes

From
Free
Rated
-

The short version

  • Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; ProtoPie the free plan allows 2 prototypes, 8 scenes per prototype and 50MB of cloud storage
  • They diverge on capability: Heap covers Autocapture, ProtoPie covers Interactive prototyping.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heap and ProtoPie actually diverge.

Attributes where Heap and ProtoPie differ
AttributeHeapProtoPie
Pricing modelUnknownfreemium
PlatformsWeb, iOS, AndroidWindows, Macos, Web, Ios, Android
CategoryTechnologyDesign

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), founded (2013).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

Only in ProtoPie

  • Interactive prototyping
  • Data binding
  • Advanced interactions
  • Animation
  • Collaboration
  • Cloud sharing
  • Device testing
  • Code export

Both cover

  • SOC2
  • GDPR
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Heap

  • User behavior analysisnot ProtoPie
  • Conversion optimizationnot ProtoPie
  • Product adoptionnot ProtoPie
  • Customer journey mappingnot ProtoPie
  • A/B testing analysisnot ProtoPie

ProtoPie

  • Interactive prototype designnot Heap
  • User testing and handoff managementnot Heap
  • Team design collaborationnot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

ProtoPie

  • The free plan allows 2 prototypes, 8 scenes per prototype and 50MB of cloud storage
  • Free prototypes carry a watermark and shareable links require the Basic plan
  • Saving prototypes locally requires the Pro plan
  • Team libraries and handoff recordings require the Pro plan
  • Basic caps storage at 500MB and prototypes at 20
  • Single sign on, private servers, custom fonts and custom hardware integrations are Enterprise only
  • Enterprise requires a minimum of 3 seats and is priced by quote
  • Connect Core is a paid add on at $20 per user per month

Pricing, plan by plan

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$undefined/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$undefined/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$undefined/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

ProtoPie

Free
  • FreeFree
    • 2 prototypes
    • 8 scenes per prototype
    • 50MB cloud storage
  • Basic$25/month
    • 20 prototypes
    • 10 scenes per prototype
    • 500MB storage
  • Pro$47/month
    • Unlimited prototypes
    • Unlimited handoff recordings
    • 5GB team storage

Which should you pick?

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.

Choose ProtoPie if

  • You need interactive prototyping.
  • You want to start without paying.
  • You work on Windows, Macos, Web, Ios, Android.
  • You also want data binding.

Questions people ask

Is Heap or ProtoPie better?
Neither clearly leads. Heap starts at Free and ProtoPie at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or ProtoPie?
Heap starts at Free and ProtoPie at Free.
Does Heap or ProtoPie run on more platforms?
Heap runs on Web, iOS, Android. ProtoPie runs on Windows, Macos, Web, Ios, Android.
Can I use Heap for free?
Both have a free tier, so you can try either at no cost before committing.
What is Heap best used for?
Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what ProtoPie is typically brought in for.
What can Heap do that ProtoPie cannot?
Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. ProtoPie covers Interactive prototyping, Data binding, Advanced interactions, Animation. Both handle SOC2, GDPR, Cloud deployment.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
ProtoPie: How much does ProtoPie cost?

ProtoPie offers a free plan ($0/month), Basic at $25/month, and Pro at $47/month per editor. Annual billing offers up to 26% savings. Enterprise pricing is custom for minimum 3 seats.

Source
Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
ProtoPie: Is there a free version of ProtoPie?

Yes. The free plan includes 2 prototypes, 8 scenes per prototype, and 50MB cloud storage. Perfect for trying the platform.

Source
Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
ProtoPie: What is included in the Pro plan?

Pro plan at $47/month includes unlimited prototypes, unlimited handoff recordings, 5GB team storage, local saving, and team libraries per editor.

Source
Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
ProtoPie: What add-on products does ProtoPie offer?

Connect Core ($20/month per user), Connect Enterprise and Connect Embedded (custom pricing), and User Testing (custom pricing, annual-only for Pro plan users).

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source
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