News · head to head
HARO vs Samsung Food

HARO
News
Help A Reporter Out - connecting journalists with expert sources
- From
- Free
- Rated
- -

Samsung Food
Productivity
Recipe and grocery list app, formerly Whisk, rebranded after Samsung acquisition and integrated with Samsung appliances
- From
- Free
- Rated
- -
The short version
- Each has a real cost: HARO hARO was rebranded and phased out by Cision in favor of Connectively (www.connectively.us) starting early 2024, per the vendor's own helpareporter.com notice (Internet Archive capture, 2023); Samsung Food the appliance integration, its most distinctive feature, is only useful to someone who owns compatible Samsung kitchen hardware.
- They diverge on capability: HARO covers Daily journalist queries, Samsung Food covers Recipe import.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which HARO and Samsung Food actually diverge.
| Attribute | HARO | Samsung Food |
|---|---|---|
| Pricing model | freemium | Free, no subscription |
| Platforms | Web, Email | iOS, Android, Web |
| Category | News | Productivity |
| Founded | 2008 | Unknown |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in HARO
- Daily journalist queries
- Source submissions
- Query archives
- Response tracking
- Source directory
- Email matching
- Profile management
Only in Samsung Food
- Recipe import
- Automatic grocery list generation
- AI meal suggestions
- Samsung appliance integration
- Nutrition information
- Shared lists
What people use each for
The jobs each tool is most often brought in to do.
HARO
- Finding expert sourcesnot Samsung Food
- Press coveragenot Samsung Food
- Expert positioningnot Samsung Food
- Media relationsnot Samsung Food
Samsung Food
- Someone who owns Samsung kitchen appliances and wants recipes to send settings directly to the ovennot HARO
- A household wanting a shared grocery list that builds itself from saved recipesnot HARO
- A home cook who saves recipes from social media and wants ingredients turned into a shopping list automaticallynot HARO
- Someone who previously used Whisk and needs to know it is the same product under a new namenot HARO
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
HARO
- HARO was rebranded and phased out by Cision in favor of Connectively (www.connectively.us) starting early 2024, per the vendor's own helpareporter.com notice (Internet Archive capture, 2023)
Samsung Food
- The appliance integration, its most distinctive feature, is only useful to someone who owns compatible Samsung kitchen hardware.
- The rebrand from Whisk to Samsung Food in 2023 means older references, saved links or bookmarks under the Whisk name can confuse returning users.
- As a Samsung ecosystem product, its long-term roadmap is tied to Samsung hardware strategy rather than to the grocery list feature on its own.
- Recipe import from arbitrary websites and social media can be inconsistent depending on how a source page is structured.
- It lacks some of the granular list customisation, such as manual sorting by store aisle, that dedicated list apps like AnyList and Bring focus on.
Pricing, plan by plan
HARO
Free- FreeFree
- Daily email alerts
- Query submissions
- Source directory
- Pro$19.99/month
- Advanced features
- Priority support
- Analytics
Samsung Food
Free- Samsung FoodFree
- Recipe import and saving
- Automatic grocery lists
- Samsung appliance integration
Which should you pick?
Choose HARO if
- You need daily journalist queries.
- You want to start without paying.
- You work on Web, Email.
- You also want source submissions.
Choose Samsung Food if
- You need recipe import.
- You want to start without paying.
- You work on iOS, Android, Web.
- You also want automatic grocery list generation.
Questions people ask
- Is HARO or Samsung Food better?
- Neither clearly leads. HARO starts at Free and Samsung Food at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, HARO or Samsung Food?
- HARO starts at Free and Samsung Food at Free.
- Does HARO or Samsung Food run on more platforms?
- HARO runs on Web, Email. Samsung Food runs on iOS, Android, Web.
- Can I use HARO for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is HARO best used for?
- HARO is most often used for finding expert sources, press coverage, expert positioning, media relations. Of those, finding expert sources and press coverage are not what Samsung Food is typically brought in for.
- What can HARO do that Samsung Food cannot?
- HARO covers Daily journalist queries, Source submissions, Query archives, Response tracking. Samsung Food covers Recipe import, Automatic grocery list generation, AI meal suggestions, Samsung appliance integration.
Answered from the vendors’ own pages
Samsung Food: Is Samsung Food the same as Whisk?
Yes, Samsung acquired Whisk in 2019 and rebranded it entirely to Samsung Food in August 2023; Whisk no longer exists as a separate app.
Samsung Food: Is Samsung Food free?
Yes, it has no subscription or paid tier.
Samsung Food: Do I need Samsung appliances to use it?
No, the core recipe and grocery list features work without them, but appliance integration only works with compatible Samsung hardware.
Related pages
More on Samsung Food
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